At a Glance
- Tasks: Support and optimise Meta campaigns while exploring new social platforms like TikTok.
- Company: Join Vintage Cash Cow, a passionate team dedicated to giving pre-loved items a new life.
- Benefits: Gain hands-on experience in performance marketing with a focus on creativity and analytics.
- Other info: Inclusive workplace that values diversity and encourages unique perspectives.
- Why this job: Make an impact in a growing company while developing your skills in a dynamic environment.
- Qualifications: Experience in Paid Social, especially Meta, with strong analytical and creative skills.
The predicted salary is between 30000 - 40000 £ per year.
About the team:
We’re a passionate team on a mission to make Vintage Cash Cow the go-to destination for giving pre-loved items a new lease of life. As we scale across the UK and internationally, Paid Social particularly Meta is a core growth engine, driving discovery, demand creation, and efficient customer acquisition at scale. Our Growth team sits at the centre of this, combining performance marketing, creative, data, and experimentation to unlock scalable growth. Paid Social plays a critical role in this ecosystem, blending creative thinking with analytical rigour to drive both volume and quality.
About the role:
As a Paid Social Executive (Meta-focused), you’ll support the execution, optimisation, and scaling of our Meta activity across multiple markets. Reporting into the Paid Social team, you’ll play a key role in bringing campaigns to life, working across creative, targeting, tracking, and performance analysis. This is a highly hands-on role, ideal for someone with a strong analytical mindset and a passion for creative testing and performance marketing. You’ll help ensure campaigns are executed with excellence, creatives are continuously improved, and insights are fed back into the wider growth strategy. While Meta is the primary focus, this role will also support the exploration and expansion into other Paid Social platforms such as TikTok, Pinterest, and emerging channels—helping test, learn, and scale new acquisition opportunities over time. You will work closely with Paid Social, Creative, CRM, and Data teams to ensure campaigns are high quality, well tracked, and continuously improving.
Getting Started...
- Support campaign execution: Assist in building, launching, and managing Meta campaigns across markets.
- Creative procurement: Source, organise, and manage creative assets for campaigns (video, static, copy).
- Creative QA: Review creatives before launch (visual quality, messaging, localisation, compliance).
- Research & ideation: Generate new creative ideas, hooks, formats, and angles based on trends and performance.
- Publish ads: Ensure campaigns go live accurately and on time with correct settings and tracking.
- Basic performance monitoring: Track campaign performance daily and flag anomalies or opportunities.
- Tracking validation: Check Meta events, pixels, and conversions are firing correctly.
- Workflow support: Help manage workflows for creative production, translations, and approvals.
- Support reporting: Assist in building performance reports and extracting key insights.
Driving Excellence…
- Creative testing mindset: Continuously test new hooks, formats, messaging, and audiences (micro-testing approach).
- Performance optimisation: Support optimisation across targeting, creatives, placements, and budgets.
- Creative feedback loops: Provide structured feedback on ad performance to improve future creative output.
- Trend spotting: Identify emerging trends on Meta (formats, messaging, competitors, audience behaviour).
- AI tool leverage: Use AI tools to accelerate ideation, copywriting, analysis, and creative expansion support: Assist in launching and scaling campaigns in new international markets.
- Data-driven thinking: Apply an analytical mindset to interpret performance and guide decisions.
- Collaboration: Work closely with Creative and Growth teams to align on priorities and outputs.
- Channel expansion mindset: Support testing and early-stage scaling of additional Paid Social platforms (e.g. TikTok, Pinterest), identifying new growth opportunities beyond Meta.
Key Goals & Objectives:
- Support the scaling of Meta as a primary growth channel across UK, DE, FR, NL, ES, NL + new markets.
- Improve creative testing velocity and output quality.
- Ensure campaigns are executed accurately and efficiently.
- Contribute to reducing CPL while maintaining or improving lead quality.
- Strengthen tracking reliability and data confidence in Meta.
- Deliver consistent performance insights to inform growth decisions.
Key Responsibilities:
- Campaign Execution & Optimisation: Build, launch, and monitor Meta campaigns across multiple markets. Ensure correct campaign setup (objectives, audiences, placements, budgets). Maintain high standards of campaign QA and accuracy.
- Creative & Testing: Procure and organise ad creatives from internal and external sources. Conduct creative QA (visuals, messaging, localisation, compliance). Suggest edits and improvements to creatives based on performance. Brief new creative concepts and testing ideas. Run micro-tests on copy, hooks, formats, audiences and ad formats.
