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- Tasks: Lead brand strategy, campaigns, and partnerships for a premium lifestyle brand.
- Company: Join VIDA DEL PADEL, a fast-growing padel lifestyle brand in the UK.
- Benefits: Competitive salary, performance bonus, and opportunities for growth.
- Other info: Be part of an ambitious team expanding into new markets and products.
- Why this job: Shape the future of a vibrant brand and work directly with founders.
- Qualifications: 5+ years in brand management with proven campaign success.
The predicted salary is between 50000 - 60000 £ per year.
Vida del Padel is one of the UK's fastest-growing premium padel lifestyle brands. We are not a sports club — we are a brand. Built around community, culture and connection, VDP creates design-led environments inspired by the energy and spirit of Spain, where sport meets lifestyle and people come together on and off the court.
With six venues and rapid national expansion underway, we are moving fast — beyond clubs into clothing launches, brand collaborations, merchandise, events and partnerships. Our ambition is global.
We are looking for a Brand Manager to own our brand identity, lead our campaigns and ensure everything VDP puts into the world — physically and digitally — feels premium, intentional and culturally powerful.
THE ROLE
This is a senior, business-critical hire. You will sit between the founders' vision and everything our audience sees, hears and feels about VDP. You will lead a team spanning social media, content, digital marketing, sponsorship, partnerships and an in-house videographer and editor. You will translate big ideas into fully activated campaigns. You will set the creative language, define the visual standards and ensure every piece of output meets the bar we are setting for this brand.
WHAT YOU WILL OWN
- Brand Strategy & Identity
- Own and evolve the VDP brand strategy, positioning and creative direction
- Define the visual standards, tone of voice and brand language
- Ensure brand consistency across every channel, touchpoint and physical environment
- Translate the founders' vision into a clear, executable brand platform
- Drive the brand into new territories — clothing, merch, collabs and beyond
- Campaign Planning & Activation
- Lead integrated campaigns from ideation and storyboarding through to delivery
- Develop campaign concepts, creative briefs and content frameworks
- Oversee brand activations at events, venue openings and partner moments
- Drive high-reach campaigns across social, digital, OOH and experiential
- Partnerships & Sponsorship
- Define and support VDP's partnership and sponsorship strategy
- Identify brand collaborations that elevate our positioning and reach
- Ensure all partner activity and co-branded content is on-brand
- Team Leadership
- Lead your direct report team: social media, content, digital marketing, events and videographer/editor
- Set clear direction, manage priorities and hold the creative standard high
- Foster a culture of creativity, accountability and continuous improvement
- Business-Wide Brand Direction
- Partner with the founders on how VDP shows up as we expand into new venues, categories and markets
- Own the brand narrative for key moments — venue launches, clothing drops, merch releases, events
- Develop messaging frameworks the wider team can execute against
WHO WE'RE LOOKING FOR
We are not looking for someone who manages campaigns. We are looking for someone who builds brands — and knows the difference.
Non-negotiables:
- 5+ years in brand with a clear track record of building and elevating consumer or lifestyle brands
- Proven experience leading multi-disciplinary teams from ideation to delivery
- Experience at brands known for their social presence, community and cultural relevance
- Track record of running significant campaigns — social, digital, events and activations — with real reach
- Hands-on experience with brand partnerships and sponsorship programmes
- Ability to produce creative briefs, campaign storyboards and brand frameworks independently
What makes someone exceptional for this role:
- Strong instinct for what makes a brand feel cool, desirable and culturally relevant — not just visible
- Can take a founder's idea, push it further and make it better
- Has worked somewhere genuinely known for its campaigns, not just its product
- Understands how to build community and make people want to belong — not just buy
- Creative and commercially sharp in equal measure
- Energised by a fast-moving, high-ambition environment
WHY JOIN VDP
- Own the brand identity of one of the UK's most exciting lifestyle brands at a pivotal growth stage
- Work directly with the founders — your ideas and decisions will shape the brand's future
- Lead a talented, growing team with real scope to develop and expand
- Be part of the story as VDP scales from 6 venues to 20+ nationally
- Move into exciting new brand territory — clothing, merchandise, global collaborations
- A culture built around sport, design, community and ambition
- £50,000 – £60,000 DOE + performance bonus
To apply: send your CV and a short note on why VDP to tell us about the campaign or brand moment you're most proud of.
Brand Manager in Derby employer: Vida Del Padel
Contact Detail:
Vida Del Padel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager in Derby
✨Tip Number 1
Get to know the brand inside out! Before you step into that interview, dive deep into VIDA DEL PADEL's ethos, campaigns, and community vibe. Show us you’re not just another candidate but someone who genuinely connects with our mission.
✨Tip Number 2
Bring your A-game to the interview! Prepare to discuss your past campaigns and how they align with our vision. We want to see your creativity in action, so don’t hold back on sharing those standout moments that made a difference.
✨Tip Number 3
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and insights. This not only shows your enthusiasm but also gives you insider knowledge that can set you apart during the interview.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining the VDP family. Don’t forget to include that killer note about why you want to be part of our journey!
We think you need these skills to ace Brand Manager in Derby
Some tips for your application 🫡
Show Your Passion for the Brand: When you write your application, let your enthusiasm for VIDA DEL PADEL shine through. Share why you love the brand and how you connect with its community-driven ethos. This will help us see that you're not just looking for a job, but genuinely want to be part of our journey.
Tailor Your CV: Make sure your CV is tailored specifically for the Brand Manager role. Highlight your experience in building brands and leading campaigns, and don’t forget to include any relevant achievements that showcase your ability to elevate a brand's presence.
Craft a Compelling Note: In your short note, focus on a campaign or brand moment that you’re proud of. Explain what made it special and how it aligns with VDP’s vision. This is your chance to demonstrate your creative thinking and understanding of brand identity.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Vida Del Padel
✨Know the Brand Inside Out
Before your interview, dive deep into VIDA DEL PADEL's brand identity. Understand their mission, values, and recent campaigns. This will not only help you answer questions but also show your genuine interest in the brand.
✨Showcase Your Creative Process
Be prepared to discuss your approach to building brands and leading campaigns. Share specific examples of how you've taken a founder's vision and turned it into a successful campaign. Highlight your ability to think creatively and strategically.
✨Demonstrate Team Leadership Skills
Since this role involves leading a diverse team, come ready to talk about your leadership style. Share experiences where you've fostered creativity and accountability within your team, and how you've managed priorities to meet high standards.
✨Prepare for Cultural Relevance Questions
Expect questions about what makes a brand culturally relevant. Think about trends in lifestyle branding and how you've successfully engaged communities in the past. Show that you understand the importance of connection and belonging in brand strategy.