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For Companies At a Glance
- Tasks: Manage and optimise digital campaigns across platforms like Google, Meta, TikTok, and more.
- Company: Join a dynamic team in a fully remote role focused on digital marketing.
- Benefits: Enjoy flexible working hours, competitive pay, and opportunities for professional growth.
- Why this job: Make an impact in the digital marketing world while working with innovative tools and strategies.
- Qualifications: 5+ years in digital marketing with expertise in PPC and analytics.
- Other info: Ideal for those passionate about digital marketing and eager to learn in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a highly experienced and passionate Digital Marketing Specialist to manage, optimize, and report on various digital campaigns. This role is crucial for supporting the current client base and contributing to new business initiatives. If you are someone who lives and breathes digital marketing and is eager to apply their expertise in a small, agile team, this may be the perfect opportunity for you.
Key Responsibilities
- Campaign Management: Build, optimize, and manage digital campaigns across multiple platforms including Google, Meta, TikTok, Snapchat, Twitter, and LinkedIn.
- Content & Creative Strategy: Write compelling copy lines and copy documents. Advise on optimal image and video creative for ads to drive the best results.
- Tracking & Analytics: Implement and manage tracking solutions using Google Tag Manager (GTM) and Google Analytics 4 (GA4).
- Performance Optimization: Analyze campaign performance, identify areas for improvement, and proactively amend strategies to maximize results.
- Reporting: Build weekly reporting decks for client meetings, discussing campaign details and optimization efforts.
- Website Analysis (Bonus): Ability to analyze user journeys on client websites, identify conversion roadblocks, and advise on improvements (e.g., heat maps, form optimization, website structure).
Qualifications
- Minimum 5 years of experience working in the digital landscape.
- In-depth understanding of Google PPC, including ad building and campaign optimization.
- Proficiency in building and optimizing Meta, TikTok, and Snapchat campaigns.
- Expertise in Google Tag Manager (GTM) for building tags and triggers.
- Strong knowledge of Google Analytics 4 (GA4) for reporting, conversion tracking, and custom report building.
- Ability to connect campaigns to websites, understanding all touchpoints from ad impression to website conversion.
Desired Attributes & Bonus Skills
- AI Knowledge: Familiarity with AI tools and applications in digital marketing.
- Background: Experience working in an agency environment or within the e-commerce sector.
Digital Marketing Specialist - UK hours (Fully Remote) employer: VirtuHire
Contact Detail:
VirtuHire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist - UK hours (Fully Remote)
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Digital Marketing Specialist role. You never know who might have the inside scoop on an opportunity that’s perfect for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital campaigns, including metrics and results. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in digital marketing. Be ready to discuss how you’ve used tools like Google Tag Manager and Google Analytics to drive results in past campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Digital Marketing Specialist - UK hours (Fully Remote)
Some tips for your application 🫡
Show Your Passion for Digital Marketing: When writing your application, let your enthusiasm for digital marketing shine through! Share specific examples of campaigns you've managed and the results you've achieved. We want to see that you live and breathe this stuff!
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with platforms like Google, Meta, and TikTok, and how you've optimised campaigns in the past. We love seeing how your skills align with what we need!
Be Data-Driven: Since this role involves a lot of tracking and analytics, don’t forget to mention your experience with tools like Google Tag Manager and Google Analytics. We’re looking for someone who can analyse data and make informed decisions, so show us your analytical side!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at VirtuHire
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends and tools in digital marketing. Be ready to discuss your experience with platforms like Google, Meta, TikTok, and others. Show them you’re not just familiar but passionate about these channels!
✨Prepare Your Campaign Success Stories
Have a few specific examples of successful campaigns you've managed. Talk about the strategies you used, the challenges you faced, and how you optimised performance. This will demonstrate your hands-on experience and problem-solving skills.
✨Get Comfortable with Analytics
Since tracking and analytics are key parts of the role, be prepared to discuss your experience with Google Tag Manager and Google Analytics 4. Bring examples of how you've used data to drive decisions and improve campaign outcomes.
✨Show Off Your Creative Side
Don’t forget to highlight your ability to create compelling copy and visuals for ads. Prepare to discuss your creative process and how you ensure that your content resonates with the target audience. Creativity is just as important as analytics in this role!
