At a Glance
- Tasks: Lead the marketing strategy and drive customer engagement for a premium hospitality brand.
- Company: Market-leading business in the corporate hospitality sector with a strong brand presence.
- Benefits: Competitive salary, private healthcare, pension, and generous holiday entitlement.
- Other info: Join a supportive and sociable team with opportunities for personal growth.
- Why this job: Make a lasting impact on customer experiences at prestigious cultural events.
- Qualifications: Proven marketing leader with experience in hospitality or customer-focused sectors.
The predicted salary is between 80000 - 100000 € per year.
A highly regarded, market-leading business in the premium corporate hospitality sector is looking for an experienced Marketing Director to join its senior leadership team. The company delivers exceptional customer experiences at some of the UK's most prestigious cultural events. With offices across the UK and a strong, established brand, this is a fantastic opportunity to take ownership of the full marketing function and make a lasting commercial impact.
The Role
Reporting directly into the senior leadership team, you will define and drive the marketing agenda for the business. Equal parts strategist and operator, you will have full ownership of the marketing function – spanning digital, brand, content, CRM, campaigns, partnerships, and events – and will play a central role in shaping how the business grows and how its brand is experienced by customers. You will build strong working relationships across Sales, Operations, and Partnerships, and will manage external agency partners to ensure marketing activity is always commercially focused and measurably effective.
Key Responsibilities
- Set the direction for marketing across the business, translating commercial objectives into clear strategies and plans.
- Take ownership of the brand, ensuring it is presented consistently and compellingly at every customer touchpoint.
- Drive customer acquisition and lead generation through well-executed multi-channel campaigns.
- Lead the digital presence of the business, including website experience, paid media, SEO, and social media.
- Build and optimise a CRM programme that deepens customer relationships and improves retention.
- Commission and oversee content that tells the brand story in a way that resonates with a premium audience.
- Identify and develop partnerships that extend the reach and reputation of the brand.
- Build, lead, and develop a high-performing marketing team.
- Take responsibility for the marketing budget, ensuring spend is justified and returns are tracked.
- Report regularly to senior leadership on performance, insight, and forward planning.
What We're Looking For
- A senior marketing leader with a track record of driving growth in a commercially demanding environment.
- Experience in hospitality, events, luxury, lifestyle, or a similarly customer-focused sector would be an advantage.
- Confident across the full marketing mix, from brand strategy through to performance marketing and CRM.
- Comfortable managing agencies, budgets, and multiple workstreams simultaneously.
- Data‑literate, with the ability to turn insight into action.
- A strong communicator who can engage and influence at senior level.
- Energetic, ambitious, and personally invested in delivering outstanding customer experiences.
This role offers a competitive benefits package including private healthcare, pension, and generous holiday entitlement, alongside a supportive and sociable working culture.
Marketing Director employer: Via
As a leading player in the premium corporate hospitality sector, this company offers an exceptional work environment where creativity and strategic thinking thrive. Employees benefit from a competitive package that includes private healthcare and generous holiday entitlement, all within a supportive and sociable culture that encourages personal and professional growth. Joining this team means being part of a dynamic organisation that values innovation and excellence, making a significant impact on customer experiences at prestigious events across the UK.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential colleagues or mentors. Building relationships can open doors that a CV just can't.
✨Show Off Your Skills
When you get the chance to chat with hiring managers or during interviews, make sure to highlight your achievements and how they relate to the role. Use specific examples that demonstrate your ability to drive growth and enhance customer experiences.
✨Research the Company
Before any interview, do your homework! Understand the company’s brand, its market position, and recent campaigns. This will not only help you tailor your responses but also show that you're genuinely interested in the role and the company.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and really keen on joining the team.
We think you need these skills to ace Marketing Director
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Director. Highlight your experience in driving growth and managing marketing functions, especially in hospitality or events. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about delivering exceptional customer experiences and how you can make a lasting impact on our brand. Keep it engaging and relevant to the role.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics and examples to demonstrate how you've driven growth and improved customer engagement in previous roles. We love seeing tangible results!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Via
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand and its positioning in the market. Understand their unique selling points and how they differentiate themselves in the premium corporate hospitality sector. This will help you articulate how your vision aligns with their brand strategy.
✨Showcase Your Multi-Channel Expertise
Be prepared to discuss your experience across various marketing channels. Highlight specific campaigns you've led that drove customer acquisition and engagement. Use metrics to demonstrate your success and how you can apply similar strategies to enhance their marketing function.
✨Build Relationships in the Room
Since this role involves collaboration with Sales, Operations, and Partnerships, show your interpersonal skills during the interview. Share examples of how you've successfully built relationships in previous roles and how you plan to foster collaboration within their team.
✨Prepare Insightful Questions
Have a set of thoughtful questions ready that reflect your understanding of the business and its challenges. Ask about their current marketing strategies, how they measure success, and what they see as the biggest opportunities for growth. This shows your genuine interest and strategic thinking.
