At a Glance
- Tasks: Lead digital marketing efforts to boost Believ's online presence and engagement.
- Company: Join a passionate team at Believ, driving sustainable transport solutions.
- Benefits: Enjoy competitive salary, generous leave, and wellness perks.
- Other info: Hybrid work model with opportunities for personal and professional development.
- Why this job: Make a real impact in the electric vehicle sector while growing your career.
- Qualifications: 5 years in digital marketing with strong analytical and leadership skills.
The predicted salary is between 49500 - 60500 £ per year.
About us
At Believ, formerly known as Liberty Charge, we're committed to sustainable transport being accessible to everyone.
We're a Charge Point Operator (CPO) on a mission to create the UK's most reliable electric vehicle charging network that doesn't cost the earth and leaves no one behind.
Providing equitable access to electric vehicle charging, and achieving cleaner air for all, is at the heart of the Believ mission.
We work closely with local authorities and businesses to deliver reliable, high quality charging networks at pace, at scale and at zero cost.
We offer all the advantages of being a scale-up business, but with the added security and long-term backing from well-known parents - Liberty Global (who also own our delivery partner, Virgin Media O2) and Zouk Capital (who manage the Government's Charging Investment Infrastructure Fund).
You'll be joining this exciting journey at the start of our scale-up phase, and working with us to hit the ambitious targets our shareholders have set.
You'll become part of a passionate and supportive team in a fast-paced, dynamic and result-driven environment.
About the role
We're looking for a Digital Marketing Manager to own and drive Believ's digital presence across B2B, B2C, and B2G audiences.
This is a hands-on, high-impact role sitting at the heart of our marketing team.
You'll be the person who connects our brand story to measurable outcomes, across every digital touchpoint.
You'll work closely with the wider marketing team to execute campaigns, optimise performance, and help position Believ as the most loved CPO.
You'll also line manage our Social Media Specialist and any future Digital roles as our team continues to grow.
Key Responsibilities
- Performance & Campaigns Plan, execute, and optimise paid and organic digital campaigns across Google, Meta, Linked In, and emerging channels
- Own campaign reporting, turning data into clear insight and sharper briefs, not just dashboards
- Manage digital ad spend efficiently, with a strong eye on CPL, CAC, and channel ROI
- Content & SEO Drive SEO strategy and execution from technical audits to content gap analysis to on-page optimisation
- Collaborate with content and design to produce digital assets that actually convert, not just look good
- Manage website content, including the creation of landing pages and the review of copy, images, and other multimedia elements
- CRM & Email Own the digital side of CRM building automated journeys, segmenting audiences, and improving lifecycle engagement
- Work alongside our CRM platform to ensure digital campaigns and CRM are genuinely joined up
- Web & Analytics Take ownership of website performance including driving UX improvements, landing page testing, conversion rate optimisation
- Set up and maintain clean tracking (GA4, GTM) and translate analytics into action
- Be the team's go-to for data integrity and attribution
- Collaboration & Stakeholders Work across commercial, product, and ops teams to ensure digital activity supports business priorities
- Brief and manage our agency partners and freelancers, keeping quality high and timelines tight
- People & Leadership Line manage and develop our Social Media Specialist, providing clear direction, regular 1:1s, and meaningful feedback that helps them grow
- Set the social content strategy and be accountable for its quality, your Specialist executes, but you own the standard
- Act as a collaborative, grounded manager who leads by example rather than hierarchy
About you
At Believ, we are building a culture that attracts and retains the best talent.
We are a dedicated and high-performing team, accustomed to working at pace in an ever-evolving industry, and we are looking for people who are as passionate as us about cutting carbon emissions and providing cleaner air for all.
- 5 years in digital marketing, with a proven track record across both B2B/B2G and B2C channels
- Hands-on experience with paid media including Google Ads, Meta, Linked In, SEO, and email marketing
- Strong analytical skills, comfortable in GA4 and able to challenge data that doesn't add up
- Demonstrable ability to manage budgets and report on commercial impact, not vanity metrics
- Previous line management experience, with the ability to set clear direction and develop direct reports
- Excellent written communication, you understand how tone shifts between a B2B Linked In post and a consumer email
- Experience working in a scale-up or fast-growth environment
- Proactive, solutions-first, and not afraid to say when something isn't working
- CRM platform experience (Hub Spot, or similar)
Benefits
- Competitive salary and bonus scheme
- 25 days' annual leave, plus the usual 8 UK Bank Holidays and the option to purchase up to 5 additional days per year*
- Access to wellbeing and mental health benefits such as the Calm app, personal medical insurance, critical illness cover, dental, optical & travel insurance, income protection and life assurance
- Pension contribution matched up to 10%
- Access to our car benefit scheme and cycle to work scheme
- Access to our online learning platform to continue to develop and grow your career with us.
- 16 hours a year Volunteer Time Off to support causes that are important to you
- Virgin Media / O2 discounts and offers
- Access to VIP Arena Suites at the O2 Arena (London) and First Direct Arena (Leeds)
- Enhanced parental leave policies * This perk can only be availed for the following calendar year by employees who started before 1st December
- Location
The business is currently based in our office in Southwark. The position is full time, hybrid with 3 days (Tuesday, Wednesday & Thursday) based in the office.
Equal opportunity
Believ is an equal opportunity employer.
We embrace diversity and are committed to creating an inclusive environment for our people.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Our Mission
At Believ, we're on a mission to accelerate the transition to electric vehicles by delivering reliable, accessible, and future-ready charging infrastructure.
Backed by a proven track record and a commitment to sustainability, our team combines deep industry expertise with innovative technology to build solutions that support communities, businesses, and local authorities across the UK.
We partner closely with stakeholders to design and operate EV charging networks at scale - helping to remove barriers to adoption, simplify operations, and enable a cleaner, more connected future.
Through collaboration, innovation, and customer focus, we empower our partners to stay ahead in a rapidly evolving market and play a vital role in the journey to net zero.
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Digital Marketing Manager employer: Virgin Media Business Ireland
Liberty Blume is an exceptional employer, offering a dynamic hybrid work environment in Leeds that fosters both professional growth and personal well-being. With competitive salaries, generous leave policies, and access to comprehensive health benefits, employees are supported in achieving a healthy work-life balance while being part of an innovative team dedicated to continuous improvement and excellence in service delivery.
Contact Details:
Virgin Media Business Ireland Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Virgin Media Business Ireland and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Virgin Media Business Ireland are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Virgin Media Business Ireland on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Virgin Media Business Ireland. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Virgin Media Business Ireland. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Virgin Media Business Ireland:Show us that you’ve done your homework! In your application, briefly mention what you admire about Virgin Media Business Ireland’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Virgin Media Business Ireland
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Virgin Media Business Ireland will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Virgin Media Business Ireland, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
