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For Companies At a Glance
- Tasks: Elevate loyalty experiences for high-value customers and drive satisfaction and revenue growth.
- Company: Join Virgin Atlantic, a leader in innovative customer loyalty solutions.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Why this job: Make a real impact on customer loyalty and shape the future of travel experiences.
- Qualifications: Experience in loyalty product management and strong communication skills.
- Other info: Collaborative culture with a focus on innovation and strategic vision.
The predicted salary is between 36000 - 60000 £ per year.
This pivotal role is dedicated to elevating our loyalty experience for our most valued High-Value Customers (HVC). You’ll be responsible for developing and delivering innovative loyalty and lifecycle products, with a particular focus on member tenure recognition, to drive customer satisfaction and revenue growth.
You’ll be responsible for designing and managing loyalty propositions for HVCs, ensuring they\’re seamlessly integrated across the Virgin Atlantic network. You’ll own the HVC portfolio, finding opportunities for improvement and driving initiatives that align with our strategic goals. With a focus on innovation, you’ll build a cohesive customer journey across digital and physical touchpoints, collaborating closely with Digital Product, Travel Product, CRM, Sales, VIP, Events and other teams to optimise engagement and growth. Additionally, you’ll implement VIP-specific products like Meet-and-Greet and high-level member events (along with managing the event budget) to enhance the loyalty experience.
Day to day
- Drive HVC revenue and member satisfaction by delivering personalised benefits and loyalty experiences.
- Support sales growth and ensure revenue targets are met by closely monitoring trends and taking action to stay on track.
- Develop and implement programmes that enhance the Elite member experience, continually raising member satisfaction scores.
- Optimize service delivery through close collaboration with Systems and Architecture teams to enhance VIP support tools and processes.
About you
Are you experienced in loyalty product management and have a strong track record of customer satisfaction and revenue achievement? Then this could be the role for you!
Alongside the above, we\’re looking for the following:
- Skilled communicator, able to build and maintain relationships with senior internal and external stakeholders.
- Known for your strategic vision, innovative approach, and commitment to delivering an exceptional experience for high-value members.
- Adept at navigating operational complexities to personalise and enhance the customer experience.
Ready to make an impact? Join us at Virgin Atlantic and help shape the future of loyalty for our most valued customers!
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Loyalty Proposition Manager employer: Virgin Atlantic
Contact Detail:
Virgin Atlantic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty Proposition Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Virgin Atlantic. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills in action! If you’ve got a portfolio or examples of past projects, bring them along to interviews. It’s all about demonstrating how you can elevate the loyalty experience.
✨Tip Number 3
Prepare for those tricky questions! Think about how you’d tackle challenges related to HVCs and loyalty programmes. We want to see your strategic vision and innovative approach shine through.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Virgin Atlantic family.
We think you need these skills to ace Loyalty Proposition Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in loyalty product management. We want to see how your skills align with our focus on enhancing the loyalty experience for High-Value Customers.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve driven customer satisfaction and revenue growth in previous roles. We love seeing quantifiable results that demonstrate your impact!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also passionate about creating exceptional experiences for our members. Show us what makes you unique!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity to shape the future of loyalty at Virgin Atlantic.
How to prepare for a job interview at Virgin Atlantic
✨Know Your Loyalty Products
Before the interview, dive deep into the loyalty products and programmes that Virgin Atlantic offers. Understand how they cater to High-Value Customers (HVCs) and think about innovative ideas you could bring to the table. This will show your genuine interest and readiness to contribute.
✨Showcase Your Communication Skills
As a Loyalty Proposition Manager, you'll need to build relationships with various stakeholders. Prepare examples of how you've successfully communicated and collaborated in past roles. Highlight any experiences where your communication made a significant impact on customer satisfaction or revenue growth.
✨Demonstrate Strategic Thinking
Think about how you can align loyalty initiatives with broader business goals. Be ready to discuss your strategic vision for enhancing the Elite member experience and how you would approach optimising service delivery. This will demonstrate your ability to think critically and strategically.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific challenges related to loyalty management. Prepare scenarios where you've navigated operational complexities or improved customer experiences. This will help you illustrate your problem-solving skills and innovative approach.
