At a Glance
- Tasks: Craft engaging content and lead impactful sales events for Virgin Atlantic.
- Company: Join the innovative team at Virgin Atlantic, a leader in the travel industry.
- Benefits: Enjoy a hybrid work model, competitive salary, and a vibrant workplace culture.
- Other info: Embrace diversity and inclusion in a supportive environment where you can thrive.
- Why this job: Be the voice that shapes how we connect with our partners and customers.
- Qualifications: Experience in B2B marketing or communications, with strong storytelling skills.
The predicted salary is between 40500 - 49500 £ per year.
Join to apply for the Sales Communications and Engagement Manager role at Virgin Atlantic.
Location: Hybrid – 3 days per week at VHQ, Crawley
Hours: 37.5 hours per week, Monday–Friday
Contract: Permanent
Closing Date: 14th January
In a nutshell
If you're a storyteller at heart, passionate about making brands shine, and thrive in a fast-paced, globally connected environment—this is your moment. As our Manager – B2B Sales Communications & Engagement, you’ll be the voice behind how Virgin Atlantic shows up to our valuable trade and industry partners: leisure agencies, TMC, and corporate customers. You’ll also play a vital role communicating to our sales team and ensuring they are up to date with all the latest news and selling collateral. From writing engaging and inspiring content for our VP B2B Sales to orchestrating impactful sales events, you’ll craft a consistent, bold narrative that reflects our commercial ambition and brand spirit. Reporting to the Senior Manager – Sales Planning, this role puts you at the centre of how we communicate, influence, and build excitement across the travel industry landscape.
Day to day
- Define and deliver a bold, strategic B2B communications and engagement plan that supports our global sales goals.
- Lead content and communication across owned channels like our trade website and B2B email newsletters.
- Spearhead impactful sales events—crafting messaging and delivery alongside stakeholders and the Events team.
- Support the VP B2B Sales and other sales leaders with thought leadership content, speechwriting, and social media positioning.
- Partner with B2B Marketing, Corporate Comms and PR to amplify our industry voice.
- Champion our tone of voice and brand guidelines—ensuring clarity, consistency, and creativity in everything we do.
- Innovate with technology—bringing forward new tools, digital platforms, and storytelling formats that enhance engagement.
- Set high standards and best practices for communication and event execution, driving continuous improvement and mentoring other team members.
About you
- You’re a confident communicator, equally comfortable behind the pen, behind the scenes, or in front of a room.
- You’ve got experience leading and delivering projects in B2B marketing, media, communications or events—and you know what resonates.
- You bring creativity and commercial thinking in equal measure, with a knack for tailoring messages to diverse audiences.
- You’re at home in PowerPoint, presentation software and content management systems—and know how to make a story land.
- You excel at project management—balancing multiple stakeholders, shifting priorities and tight deadlines with ease.
- You enjoy collaboration and thrive on building trusted relationships with senior stakeholders.
- You’re curious about new tech, excited by change, and always looking to raise the bar.
- Ideally, you’ve worked in or around the travel or airline industry and understand what matters in our world.
- You hold a degree in Journalism, Event Management (or similar), or bring at least five years’ experience in communications or event management.
Be yourself – Our differences make us stronger
Our customers come from all walks of life and so do our colleagues. That’s why we’re proud to be an equal opportunity employer and actively encourage applications from all backgrounds. At Virgin Atlantic, we believe everyone can take on the world — no matter your age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs. We celebrate difference and everything that makes our colleagues unique by upholding an inclusive environment in which we can all thrive. So that everyone at Virgin Atlantic can be themselves and know they belong.
To make your journey with us accessible and individual to you, we encourage you to let us know if you’d like a little extra help with your application, or if you have any individual requirements at any stage along your recruitment journey. We are here to support you, so please reach out to our team (recruitment@fly.virgin.com), feeling confident that we’ve got your individual considerations covered.
Additional information
At Virgin Atlantic, our leaders empower teams to thrive through collaboration, innovation, and excellence. Explore our Leadership Recipe and discover the 20 core ingredients that define what it means to lead with us, driving our mission to be the most loved travel company and achieve sustainable profit.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Other – Airlines and Aviation
Sales Communications and Engagement Manager in Crawley employer: Virgin Atlantic
Virgin Atlantic is an exceptional employer, offering a dynamic work environment where innovation and teamwork thrive. With a commitment to employee growth, the company provides extensive training opportunities and a supportive culture that values safety and excellence in aircraft maintenance. Located in London, employees enjoy a vibrant city life alongside a competitive benefits package, making it a rewarding place to build a career in aviation.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Communications and Engagement Manager in Crawley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Virgin Atlantic and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Virgin Atlantic are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Virgin Atlantic on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Virgin Atlantic. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sales Communications and Engagement Manager in Crawley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Virgin Atlantic. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Virgin Atlantic:Show us that you’ve done your homework! In your application, briefly mention what you admire about Virgin Atlantic’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Virgin Atlantic
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Virgin Atlantic will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Virgin Atlantic, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
