Website Copywriter (B2B) in London

Website Copywriter (B2B) in London

London Freelance 30000 - 40000 £ / year (est.) Home office possible
ViDesigns Ltd

At a Glance

  • Tasks: Create compelling website copy that drives results for B2B clients.
  • Company: Join a dynamic team focused on impactful messaging and client collaboration.
  • Benefits: Remote work, flexible hours, and opportunities for professional growth.
  • Other info: Ideal for those passionate about tech and effective messaging.
  • Why this job: Shape the voice of innovative brands and make a real impact.
  • Qualifications: 2-3+ years in B2B copywriting with strong communication skills.

The predicted salary is between 30000 - 40000 £ per year.

About the role

We’re looking for a B2B website copywriter who can own the entire copy process from start to finish. You’ll be working directly with clients, understanding their product, and turning that into clear, high‑converting website copy. You should be comfortable leading conversations, asking the right questions, and shaping messaging that actually drives results.

Location: UK only (Remote)

Start: ASAP

What you’ll be doing

  • Running discovery sessions and workshops with clients to understand their product, audience, and goals
  • Preparing questionnaires and gathering inputs before projects start
  • Defining messaging, positioning, and tone of voice for websites
  • Iterating on copy based on feedback from clients and internal team
  • Collaborating with designers and developers to ensure copy fits the UX
  • Supporting internal copy needs (case studies, landing pages, marketing assets)

What we’re looking for

  • 2–3+ years experience in B2B copywriting (websites specifically)
  • Strong understanding of how websites convert (not just "nice writing")
  • Comfortable running client workshops and leading conversations
  • Able to simplify complex products into clear, compelling messaging
  • Good commercial awareness—understands business goals, not just words
  • Strong communication and organisation skills
  • Based in the UK and comfortable working remotely

Nice to have

  • Experience working with SaaS, AI, fintech, or tech companies
  • Familiarity with CRO principles
  • Experience collaborating closely with design teams

Website Copywriter (B2B) in London employer: ViDesigns Ltd

Join a dynamic team that values creativity and collaboration, where your expertise as a B2B website copywriter will be fully appreciated. Enjoy the flexibility of remote work while contributing to impactful projects that drive client success, all within a supportive culture that prioritises professional growth and innovation. With opportunities to engage directly with clients and shape compelling messaging, this role offers a rewarding path for those looking to make a significant impact in the digital landscape.
ViDesigns Ltd

Contact Detail:

ViDesigns Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Website Copywriter (B2B) in London

✨Tip Number 1

Get to know the company inside out! Research their products, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in what they do.

✨Tip Number 2

Practice your pitch! Be ready to explain how your experience aligns with their needs. Highlight your B2B copywriting skills and how you've driven results in past roles—this is your time to shine!

✨Tip Number 3

Don’t shy away from asking questions during interviews. It shows you're engaged and helps you understand their expectations better. Plus, it gives you a chance to demonstrate your ability to lead conversations.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.

We think you need these skills to ace Website Copywriter (B2B) in London

B2B Copywriting
Client Engagement
Messaging Development
Workshop Facilitation
Copy Iteration
Collaboration with Designers
Understanding of Website Conversion
Commercial Awareness
Strong Communication Skills
Organisational Skills
Experience with SaaS
Familiarity with CRO Principles

Some tips for your application 🫡

Show Off Your Copy Skills: Make sure your application showcases your best copywriting work. Include samples that highlight your ability to create clear, high-converting website copy. We want to see how you can turn complex ideas into compelling messages!

Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love seeing candidates who understand what we’re looking for.

Highlight Your Client Interaction Experience: Since this role involves running discovery sessions and workshops, make sure to mention any relevant experience you have in leading client conversations. We want to know how you’ve successfully engaged with clients in the past!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!

How to prepare for a job interview at ViDesigns Ltd

✨Know Your Audience

Before the interview, research the company and its clients. Understand their products and target audience so you can speak confidently about how your copywriting can drive results for them.

✨Prepare for Discovery Sessions

Since you'll be running discovery sessions, practice asking open-ended questions that encourage clients to share their goals and challenges. This will help you demonstrate your ability to lead conversations effectively.

✨Showcase Your Process

Be ready to discuss your copywriting process from start to finish. Highlight how you gather inputs, define messaging, and iterate based on feedback. This shows you’re not just a writer but a strategic thinker.

✨Demonstrate Collaboration Skills

Talk about your experience working with designers and developers. Share examples of how you’ve ensured that your copy fits within the overall user experience, as this is crucial for high-converting websites.

Website Copywriter (B2B) in London
ViDesigns Ltd
Location: London

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