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- Tasks: Lead the development of Viber's Business Messaging product and drive its strategic planning.
- Company: Viber is a super-app connecting people through various communication tools and services.
- Benefits: Enjoy flexible work options, competitive salary, and opportunities for professional growth.
- Why this job: Join a dynamic team making a real impact in the messaging industry with innovative solutions.
- Qualifications: 5+ years in product management with expertise in messaging and B2B services required.
- Other info: Experience in Agile methodologies is a plus; a master's or Ph.D. is advantageous.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK\’s leading over-50s age inclusive jobs board.
DescriptionAt Viber, we connect people-no matter who they are or where they are from. We dedicate ourselves to providing added value to communication – from private and group chats to audio and video calls to the ability to follow and contact brands, businesses, and celebrities. Viber is a super-app and an all-in-one platform for everything communications-based, with many different business and financial services, including payment solutions for users to make transfers, purchases, and much more!
We\’re looking for a talented product manager to drive the development of one of our key revenue driving products: Business Messages. This is a highly influential role that significantly impacts the success and roadmap of the product.
As a Product Manager for Business Messages, your primary mission is to lead the strategic planning and execution of our product portfolio to connecting people and businesses in 1:1 chats. The role and team focuses on developing tools tailored to drive revenue and adoption across key markets via direct and third-party integrations.This position requires a seasoned professional with a strong background in product management, a deep understanding of messaging, and the value it brings from a commercial perspective and user perspective.
Responsibilities
Be a subject matter expert in the world of business messaging
Drive Viber Business Messaging vision by understanding the competitive landscape including WhatsApp, Apple Messages for Business, RCS RBM, and SMS in order to position Viber as a leader in key markets.
Define and execute a multi-quarter roadmap aligned to growth, reliability, and monetization OKRs for Business Messages together with the Product Lead.
Work with external CPaaS/aggregators and enterprise companies on integrations, co-launches, and enablement. Partner with Sales, Support, and Customer Success to scale adoption.
Oversee the entire lifecycle of the product, from ideation and concept development to launch and ongoing optimization.
Conduct market and user research to identify trends and opportunities from partners and businesses using Business Messages.
Gather and analyze feedback and requests from partners and businesses, to better inform product decisions and our long-term roadmap.
Set and monitor key performance indicators (KPIs) related to business message solutions within Viber to assess product performance to inform and improve the product.
Requirements
5+ years of product management, consulting, co-founder, or technical experience including strong background in APIs and B2B services.
Experience in Messaging/CPaaS or adjacent OTT channels including domain expertise in: deliverability, onboarding, template/policy workflows, consent and opt-in rules.
Strong understanding of market trends, competition, and the unique challenges and opportunities for Viber.
Demonstrated success in developing and executing product strategies that drive business growth, specifically within the context of messaging applications
The ability to drive cross-functional leadership with Engineering, Design, Data, Sales, Support, Policy/Legal.
Experience in data analysis and utilizing key performance indicators (KPIs) for monitoring product performance and user engagement
Bachelor\’s degree in business, marketing, engineering, or a related field. A master\’s degree or Ph.D. in a technology or business-related field is a plus.
Experience in Agile methodologies is a plus.
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Product Manager - Business Messaging employer: Viber
Contact Detail:
Viber Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Manager - Business Messaging
✨Tip Number 1
Familiarise yourself with Viber's Business Messaging features and how they compare to competitors like WhatsApp and Apple Messages. Understanding the unique selling points of Viber will help you articulate your vision for the product during interviews.
✨Tip Number 2
Network with professionals in the messaging and CPaaS industries. Attend relevant webinars or industry events to connect with potential colleagues or mentors who can provide insights into the role and company culture at Viber.
✨Tip Number 3
Prepare to discuss your experience with cross-functional teams, especially in product management. Be ready to share specific examples of how you've successfully collaborated with engineering, design, and sales teams to drive product success.
✨Tip Number 4
Stay updated on the latest trends in messaging applications and B2B services. Being knowledgeable about current market dynamics will not only impress your interviewers but also demonstrate your commitment to driving Viber's Business Messaging vision.
We think you need these skills to ace Product Manager - Business Messaging
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Product Manager - Business Messaging position. Tailor your application to highlight relevant experiences that align with Viber's needs.
Craft a Targeted CV: Your CV should reflect your product management experience, especially in messaging or B2B services. Emphasise your achievements in driving product strategies and any relevant technical skills, such as knowledge of APIs.
Write a Compelling Cover Letter: In your cover letter, express your passion for business messaging and how your background makes you a perfect fit for Viber. Mention specific examples of past successes and how they relate to the role.
Highlight Key Performance Indicators: Since the role involves monitoring KPIs, include examples of how you've used data analysis to inform product decisions in your previous roles. This will demonstrate your analytical skills and understanding of product performance.
How to prepare for a job interview at Viber
✨Know Your Product Inside Out
Before the interview, make sure you have a deep understanding of Viber's Business Messaging product. Familiarise yourself with its features, benefits, and how it compares to competitors like WhatsApp and Apple Messages for Business. This will show your passion and preparedness.
✨Demonstrate Market Awareness
Be ready to discuss current trends in messaging and CPaaS. Highlight your knowledge of market dynamics and how they impact Viber's strategy. This will demonstrate that you can think strategically about the product's positioning and growth.
✨Showcase Cross-Functional Collaboration Skills
As a Product Manager, you'll need to work with various teams. Prepare examples of how you've successfully collaborated with engineering, design, and sales teams in the past. This will illustrate your ability to lead cross-functional initiatives effectively.
✨Prepare for Data-Driven Discussions
Since the role involves monitoring KPIs and analysing product performance, be prepared to discuss your experience with data analysis. Bring examples of how you've used data to inform product decisions and drive growth in previous roles.
