The Commercial Analyst – Fixed & Mobile Base plays a critical role in analysing and modelling the performance of Virgin Media O2’s Fixed and Mobile customer bases. You will generate the insights, forecasts and analytical models that underpin new commercial strategies aimed at driving revenue growth, improving ARPU and increasing product penetration across broadband, mobile and converged categories.
Location: London, Manchester, Reading
Job Family: Commercial
Job Type: Full Time
Posted Date: 03-Jun-2026
What You Will Do
- Build and maintain robust analytical models to evaluate Fixed and Mobile revenue performance, forecast trends, and assess impacts of commercial initiatives.
- Analyse ARPU, churn behaviour, product penetration and customer segments to identify opportunities for revenue growth.
- Support development of new commercial strategies, including pricing changes, offer design, handset/SIMO opportunities, convergence initiatives and value‑driving interventions.
- Produce clear commercial insights, dashboards and recommendations for senior stakeholders.
- Work cross‑functionally with Finance, Propositions, Trading and Data teams to shape scenarios, quantify opportunities and validate business cases.
- Monitor competitor behaviour, market dynamics and performance trends to inform commercial decisions.
- Support governance routines (MBRs, QBRs, planning cycles) with timely analysis, performance commentary and risk/opportunity assessments.
Who we are
The UK’s fastest broadband network. The nation’s best‑loved mobile brand. And, one of the UK’s biggest companies too. Diverse, high‑performing teams jam‑packed with serious talent. Together, we offer the UK more choice and better value, through our boundary‑pushing, customer‑championing values and ambitions. We are Virgin Media O2.
Equal Opportunities
Virgin Media O2 is an equal opportunities employer and we’re working hard to remove bias and barriers for our people and candidates. We build equity and inclusion into everything we do, from the policies we craft to the relationships we shape, and encourage you to be your authentic self throughout your application journey with us.
The must haves
- Strong analytical background with experience in commercial, financial or performance analysis (telecoms or subscription‑based industries desirable).
- High proficiency with Excel/Sheets and analytical tools (e.g., SQL, Python or similar advantageous but not essential).
- Ability to interpret large datasets and translate outputs into actionable commercial insights.
The other stuff we are looking for
- Understanding of telecoms pricing, base dynamics, mobile/fixed KPIs or subscription economics (preferred).
- Strong communication skills with ability to produce clear narratives for non‑technical audiences.
- Highly organised, able to manage multiple priorities in a fast‑moving environment.
What's in it for you
We aim to create a culture that empowers everyone to bring the best versions of themselves to work each day. Working at Virgin Media O2, you receive a reward package bursting with benefits and multiple extras that support you and your loved ones, ensuring you’re covered no matter what life throws your way.
