At a Glance
- Tasks: Analyse customer data and deliver impactful reports to drive marketing strategies.
- Company: Luxury automotive manufacturer with a focus on innovation and excellence.
- Benefits: Competitive salary, opportunities for growth, and a dynamic work environment.
- Other info: Collaborative culture with a focus on regulatory excellence and data integrity.
- Why this job: Join a team that shapes customer experiences in the luxury automotive sector.
- Qualifications: Degree in Marketing, Business, or Data-related field; SQL skills preferred.
A luxury automotive manufacturer has an immediate requirement for a Customer Data Analyst, with an understanding of the automotive business or retailer network operations and behaviours. Familiarity with campaign management tools, segmentation logic, or marketing automation platforms would also be advantageous.
Key accountabilities of the function:
- Comprehensive analysis, insightful reporting, and strategic project support.
- Collaborate with Data analysis team to ensure the seamless maintenance and improvement of compliance documentation, fostering a culture of regulatory excellence.
- Deliver impactful ad-hoc reports, including targeted marketing audience selection lists, detailed segmentation analyses, customer insight and the development of dynamic data dashboards.
- Support lead management processes involving delivery of leads to retailers, including testing of new lead sources.
- Support the Customer Data Manager and Customer Experience Manager with data integration initiatives by providing insights and rigorous testing, facilitating large-scale transformations within the customer IT landscape.
- Write and execute precise SQL queries on the customer database platforms to ensure data integrity and campaign effectiveness.
- Ensure the accuracy and relevance of data within the company systems, including the timely incorporation of new models and campaigns.
- Coordinate the resolution of customer-related data through the IT ticketing system, ensuring prompt and effective solutions.
- Engage with all divisions on central projects related to customer data and customer experience, fostering collaboration and alignment across the organisation.
Skills & Experience:
- Marketing / Business / Data-related Degree, or equivalent.
- Experience working with various levels of management and automotive suppliers.
- Understanding of the automotive business / retailer network and competitor operations and behaviours.
- Familiarity with campaign management tools, segmentation logic, or marketing automation platforms.
- SQL creation and execution over a complex data model to be able to drive value to other areas of the business.
- Proven Experience of Adobe Campaign Manager in a commercial environment.
Interested, please contact Graeme at Vibe Recruit or apply immediately. Vibe Recruit is acting as an Employment Business in relation to this vacancy.
Data Analyst in Farnborough employer: Vibe Recruit
Vibe Recruit is an excellent employer for skilled welders, offering a supportive work culture that values craftsmanship and safety. Located in Bridgend, the company provides opportunities for professional growth and development, ensuring that employees can enhance their skills in a dynamic environment. With a focus on quality and teamwork, Vibe Recruit stands out as a rewarding place to build a career in welding and fabrication.
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We think you need these skills to ace Data Analyst in Farnborough
Some tips for your application 🫡
Show Off Your Projects:In the world of data science, your projects can speak volumes about your skills. Make sure to showcase a few key projects in your CV or portfolio, especially those that highlight your ability to work with data sets, build models, or use relevant tools like Python, R, or SQL. Don’t forget to include links to any GitHub repositories if applicable!
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✨Brush Up on Your Statistics
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