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- Tasks: Lead user research to enhance B2B travel partner experiences.
- Company: Viator, a Tripadvisor company, connects you to unforgettable travel experiences.
- Benefits: Enjoy flexible remote work, competitive pay, tuition assistance, and travel perks.
- Why this job: Shape the future of travel with impactful research in a collaborative environment.
- Qualifications: 5+ years in user research, ideally in B2B contexts; strong qualitative skills required.
- Other info: Join a diverse team committed to innovation and making travel memorable.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Senior User Researcher – B2B (Viator) role at Viator
Join to apply for the Senior User Researcher – B2B (Viator) role at Viator
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About Viator
Viator, a Tripadvisor company, is the leading marketplace for travel experiences. We believe that making memories is what travel is all about. And with 300,000+ travel experiences to explore—everything from simple tours to extreme adventures (and all the niche, interesting stuff in between)—making memories that will last a lifetime has never been easier. With industry- leading flexibility and last-minute availability, it\’s never too late to make any day extraordinary. Viator. One app, 300,000+ travel experiences you’ll remember.
Senior User Researcher – B2B I Viator
About Viator
Viator, a Tripadvisor company, is the leading marketplace for travel experiences. We believe that making memories is what travel is all about. And with 300,000+ travel experiences to explore—everything from simple tours to extreme adventures (and all the niche, interesting stuff in between)—making memories that will last a lifetime has never been easier. With industry- leading flexibility and last-minute availability, it\’s never too late to make any day extraordinary. Viator. One app, 300,000+ travel experiences you’ll remember.
At Viator, we connect the world to unforgettable travel experiences. Our B2B team focuses on empowering travel partners — from global affiliates and OTAs to travel agents and API integrators — to offer those experiences seamlessly to their own customers. We are seeking a Senior User Researcher to help us deeply understand the needs of our partners and build solutions that truly work for them.
About The Role
As a Senior User Researcher on the B2B team, you’ll play a critical role in shaping how Viator serves its global network of travel partners. You’ll lead generative and evaluative research to influence product strategy, guide design, and de-risk decisions — all in a complex ecosystem where usability, reliability, and integration matter deeply.
You’ll collaborate with cross-functional teams including Product, Design, Engineering, Marketing, and Analytics to ensure our platform, APIs, and partner tools are intuitive, scalable, and grounded in real-world user needs. You\’ll also help mature our B2B research practices and champion the voice of the partner across the organization.
What You’ll Do
- Design and lead impactful user research across the partner journey — from onboarding and integration to booking flows and performance reporting.
- Uncover insights about the different types of partners we serve (e.g. travel agents, affiliate marketers, large OTAs) and the contexts in which they operate.
- Translate complex partner needs into clear, actionable insights for product and business teams.
- Collaborate with Product Managers and Designers to shape roadmaps, validate ideas, and improve experiences across Viator’s B2B platforms.
- Guide teams in interpreting research findings and turning them into design and product decisions.
- Mentor others in research best practices and help evangelize research throughout the B2B organization.
- Partner with analytics and product ops to triangulate qualitative and quantitative data.
What We’re Looking For
- 5+ years of experience in user research, ideally including time spent in B2B or enterprise contexts.
- Experience conducting research with technically sophisticated users (e.g. API users, systems integrators, agents using professional tools).
- Strong command of both qualitative and mixed-methods research approaches.
- Ability to manage multiple stakeholders and communicate research findings in a compelling, decision-driving way.
- Comfortable navigating ambiguity and proactively identifying areas where research can drive impact.
- Experience working in agile product teams and collaborating closely with product and design.
Bonus Points For
- Experience in travel, ecommerce, marketplaces, or SaaS.
- Experience with research involving partners or third-party users.
- Familiarity with product-led growth or partner ecosystem strategy.
Perks of Working at Viator
- Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses
- “Work your way” with flexibility to suit your lifestyle. Viator takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like.
- Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work.
- Donation matching. Give back? Give more! We match qualifying charitable donations annually.
- Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs.
- Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you.
- Travel perks. We believe that travel is employee development, so we provide discounts and more.
- Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges.
- Health benefits. We offer great coverage and competitive premiums.
Our Values
- We aspire to lead. Tap into your talent, ambition, and knowledge to bring us – and you – to new heights.
- We’re relentlessly curious. We push beyond the usual, the known, the “that’s just how it’s done.”
- We’re better together. We learn from, accept, respect, support, and value one another– and are creating something remarkable in the process.
- We serve our customers, always. We listen, question, respond, and strive for wow moments.
- We strive for better, not perfect. We won’t get it right the first time – or every time. We’ll provide a safe environment in which to make mistakes, iterate, improve, and grow.
- Our workplace is for everyone, as is our people powered platform. At Tripadvisor, we want you to bring your unique identities, abilities, and experiences, so we can collectively revolutionize travel and together find the good out there.
If you need a reasonable accommodation or support during the application or the recruiting process due to a medical condition or disability, please reach out to your individual recruiter or send an email to and let us know the nature of your request. Please include the job requisition number in your message.
#Viator
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Information Technology
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Industries
Software Development, Technology, Information and Internet, and Travel Arrangements
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Senior User Researcher – B2B (Viator) employer: Viator
Contact Detail:
Viator Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior User Researcher – B2B (Viator)
✨Tip Number 1
Familiarise yourself with Viator's B2B offerings and the types of partners they serve. Understanding their business model and the specific needs of travel agents, OTAs, and API integrators will help you demonstrate your knowledge during interviews.
✨Tip Number 2
Network with current or former employees of Viator to gain insights into the company culture and the expectations for the Senior User Researcher role. This can provide you with valuable information that you can use to tailor your approach.
✨Tip Number 3
Prepare to discuss your experience with both qualitative and mixed-methods research approaches. Be ready to share specific examples of how your research has influenced product strategy in previous roles, especially in B2B contexts.
✨Tip Number 4
Showcase your ability to communicate complex research findings clearly and compellingly. Practice articulating how your insights have driven decisions in past projects, as this is crucial for collaborating with cross-functional teams at Viator.
We think you need these skills to ace Senior User Researcher – B2B (Viator)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you thoroughly understand the responsibilities and requirements of the Senior User Researcher position at Viator. Tailor your application to highlight relevant experiences that align with their needs.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 5+ years of user research experience, particularly in B2B contexts. Provide specific examples of how you've conducted research with technically sophisticated users and how it influenced product decisions.
Showcase Your Skills: Clearly outline your skills in both qualitative and mixed-methods research approaches. Mention any experience you have working in agile product teams and collaborating with cross-functional teams, as this is crucial for the role.
Craft a Compelling Cover Letter: Use your cover letter to tell a story about your passion for user research and travel. Explain why you're excited about the opportunity at Viator and how your values align with theirs. Make it personal and engaging to stand out.
How to prepare for a job interview at Viator
✨Understand Viator's Mission
Before your interview, make sure you grasp Viator's core mission of connecting people to unforgettable travel experiences. Familiarise yourself with their B2B focus and how they empower travel partners. This will help you align your answers with their values.
✨Showcase Your Research Skills
Prepare to discuss specific examples of user research you've conducted, especially in B2B contexts. Highlight your experience with both qualitative and mixed-methods approaches, and be ready to explain how your findings influenced product decisions.
✨Collaborate and Communicate
Emphasise your ability to work with cross-functional teams. Be prepared to share instances where you've collaborated with product managers, designers, or engineers to translate research insights into actionable strategies. Communication is key!
✨Demonstrate Problem-Solving Skills
Viator values curiosity and the ability to navigate ambiguity. Think of examples where you've identified gaps in research or product offerings and how you proposed solutions. Show them that you're proactive and can drive impact through your research.