- Analytics & Performance: Monitor campaign performance and identify trends or issues. Support performance reporting and insight generation. Apply an analytical mindset to optimise campaigns. Identify winning creatives and scale learnings.
- Tracking & Data Quality: Validate Meta tracking setup (pixel, events, conversions). Troubleshoot tracking issues and escalate where needed. Support data integrity across campaigns and reporting.
- Workflow & Operations: Assist workflows for creative production & localisation quality (translation checks, spellcheck, cultural relevance). Support cross-market execution and consistency.
- Channel Expansion & Testing: Support the launch and testing of new Paid Social channels (e.g. TikTok, Pinterest). Apply learnings from Meta to inform creative and targeting strategies on new platforms. Help evaluate the performance and scalability of emerging channels.
- Projects & Growth Initiatives: Support wider Paid Social and Growth initiatives. Assist with market launches and scaling strategies. Contribute to testing roadmaps and experimentation plans.
Essential Skills & Experience:
- Experience in Paid Social, ideally with a strong focus on Meta (Facebook/Instagram).
- Strong analytical mindset with the ability to interpret performance data.
- Understanding of creative testing and performance marketing principles.
- Attention to detail, especially in campaign setup and QA.
- Experience working with creatives (video/static) and providing feedback.
- Familiarity with Meta Ads Manager and tracking (pixel, events).
- Ability to manage multiple tasks and prioritise effectively.
- Strong communication and collaboration skills.
Nice to Have:
- Experience working across multiple international markets.
- Familiarity with AI tools for marketing and creative workflows.
- Understanding of attribution, tracking, and data pipelines.
- Experience with performance reporting tools or dashboards.
- Experience or interest in emerging Paid Social platforms such as TikTok, Pinterest, or similar.
About Vintage.com:
At Vintage.com, we exist to create a world where everything has value and nothing is wasted. We're building the world's most trusted platform for pre-loved items, making it simple for people to unlock the value in the things they no longer need while keeping valuable materials in circulation and out of landfill. What began as a successful model in the UK has evolved into an international business with operations across Europe and ambitions far beyond. Today, we operate as one company, one team, and one brand, united by a shared purpose, mission, and set of values. Behind the scenes, we're building the world's largest international trading platform for pre-loved items, powered by expert people, smart technology, data-driven decision making, and a deep belief in the circular economy. Our teams collaborate across borders, sharing ownership of outcomes and bringing the same care, fairness, and common sense to every customer interaction and business decision. Every item we buy is rehomed, reused, or responsibly recycled. Whether it's precious metals, jewellery, watches, cameras, collectibles, or other valuables, we help ensure that items continue their journey rather than going to waste. As we expand into new markets and scale internationally, our goal remains the same: To become the most trusted platform in pre-loved items, creating a future where everything has value and nothing is wasted.
Equal Opportunities:
At Vintage Trading Limited, we’re committed to creating an inclusive environment where everyone feels heard, respected, and able to bring their authentic self to work. We believe that diversity fuels innovation, creativity, and success. We welcome applicants from all backgrounds, perspectives, and experiences, and we work hard to ensure equitable opportunities for all. If you're excited about this role but don’t meet every requirement, we still encourage you to apply, your unique skills and experiences might be exactly what we need now or in the future. If you need any adjustments or accommodations during the hiring process, just let us know and we’ll do our best to support you. Your personal data will be handled in accordance with our Privacy Notice.
Paid Social Executive in England employer: Vintage Cash Cow
Vintage.com is an exceptional employer that fosters a collaborative and innovative work culture, where creativity meets analytical thinking. As a Paid Social Executive, you'll have the opportunity to contribute to meaningful campaigns that drive sustainable growth while working alongside passionate teams dedicated to making a positive impact on the environment. With a commitment to employee development and inclusivity, Vintage.com offers a dynamic environment for personal and professional growth, making it an ideal place for those seeking rewarding employment in the heart of the UK's vibrant marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Executive in England
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vintage Cash Cow and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vintage Cash Cow are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vintage Cash Cow on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vintage Cash Cow. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Social Executive in England
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vintage Cash Cow. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vintage Cash Cow:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vintage Cash Cow’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vintage Cash Cow
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vintage Cash Cow will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vintage Cash Cow, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
