At a Glance
- Tasks: Lead strategic growth and market prioritisation for Visa's innovative banking platform.
- Company: Join Visa, a global leader in payments and financial technology.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to collaborate across regions and functions.
- Why this job: Shape the future of banking with cutting-edge technology and impactful strategies.
- Qualifications: Experience in strategy, product management, or business development in fintech.
The predicted salary is between 80000 - 100000 £ per year.
Pismo is Visa’s next‑generation core banking and processing platform, enabling innovative card issuing, accounts, and payments capabilities globally. As Visa accelerates Pismo’s expansion in Europe, this role leads the strategic growth agenda, market prioritisation, commercial GTM design, and shaping of the regional business plan. This role forms part of Visa’s EU Issuing Solutions, a high-growth, multi-billion-dollar business unit within Visa’s Value Added Services (VAS) organization. Our group is responsible for building and commercializing products that improve issuing bank processing and cardholder experiences.
Key Responsibilities
- Strategy Development and Market Prioritisation: Define and implement the European expansion strategy for Pismo across issuing, core banking, and processing. Develop frameworks for market assessment, prioritisation, segmentation, and entry strategy, grounded in regulatory, commercial, competitive, and technical insights. Build robust business cases and strategic narratives to influence global product roadmap and investment prioritisation. Support and participate in strategic deals or complex RFPs, ensuring feedback loops into overall strategy.
- Visa Ecosystem Expansion: Identify and drive opportunities for Visa’s wider product ecosystem (e.g., Risk and Identity, Loyalty, Data, Digital Enablement, Network Products, Consulting), alongside positioning and support for 3rd party solutions. Develop a clear roadmap for ecosystem partnerships, integrations, and bundled propositions connecting Pismo with VAS and Network capabilities. Collaborate with clusters, regional leads, partnership teams, and external partners to create propositions that drive multi product growth.
- Performance, Planning And Commercial Foresight: Own and input into regional strategic planning cycles for Pismo: revenue planning, scenario modelling, portfolio strategy. Establish governance structures (steercos, working groups) to support strategic alignment across Visa. Shape pricing frameworks, commercial models, and revenue forecasts for Pismo growth in Europe. Analyse market and pipeline signals to adjust strategy and inform leadership decision making.
Qualifications
Essential: Extensive experience in strategy, GTM, product management, or business development within payments, issuer processing, core banking, or fintech. Proven track record of building and executing GTM strategies for SaaS, platform, or B2B payment solutions. Experience shaping and influencing product roadmaps with structured business cases, commercial insight and market evidence. Exceptional communication and storytelling abilities; able to craft compelling propositions and rally cross‑functional teams. This includes being comfortable operating at a strategic level alongside being involved in detailed discussions with technical teams to define solutions. Highly effective operating in matrixed environments with senior stakeholders across regions and functions. Deep analytical and strategic thinking skills; comfortable with ambiguity and complex problem‑solving. Excellent commercial skills: market sizing, pricing, forecasting, and business model design.
Preferred: Familiarity with Visa’s product ecosystem, issuing value chain, and value‑added services. Understanding of issuer processing, core banking architecture, and European regulatory and payments landscapes. Experience working on multi country platform rollouts in Europe. Exposure to partnerships, integrations or GTM product eco systems.
Issuing Solutions Senior Manager - Go To Market (Pismo) - Value Added Services employer: Visa
Pismo, as part of Visa's innovative ecosystem, offers an exceptional work environment that fosters growth and collaboration. Employees benefit from a dynamic culture that prioritises strategic thinking and creativity, alongside opportunities for professional development in the rapidly evolving fintech landscape. With a focus on expanding its European presence, Pismo provides a unique chance to shape the future of banking and payments while being part of a globally recognised brand.
StudySmarter Expert Advice🤫
We think this is how you could land Issuing Solutions Senior Manager - Go To Market (Pismo) - Value Added Services
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Visa or Pismo. Attend events, webinars, and meetups to make connections that could lead to job opportunities.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand Visa's ecosystem and how Pismo fits into it. This will help you answer questions confidently and show your genuine interest.
✨Tip Number 3
Showcase your strategic thinking skills during interviews. Be ready to discuss how you've developed and executed GTM strategies in the past. Use specific examples to illustrate your impact on business growth.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team and contributing to Pismo's success.
We think you need these skills to ace Issuing Solutions Senior Manager - Go To Market (Pismo) - Value Added Services
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in strategy, GTM, and product management within the payments or fintech sectors. We want to see how your background aligns with the role at Pismo!
Showcase Your Storytelling Skills:Since exceptional communication is key, use your application to tell a compelling story about your career journey. We love seeing how you've influenced product roadmaps and driven growth in previous roles.
Highlight Analytical Prowess:Don’t forget to mention your analytical skills! Share examples of how you've tackled complex problems or shaped pricing frameworks. This will show us you can handle the strategic challenges we face at Visa.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Pismo!
How to prepare for a job interview at Visa
✨Know Your Market
Before the interview, dive deep into the European payments landscape and Visa's role in it. Understand the competitive environment, regulatory challenges, and market opportunities. This knowledge will help you articulate how your experience aligns with Pismo's strategic growth agenda.
✨Craft Your Story
Prepare a compelling narrative that showcases your experience in strategy development and GTM execution. Use specific examples from your past roles to demonstrate how you've successfully influenced product roadmaps and driven multi-product growth. Remember, storytelling is key!
✨Engage with Technical Insights
Be ready to discuss technical aspects of issuer processing and core banking architecture. Familiarise yourself with Visa’s product ecosystem and be prepared to engage in detailed discussions with technical teams. This will show your ability to operate at both strategic and operational levels.
✨Showcase Analytical Skills
Highlight your analytical prowess by discussing how you've approached market sizing, pricing frameworks, and revenue forecasting in previous roles. Be prepared to tackle hypothetical scenarios during the interview to demonstrate your problem-solving skills and comfort with ambiguity.
