At a Glance
- Tasks: Lead international wholesale marketing strategies and create amazing customer experiences.
- Company: Join Victoria Beckham Beauty, a luxury brand focused on clean and high-performance beauty.
- Benefits: Hybrid work model, competitive salary, and a chance to shape the beauty industry.
- Other info: Inclusive workplace that values diverse backgrounds and experiences.
- Why this job: Be part of a dynamic team driving global marketing initiatives in the beauty sector.
- Qualifications: 8+ years in trade marketing, preferably in luxury beauty, with strong analytical and creative skills.
The predicted salary is between 51750 - 63250 £ per year.
Victoria Beckham Beauty is seeking a Senior Manager, Wholesale Experience Marketing, International to develop and execute a wholesale experience strategy across international retailers’ digital and brick & mortar channels that drives awareness, builds brand equity, and delivers excellent customer experience that maximises sales.
This individual will report to our CMO, and this will be a hybrid role (in office Tuesday, Wednesday, and Thursday) based out of London.
Key Responsibilities
- Develop, propose and execute integrated retail marketing strategies for all international markets (EMEA, APAC and distributor markets), ensuring alignment with Victoria Beckham Beauty's global brand strategy, commercial priorities and regional business objectives.
- Partner closely with the Director of Wholesale Experience Marketing, Americas as the global retail marketing counterpart to develop a cohesive worldwide retail marketing vision, sharing best practices, aligning on global campaigns, and ensuring consistent execution while allowing for regional market nuances.
- Lead the annual international retail marketing calendar, balancing priority Tier A launches with ongoing brand-building initiatives and commercial moments, ensuring plans are delivered on time and within budget.
- In partnership with Regional Sales and Wholesale teams, develop and execute retailer-specific marketing plans, maximizing co-op investments and prioritizing high-ROI activations across international markets.
- Create and deliver best-in-class omnichannel retail campaigns and brand activations for international wholesale partners, including in-store experiences, visual merchandising, retailer. com, CRM, social media, events and strategic partnerships.
- Collaborate with Creative and Brand teams to localize and deliver global campaign assets, ensuring all creative meets retailer specifications while maintaining brand consistency across international markets.
- Develop and implement visual merchandising strategies that elevate the customer experience and ensure consistent execution of Victoria Beckham Beauty brand standards across all international retail environments.
- Lead planogram development and assortment merchandising by retailer and counter format for all international launches, updates and permanent assortment changes.
- Manage international retail design projects, including new counters, shop-in-shops, pop-ups and store renovations, partnering with Retail Design, Visual Merchandising and regional stakeholders to deliver best-in-class execution.
- Own the international retail marketing budget, including animations, visual merchandising and retail fixtures, ensuring disciplined investment, effective resource allocation, ROI measurement and ongoing budget tracking.
- Act as the primary retail marketing partner for international commercial teams, fostering strong cross-functional collaboration across Sales, Creative, Product Marketing, Operations and Supply Chain to ensure successful execution of global initiatives.
Skills & Experience
- Bachelor’s degree in Marketing, Business, or a related field a plus
- 8+ years of experience in trade marketing, preferably within the luxury beauty industry.
- High level of autonomy and entrepreneurial mindset
- Comfortable with a wide scope of influence, practiced in collaborating and gaining buy in from stakeholders
- Proven track record of successfully developing and executing trade marketing strategies.
- Strong analytical skills with the ability to interpret data and make informed decisions."? oi, but. "? you as base,???
- Excellent communication and negotiation skills.
- Creative thinker with a keen eye for detail and aesthetics.
- Ability to work in a fast-paced, intensive environment and manage multiple projects and stakeholders simultaneously.
About us
Victoria Beckham Beauty is built on the promise of high-performance beauty through Victoria’s own discerning designer eye.
Launched in September 2019, it is a digital-first, clean and cruelty-free beauty brand, designed to elevate your beauty routine.
The brand offers a highly-edited collection of clean, inclusive skincare and makeup whilst building towards the entry into new beauty categories.
Created for those seeking a simplified selection of clinically-validated, highly efficacious products in a refined luxurious experience, each product and touchpoint are an authentic extension of Victoria’s real-life discoveries and lifestyle.
The award-winning formulas are guaranteed to deliver on the promise of Luxury Performance, Clean Beauty.
Based in NYC, it operates as a Global Organization in partnership alongside the Victoria Beckham fashion label, based in London.
At Victoria Beckham Beauty, we are committed to fostering an inclusive and diverse workplace.
We are an equal-opportunity employer and do not discriminate based on race, color, religion, sex, national origin, age, disability, or any other protected status.
We encourage candidates of all backgrounds and experiences to apply.
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Senior Manager, Wholesale Experience Marketing, International employer: Victoria Beckham Beauty
Victoria Beckham Beauty is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the luxury beauty sector. Based in London, employees benefit from a vibrant city atmosphere, extensive professional growth opportunities, and the chance to work alongside industry leaders in a brand that values excellence and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Wholesale Experience Marketing, International
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Victoria Beckham Beauty and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Victoria Beckham Beauty are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Victoria Beckham Beauty on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Victoria Beckham Beauty. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Manager, Wholesale Experience Marketing, International
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Victoria Beckham Beauty. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Victoria Beckham Beauty:Show us that you’ve done your homework! In your application, briefly mention what you admire about Victoria Beckham Beauty’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Victoria Beckham Beauty
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Victoria Beckham Beauty will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Victoria Beckham Beauty, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
