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- Tasks: Lead sales and marketing strategies for a premium beauty brand in the UK.
- Company: Join Vida Glow, a global leader in ingestible beauty products.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Collaborative culture with a focus on commercial growth and strong retailer relationships.
- Why this job: Make a real impact in a fast-growing, innovative beauty brand.
- Qualifications: 10+ years in sales and marketing, preferably in beauty or wellness.
The predicted salary is between 80000 - 100000 £ per year.
Location: London, United Kingdom
Reports to: Global Commercial & Marketing Director
Direct Reports: 1 (Account Manager)
Vida Glow is a leading ingestible beauty brand built on the belief that beauty begins from within. Known globally for our clinically proven marine collagen and science-backed formulations, Vida Glow is distributed across premium retailers, professional clinics, spas, and luxury department stores worldwide.
As we continue to expand our presence in the UK and European markets, we are looking for an experienced Head of Sales & Marketing to drive brand growth, commercial performance, and retail partnerships across the region.
The Head of Sales & Marketing – UK will lead the commercial and brand strategy for Vida Glow across the UK market. This role requires a rare hybrid profile: a commercially driven sales leader who also has a strong understanding of brand marketing and premium retail activation.
You will be responsible for managing key retail partnerships (including Boots and other premium beauty retailers), driving revenue growth, executing marketing activations, and ensuring Vida Glow’s brand presence continues to strengthen across the UK market. You will play a pivotal role in localising the global brand strategy to the UK, working directly with UK agencies to bring the plans to life and ensuring it’s relevancy to the UK consumer & competitive landscape.
Reporting to the Global Commercial & Marketing Director, you will work cross-functionally with global teams while leading local market execution and managing one UK-based account management team member.
- Commercial & Sales Leadership
- Own and deliver the UK sales strategy across retail, e-commerce, and professional channels.
- Manage and grow key accounts including Boots and other premium retail partners.
- Forecast revenue, manage budgets, and deliver against sales and growth & profitability targets.
- Monitor market trends, competitive activity, and category developments to identify growth opportunities.
- Brand & Marketing Execution
- Lead the UK marketing strategy in alignment with global brand positioning.
- Drive impactful retail marketing activations across Boots and other key accounts.
- Partner with the global marketing team to localise campaigns, launches, and brand initiatives for the UK market.
- Manage in-store visibility including merchandising, retail activations, sampling and promotional activity.
- Work closely with retailers on co-funded marketing initiatives and media partnerships.
- Lead management of UK media & PR agencies to unlock plans.
- Lead the execution of new product launches in the UK market, ensuring strong retail rollout and marketing support.
- Ensure strong brand storytelling and education across retail teams and partners.
- Manage and develop the UK Account Manager, supporting account growth and operational excellence.
- Foster a high-performance culture focused on commercial growth and strong retailer relationships.
- Work closely with global teams across marketing, operations, finance, and supply chain.
- Ensure seamless execution of retail launches, inventory planning, and commercial initiatives.
- Support European expansion of Vida Glow across identified markets.
10+ years’ experience across sales and marketing within beauty, wellness, or premium consumer brands with a minimum of 4 years across brand marketing.
Strong experience managing major UK retail accounts (Boots experience highly preferred).
Proven track record of delivering commercial growth within premium retail environments.
Experience executing retail marketing activations and joint business plans.
Strong commercial capability with managing end to end country P&L for brand.
Experience working with premium beauty, ingestible beauty, supplements, or wellness brands.
Background in both brand marketing and commercial sales roles in FMCG or Beauty Industry.
Experience working within high-growth or founder-led brands.
Strong commercial instincts combined with brand sensibility.
Excellent relationship builder with retail partners.
Join one of the leading ingestible beauty brands globally. Work with a fast-growing, innovation-led brand. Collaborative and entrepreneurial company culture.
Head of Marketing & Sales in London employer: VIDA GLOW
Contact Detail:
VIDA GLOW Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing & Sales in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the beauty and wellness industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers or during interviews, share your insights on market trends and retail strategies. This will not only demonstrate your knowledge but also show that you're genuinely passionate about the industry.
✨Tip Number 3
Tailor your approach! Research Vida Glow and its competitors thoroughly. When you apply through our website, make sure to highlight how your experience aligns with their goals, especially in driving brand growth and managing key retail partnerships.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. Use this opportunity to reiterate your excitement about the role and how you can contribute to Vida Glow’s success in the UK market. It shows initiative and keeps you top of mind!
We think you need these skills to ace Head of Marketing & Sales in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Sales & Marketing role. Highlight your experience in managing retail accounts and executing marketing strategies, especially in the beauty sector.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the beauty industry and how your background makes you the perfect fit for Vida Glow. Don’t forget to mention your experience with premium retailers like Boots!
Showcase Your Achievements: Quantify your successes in previous roles. Whether it's revenue growth or successful marketing campaigns, numbers speak volumes. We want to see how you've driven commercial performance in your past positions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re genuinely interested in joining our team at Vida Glow!
How to prepare for a job interview at VIDA GLOW
✨Know Your Brand Inside Out
Before the interview, dive deep into Vida Glow's products and brand ethos. Understand their unique selling points, especially around marine collagen and how it fits into the beauty market. This knowledge will help you articulate how your experience aligns with their mission.
✨Showcase Your Retail Experience
Be ready to discuss your past experiences managing key retail accounts, particularly in the beauty sector. Highlight specific examples of how you've driven growth and executed successful marketing activations with retailers like Boots. This will demonstrate your capability to handle the responsibilities of the role.
✨Prepare for Strategic Discussions
Expect questions about your approach to developing and executing a sales strategy. Think about how you would localise global strategies for the UK market and be prepared to share your insights on current market trends and competitive landscapes in the beauty industry.
✨Emphasise Collaboration Skills
Since this role involves working cross-functionally, be prepared to discuss how you've successfully collaborated with different teams in the past. Share examples of how you've worked with marketing, operations, and finance to achieve common goals, showcasing your ability to foster a high-performance culture.