At a Glance
- Tasks: Lead the club's commercial strategy and drive membership growth through innovative sales techniques.
- Company: Join Virgin Active, a leader in wellness and leisure experiences.
- Benefits: 30 days annual leave, complimentary membership, discounts across Virgin Group, and mental health support.
- Other info: Flexible working hours and excellent career development opportunities await you.
- Why this job: Make a real impact on people's lives while developing your leadership skills in a vibrant environment.
- Qualifications: Proven experience in leading sales teams and strong commercial acumen required.
The predicted salary is between 31500 - 38500 £ per year.
Virgin Active are committed to changing people's lives for the better through wellness .
Our team are dedicated to delivering a unique leisure and relaxation experience throughout all our clubs.
All our team members pride themselves on incorporating Virgin Active values and ensuring the highest Brand Standards into their work, so our members can experience the finest facilities and service.
So we take value in recruiting only the very best
Commercial Manager to join our Club team, to support in the management of our clubs.
The Role
- Holding total accountability for the club’s commercial results, including membership revenue, net movement, POS value, total wallet size, sales volume, quality of sale, and sales mix.
- Driving corporate sales pipeline activity, strategic partnerships, lead flow, conversion optimisation, and full oversight of the prospect journey.
- Delivering accurate weekly and monthly commercial planning and activity modelling to support performance.
- Shifting the team from mid-market, volume-based selling to a premium, value-driven model by positioning membership as a premium lifestyle and enhancing sales storytelling through personas, emotional drivers, and tailored value propositions.
- Coaching the team to deliver short, elegant, emotionally resonant conversations and embedding quality-of-sale measures into daily performance reviews.
- Ensuring accurate CRM (Dynamics) usage, predictive insights, and data-led prioritisation to increase conversion, reduce drop-off, and grow POS value.
- Ensuring delivery of the new member onboarding journey, including tailored onboarding within the first 7 days, persona-aligned welcome experiences, moments of generosity, and a curated 90-day graduation moment.
- Leading a high-performance culture by setting clear KPIs, delivering disciplined one-to-ones, coaching premium sales skills, and identifying and developing future talent.
- Leading by example during duty shifts, operational escalations, and member interactions, modelling exceptional standards at all times.
- Ensuring operational and administrative excellence, including accurate membership administration, GDPR compliance, transparent reporting, and full CRM accuracy.
Experience
- Proven experience leading a high-performing commercial or sales team.
- Strong commercial acumen with the ability to interpret financial results and drive profitability.
- Strong people management and organisational skills, fostering a cohesive and high-performing team.
- A passion for hospitality and customer experience, with unwavering dedication to service standards.
- Excellent communication and interpersonal skills, with the ability to hold people accountable and drive performance.
- Flexibility to work early mornings, evenings, weekends, and holidays.
- Our Perks
- 30 days (including bank holidays) annual leave plus a Celebration Day – and we want you take them
- Access to The Peoples Pension, with our contributions at 3%
- Complimentary Virgin Active membership for you and a buddy. You can also get free membership for your children too, ability to take advantage of our Club V.
- We want you to love Virgin Active like we do, so you get discounts across Virgin active – everything from guest passes to 50% off PT sessions.
- You will join Virgin Family - where not only can you communicate with your colleagues across Virgin Group, but also many discounts (including Virgin Atlantic, Virgin Holidays and Virgin Media/O2) -
- Managing finances can be difficult, so we offer access to Salary Finance. They can support you with loans and savings plans, as well as help you become a personal finance expert.
- Mental health is a cornerstone of wellbeing. Our BUPA employer assistance programme is there when you need a helping hand with 4 free counselling sessions.
- We know finding a new home to rent can be stressful. We partner with Dexters who offer complimentary corporate letting services – meaning no tenant charges.
- Access to e Points, offering loads of online discounts to retailers.
- Always wanted to take that yoga course? Well VA offer discount on all their Academy courses, trained by the very best instructors.
Commercial Manager (Maternity Cover) - Solihull employer: Virgin Active
At Virgin Active, we pride ourselves on being an exceptional employer that fosters a vibrant and health-focused work culture. As a Wellness Café Team Member at KAUAI in the UK, you'll enjoy a supportive environment that encourages personal growth, offers competitive benefits like staff discounts and complimentary gym memberships, and promotes teamwork among passionate individuals dedicated to enhancing customer experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Manager (Maternity Cover) - Solihull
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like Virgin Active. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to Virgin Active
Don't be shy about reaching out to Virgin Active directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Commercial Manager (Maternity Cover) - Solihull
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about Virgin Active and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at Virgin Active
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!
