At a Glance
- Tasks: Create engaging digital content and manage social media to boost brand visibility.
- Company: Join Actemium UK, part of the global VINCI Energies network.
- Benefits: Enjoy hybrid working, competitive salary, 25 days leave, and ongoing development.
- Other info: Collaborative environment with excellent career growth opportunities.
- Why this job: Be a creative storyteller and make a real impact in digital marketing.
- Qualifications: Strong copywriting skills and experience in managing website content and social media.
The predicted salary is between 34650 - 42350 £ per year.
At Actemium UK, part of the global VINCI Energies network, we're helping businesses to operate better, reduce risk, decarbonise and prepare for the future. We're looking for a talented Digital Marketing & Content Manager to take ownership of our digital communications, create compelling content and help showcase the expertise, projects and people that make Actemium a leader in electrical, automation, process and mechanical engineering. If you're a creative storyteller with a passion for digital marketing, content creation and audience engagement, we'd love to hear from you.
As our Digital Marketing & Content Manager, you'll play a key role in driving brand awareness, increasing digital engagement and strengthening our online presence. Working closely with stakeholders across the business, you'll create impactful content that highlights our projects, celebrates our people and positions Actemium UK as a trusted partner across multiple industries. From managing website content and driving SEO performance to leading our LinkedIn activity and internal communications, this is a varied and exciting role offering real influence and visibility across the business.
What You'll Be Doing
- Digital Content & Website Management
- Create, manage and optimise website content including news articles, case studies, careers content and employee stories.
- Maintain and develop engaging website content aligned with business objectives and marketing strategy.
- Improve website performance through SEO best practice and optimisation for emerging AI search platforms.
- Monitor website analytics, user behaviour and engagement metrics, providing insights and recommendations.
- Identify content opportunities through competitor analysis and market research.
- Ensure all digital activity aligns with Actemium and VINCI Energies brand standards.
- Social Media & Audience Growth
- Manage and deliver engaging social media content, with a particular focus on LinkedIn.
- Develop and coordinate monthly content plans across the business.
- Work with operational teams and business leaders to identify and promote success stories, expertise and projects.
- Monitor industry trends and competitor activity to keep content fresh and engaging.
- Track performance, analyse engagement and recommend improvements to maximise reach and brand visibility.
- Internal Communications
- Produce and distribute company-wide newsletters and internal communications.
- Gather content from stakeholders across multiple business units.
- Create engaging stories that celebrate employee achievements, project successes and company milestones.
- Review engagement data and continuously improve internal communication activities.
About You
You’ll be a proactive and creative marketing professional who enjoys turning technical information into engaging content. You’ll have:
- Strong copywriting, editing and content creation skills
- Experience managing website content and CMS platforms
- Experience planning and delivering social media campaigns
- Understanding of SEO, content optimisation and digital best practice
- Confidence analysing data and reporting on campaign performance
- Excellent communication and stakeholder management skills
- Strong organisational skills and the ability to manage multiple projects
- Experience using Canva or similar content creation tools
Desirable Experience
It would be great if you also have:
- Experience using WordPress
- Knowledge of SEO platforms such as SEMrush
- Exposure to LinkedIn advertising and paid social campaigns
- Experience within a B2B, engineering, manufacturing or technical environment
Why Join Actemium UK?
As part of VINCI Energies, you'll join a global organisation that combines the strength of an international network with the agility and culture of a local business.
- Competitive salary based on experience
- Hybrid and flexible working arrangements
- 25 days annual leave plus bank holidays
- Company pension scheme
- Employee assistance programme, benefits and discounts
- Ongoing learning and development opportunities
- Exposure to a wide variety of industries, technologies and projects
- A supportive, collaborative and inclusive working environment
- Career development opportunities within the wider Actemium and VINCI Energies network
Ready to Tell Our Story? Join us and help showcase how Actemium UK is supporting customers to improve performance, reduce operational risk, embrace digital transformation and accelerate their journey towards a more sustainable future.
Digital Marketing & Content Manager in Birmingham employer: Vinci
Actemium Automation Hampshire is an excellent employer, offering a dynamic work environment where you can lead innovative automation projects in the UK water sector. With a strong focus on employee growth, competitive benefits including a matched pension scheme and health plans, and a culture that prioritises safety, quality, and inclusion, you'll find meaningful opportunities to advance your career while collaborating with a supportive team of experts.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing & Content Manager in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vinci and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vinci are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vinci on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vinci. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing & Content Manager in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vinci. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vinci:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vinci’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vinci
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vinci will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vinci, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
