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- Tasks: Lead brand strategy, campaigns, and partnerships for a fast-growing lifestyle brand.
- Company: Join Vida del Padel, a vibrant community-driven padel lifestyle brand.
- Benefits: Competitive salary, performance bonus, and the chance to shape a brand's future.
- Other info: Work directly with founders and lead a talented team as we expand nationally.
- Why this job: Be at the forefront of brand innovation and community engagement in a dynamic environment.
- Qualifications: 5+ years in brand management with a proven track record in lifestyle brands.
The predicted salary is between 50000 - 60000 £ per year.
Vida del Padel is one of the UK's fastest-growing premium padel lifestyle brands. We are not a sports club — we are a brand. Built around community, culture and connection, VDP creates design-led environments inspired by the energy and spirit of Spain, where sport meets lifestyle and people come together on and off the court. With six venues and rapid national expansion underway, we are moving fast — beyond clubs into clothing launches, brand collaborations, merchandise, events and partnerships. Our ambition is global.
This is a senior, business-critical hire. You will sit between the founders' vision and everything our audience sees, hears and feels about VDP. You will lead a team spanning social media, content, digital marketing, sponsorship, partnerships and an in-house videographer and editor. You will translate big ideas into fully activated campaigns. You will set the creative language, define the visual standards and ensure every piece of output meets the bar we are setting for this brand.
WHAT YOU WILL OWN- Brand Strategy & Identity – Own and evolve the VDP brand strategy, positioning and creative direction; Define the visual standards, tone of voice and brand language; Ensure brand consistency across every channel, touchpoint and physical environment; Translate the founders' vision into a clear, executable brand platform; Drive the brand into new territories — clothing, merch, collabs and beyond.
- Campaign Planning & Activation – Lead integrated campaigns from ideation and storyboarding through to delivery; Develop campaign concepts, creative briefs and content frameworks; Oversee brand activations at events, venue openings and partner moments; Drive high-reach campaigns across social, digital, OOH and experiential.
- Partnerships & Sponsorship – Define and support VDP's partnership and sponsorship strategy; Identify brand collaborations that elevate our positioning and reach; Ensure all partner activity and co-branded content is on-brand.
- Team Leadership – Lead your direct report team: social media, content, digital marketing, events and videographer/editor; Set clear direction, manage priorities and hold the creative standard high; Foster a culture of creativity, accountability and continuous improvement.
- Business-Wide Brand Direction – Partner with the founders on how VDP shows up as we expand into new venues, categories and markets; Own the brand narrative for key moments — venue launches, clothing drops, merch releases, events; Develop messaging frameworks the wider team can execute against.
We are not looking for someone who manages campaigns. We are looking for someone who builds brands — and knows the difference.
Non-negotiables:- 5+ years in brand with a clear track record of building and elevating consumer or lifestyle brands.
- Proven experience leading multi-disciplinary teams from ideation to delivery.
- Experience at brands known for their social presence, community and cultural relevance.
- Track record of running significant campaigns — social, digital, events and activations — with real reach.
- Hands-on experience with brand partnerships and sponsorship programmes.
- Ability to produce creative briefs, campaign storyboards and brand frameworks independently.
- Strong instinct for what makes a brand feel cool, desirable and culturally relevant — not just visible.
- Can take a founder's idea, push it further and make it better.
- Has worked somewhere genuinely known for its campaigns, not just its product.
- Understands how to build community and make people want to belong — not just buy.
- Creative and commercially sharp in equal measure.
- Energised by a fast-moving, high-ambition environment.
- Own the brand identity of one of the UK's most exciting lifestyle brands at a pivotal growth stage.
- Work directly with the founders — your ideas and decisions will shape the brand's future.
- Lead a talented, growing team with real scope to develop and expand.
- Be part of the story as VDP scales from 6 venues to 20+ nationally.
- Move into exciting new brand territory — clothing, merchandise, global collaborations.
- A culture built around sport, design, community and ambition.
- £50,000 – £60,000 DOE + performance bonus.
To apply: send your CV and a short note on why VDP to ross@vidadelpadel.co.uk. Tell us about the campaign or brand moment you're most proud of.
Brand Manager employer: Vida Del Padel
Contact Detail:
Vida Del Padel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online communities, and don’t be shy to reach out on social media. You never know who might have the inside scoop on job openings or collaborations.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring your ideas to the table. Whether it’s a campaign concept or a fresh take on brand identity, let them see how you can elevate their brand.
✨Tip Number 3
Be prepared for interviews! Research the company thoroughly and come armed with questions that show you’re genuinely interested in their brand and vision. This is your chance to demonstrate how you can contribute to their growth.
✨Tip Number 4
Apply through our website! We love seeing applications that come directly from our platform. It shows you’re keen and ready to jump into the action. Plus, it makes it easier for us to keep track of your application!
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Show Your Passion for the Brand: When you write your application, let your enthusiasm for Vida del Padel shine through. Share why you love the brand and how you connect with its community-driven ethos. We want to see that you’re not just looking for a job, but that you genuinely care about what we stand for.
Tailor Your CV to Highlight Relevant Experience: Make sure your CV reflects your experience in building and elevating brands, especially in lifestyle or consumer sectors. Use specific examples of campaigns you've led and the impact they had. We’re looking for someone who can translate their past successes into our future growth.
Craft a Compelling Note: In your short note, tell us about the campaign or brand moment you’re most proud of. Be specific about your role and the results achieved. This is your chance to showcase your creativity and strategic thinking, so make it count!
Apply Through Our Website: While you can send your application via email, we encourage you to apply through our website if possible. It helps us keep everything organised and makes sure your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Vida Del Padel
✨Know the Brand Inside Out
Before your interview, dive deep into Vida del Padel's brand identity. Understand their community-driven approach and how they blend sport with lifestyle. Be ready to discuss how you can elevate their brand further and bring fresh ideas to the table.
✨Showcase Your Campaign Successes
Prepare to share specific examples of campaigns you've led that align with VDP's vision. Highlight your role in building brands and how your past experiences can translate into success for Vida del Padel. Numbers and results speak volumes!
✨Demonstrate Leadership Skills
As a Brand Manager, you'll be leading a diverse team. Be prepared to discuss your leadership style and how you've fostered creativity and accountability in previous roles. Share anecdotes that showcase your ability to inspire and guide teams towards a common goal.
✨Be Ready to Discuss Cultural Relevance
VDP is all about being culturally powerful. Think about what makes a brand feel cool and desirable. Prepare insights on current trends in lifestyle branding and how you can leverage them to enhance VDP's presence in the market.