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- Tasks: Lead brand strategy, campaigns, and partnerships for a fast-growing lifestyle brand.
- Company: Join Vida del Padel, a vibrant community-driven lifestyle brand.
- Benefits: Competitive salary, performance bonus, and opportunities for creative growth.
- Other info: Be part of an ambitious team expanding into exciting new territories.
- Why this job: Shape the future of a premium brand and make a cultural impact.
- Qualifications: 5+ years in brand management with proven campaign success.
The predicted salary is between 50000 - 60000 £ per year.
This is a senior, business-critical hire. You will sit between the founders' vision and everything our audience sees, hears and feels about VDP. You will lead a team spanning social media, content, digital marketing, sponsorship, partnerships and an in-house videographer and editor. You will translate big ideas into fully activated campaigns. You will set the creative language, define the visual standards and ensure every piece of output meets the bar we are setting for this brand.
WHAT YOU WILL OWN
- Brand Strategy & Identity
- Own and evolve the VDP brand strategy, positioning and creative direction
- Define the visual standards, tone of voice and brand language
- Ensure brand consistency across every channel, touchpoint and physical environment
- Translate the founders' vision into a clear, executable brand platform
- Drive the brand into new territories – clothing, merch, collabs and beyond
- Campaign Planning & Activation
- Lead integrated campaigns from ideation and storyboarding through to delivery
- Develop campaign concepts, creative briefs and content frameworks
- Oversee brand activations at events, venue openings and partner moments
- Drive high-reach campaigns across social, digital, OOH and experiential
- Partnerships & Sponsorship
- Define and support VDP's partnership and sponsorship strategy
- Identify brand collaborations that elevate our positioning and reach
- Ensure all partner activity and co‑branded content is on‑brand
- Team Leadership
- Lead your direct report team: social media, content, digital marketing, events and videographer/editor
- Set clear direction, manage priorities and hold the creative standard high
- Foster a culture of creativity, accountability and continuous improvement
- Business‑Wide Brand Direction
- Partner with the founders on how VDP shows up as we expand into new venues, categories and markets
- Own the brand narrative for key moments – venue launches, clothing drops, merch releases, events
- Develop messaging frameworks the wider team can execute against
We are not looking for someone who manages campaigns. We are looking for someone who builds brands – and knows the difference.
Non‑negotiables
- 5+ years in brand with a clear track record of building and elevating consumer or lifestyle brands
- Proven experience leading multi‑disciplinary teams from ideation to delivery
- Experience at brands known for their social presence, community and cultural relevance
- Track record of running significant campaigns – social, digital, events and activations – with real reach
- Hands‑on experience with brand partnerships and sponsorship programmes
- Ability to produce creative briefs, campaign storyboards and brand frameworks independently
What makes someone exceptional for this role
- Strong instinct for what makes a brand feel cool, desirable and culturally relevant – not just visible
- Can take a founder's idea, push it further and make it better
- Has worked somewhere genuinely known for its campaigns, not just its product
- Understands how to build community and make people want to belong – not just buy
- Creative and commercially sharp in equal measure
- Energised by a fast‑moving, high‑ambition environment
Vida del Padel is one of the UK's fastest-growing premium padel lifestyle brands. We are not a sports club – we are a brand. Built around community, culture and connection, VDP creates design‑led environments inspired by the energy and spirit of Spain, where sport meets lifestyle and people come together on and off the court. With six venues and rapid national expansion underway, we are moving fast – beyond clubs into clothing launches, brand collaborations, merchandise, events and partnerships. Our ambition is global.
We are looking for a Brand Manager to own our brand identity, lead our campaigns and ensure everything VDP puts into the world – physically and digitally – feels premium, intentional and culturally powerful.
Key responsibilities
- Own the brand identity of one of the UK's most exciting lifestyle brands at a pivotal growth stage
- Work directly with the founders – your ideas and decisions will shape the brand's future
- Lead a talented, growing team with real scope to develop and expand
- Be part of the story as VDP scales from 6 venues to 20+ nationally
- Move into exciting new brand territory – clothing, merchandise, global collaborations
- Be part of a culture built around sport, design, community and ambition
£50,000 – £60,000 DOE + performance bonus. To apply: send your CV and a short note on why VDP to. Tell us about the campaign or brand moment you're most proud of.
Brand Manager in Knaphill employer: Vida
Contact Detail:
Vida Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager in Knaphill
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers, whether it’s at a networking event or an interview, let your passion for branding shine through. Share your ideas and how you can elevate their brand – they’ll love your enthusiasm!
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like VDP, and express your interest in working with them. A well-timed email can make all the difference and show that you’re genuinely keen on being part of their journey.
✨Tip Number 4
Prepare for interviews by researching the company’s recent campaigns and brand initiatives. Bring fresh ideas to the table that align with their vision. This shows you’re not just looking for any job, but that you’re ready to contribute to their brand’s success!
We think you need these skills to ace Brand Manager in Knaphill
Some tips for your application 🫡
Show Your Passion for the Brand: When you're writing your application, let your enthusiasm for VDP shine through! Share what excites you about our brand and how you see yourself contributing to its growth. We want to feel your energy and passion for building something amazing.
Tailor Your CV to Highlight Relevant Experience: Make sure your CV reflects your experience in brand management and campaign execution. Focus on specific achievements that align with the role, like leading successful campaigns or building community engagement. We love seeing how you've made an impact in previous roles!
Craft a Compelling Cover Note: Your cover note is your chance to tell us why you're the perfect fit for this role. Be concise but impactful – share a standout campaign or brand moment you're proud of and explain why it matters. We want to know how you think and what drives you creatively!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you're serious about joining the VDP team!
How to prepare for a job interview at Vida
✨Know the Brand Inside Out
Before your interview, dive deep into VDP's brand identity. Understand their vision, values, and recent campaigns. This will not only help you answer questions but also show your genuine interest in the brand.
✨Showcase Your Creative Process
Be ready to discuss how you translate big ideas into actionable campaigns. Prepare examples of past projects where you led a team from ideation to delivery, highlighting your role in shaping the creative direction.
✨Demonstrate Leadership Skills
Since this role involves leading a multi-disciplinary team, think of specific instances where you've successfully managed diverse talents. Share how you fostered creativity and accountability within your team.
✨Prepare for Cultural Relevance Questions
Expect questions about what makes a brand culturally relevant. Be prepared to discuss trends, community engagement, and how you've previously built a brand that resonates with its audience beyond just visibility.