At a Glance
- Tasks: Lead performance marketing strategies for paid acquisition channels, focusing on PPC and app growth.
- Company: Join Checkatrade, a forward-thinking company embracing AI-driven marketing.
- Benefits: Enjoy competitive salary, bonuses, share options, gym membership, and extra holiday leave.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Shape the future of marketing in a dynamic, innovative environment.
- Qualifications: Experience or eagerness in performance marketing; strong communication and problem-solving skills.
The predicted salary is between 63000 - 77000 £ per year.
As our next Senior Performance Marketing Lead, you'll own the strategy and execution of our paid acquisition channels, with a particular focus on PPC and app growth.
This is a high-impact role for a commercially minded marketer who's ready to shape how Checkatrade wins in a world of AI-driven search, dynamic pricing, and always-on discovery.
Forget long lists, here's what you'll actually spend your time on
Responsibilities
- Delivering channel strategies that grow acquisition, retention and revenue across web and app.
- Spotting new ways to win, from smart bidding and feed optimisation to emerging AI-led formats.
- Collaborating with product, analytics and commercial teams to align performance with business goals.
- Making sure every campaign is measurable, optimised, and future-ready.
It's not about ticking every box. It's about turning up curious, ready to crack on.
Qualifications
- Experience (or eagerness to learn) in high-scale performance marketing, ideally across web and app.
- A collaborative, roll-up-your-sleeves attitude.
- Strong communication skills and a curiosity to solve problems.
Confidence with SA360, Performance Max, and AI-led optimisation, or the drive to master them fast.
Benefits
- Competitive salary + annual bonus
- Employee Share Programme
- Health, well-being and learning support
- Gym membership, Smart Tech Scheme and Cycle Scheme
- Birthday/Special day leave
- Buy & sell holiday scheme
• 1 week's paid charity leave and much more!
- How we'll get to know each other
- Screening call with one of our Talent Acquisition Partners
- 1st stage interview with Senior Performance Marketing Lead
- 2nd Stage interview with VP, Consumer + Head of SEO
- Final stage interview includes a case study presentation with hiring manager + seniors
At the moment, this role isn't open to visa sponsorship applications.
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Performance Lead - Consumer employer: View, Inc.
Checkatrade is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about performance marketing. With a strong emphasis on collaboration and data-driven decision-making, employees are empowered to take ownership of their projects while benefiting from continuous professional development opportunities. Located in a vibrant area, Checkatrade offers a unique environment where creativity meets technology, making it an ideal place for ambitious marketers to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Lead - Consumer
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for View, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like View, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with View, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at View, Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Lead - Consumer
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit View, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of View, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about View, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at View, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at View, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At View, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
