Viber Pay is Viber's embedded payments product - enabling users to send money, make payments, and transact directly within the app, without switching to a separate financial service. The opportunity is to build a payments business on top of one of the world's largest messaging platforms: hundreds of millions of users, already engaged, across markets where digital payments are growing fast.We're looking for a General Manager who is also a builder and people leader: someone who has created real consumer payment habits before, earns trust across a large organization, and brings startup energy to a global platform.You'll own the full P&L and lead a cross-functional team spanning product, R&D, marketing, data, and business development. Success in the roleGrow Viber Pay monthly active users and TPV significantly against goalsA high-performing product team is in place and scalingRegulatory and market entry milestones are met Viber Pay is established as a recognized growth driver within the Viber portfolioThe function operates with clear accountability and strong cross-functional executionResponsibilitiesBusiness LeadershipOwn the Viber Pay P&L - revenue, cost, and key business metricsSet strategy for user growth, product direction and market expansionLead the Viber Pay organization while setting the standard for performance, accountability and cultureReport directly to Viber’s CEOProduct & GrowthLead product and marketing to build features that drive genuine payment adoption across Viber's user baseDirect acquisition and activation strategies that convert platform reach into active financial behaviorOwn new market entry, including regulatory and operational readinessCross-functional CollaborationLead shared-function partnerships - Design, DevOps, architecture, legal, and finance - to drive outcomes across the businessServe as a full member of the Viber executive teamRegulatory & ExpansionOwn relationships with external regulatory and compliance partnersDirect market expansion alongside legal and complianceRequirements+10 Year of experience leading a neo-bank, B2C consumer banking app, or a standalone fintech product at a leadership levelFull P&L ownership - accountable for business outcomes, not just deliveryCross-functional leadership across product, engineering, and marketingA track record of building high-performing, engaged teamsConsumer growth instinct - you've created payment habits in a B2C financial productData-driven by default - you define the metrics that matter, read funnel and retention performance, and use data to prioritize and decideBased in LondonAdvantagesExperience in a regulated payments environment (PI, EMI, PSP)Multi-market or international expansion experienceExperience leading a business unit within a larger technology organizationFamiliarity with messaging platforms or super-app ecosystemsDepartment:Hybrid
General Manager Job in London employer: Viber
Rakuten Viber is an exceptional employer, offering a unique opportunity to shape the fraud strategy within a leading fintech embedded in a globally recognised communication platform. With a strong focus on employee growth, autonomy in decision-making, and access to extensive data resources, team members can thrive in a collaborative environment that values innovation and strategic thinking. The company fosters a culture of inclusivity and support, ensuring that employees are equipped with the tools and opportunities needed to make a meaningful impact on customer trust and business success.
