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- Tasks: Create engaging content for social media and shape Via's brand narrative.
- Company: Join an ambitious team at Via, transforming the hiring experience.
- Benefits: Opportunity to work closely with founders and make a real impact.
- Why this job: Be a voice creator, not just a task executor, in a fast-paced environment.
- Qualifications: Strong writing skills and a passion for social media engagement.
- Other info: Unique chance to define a brand voice from the ground up.
The predicted salary is between 36000 - 60000 £ per year.
Via is on a mission to transform hiring by rethinking the entire experience from the ground up. We speak honestly about what is broken in recruitment and we are building a platform that customers genuinely love and trust. We are early, ambitious, and deeply story-first. Marketing at Via is not about noise or volume. It is about clarity, conviction, and conversation.
This role can suit an ambitious early-career marketer or a more experienced founding hire, depending on background and appetite for ownership.
The RoleThis is not a scheduling or posting role. It is a voice, narrative, and engagement role. You will help shape how Via shows up in the world, explain why hiring is broken, and build real audience trust across social platforms. You will work closely with the founder and product team and see the impact of your work quickly.
What You’ll Own- Create written and visual content for LinkedIn, X, Instagram, and TikTok
- Turn product insights and founder thinking into compelling social stories
- Shape and evolve Via’s brand narrative and tone of voice
- Build outbound social channels that support inbound growth
- Drive real engagement and community, not vanity metrics
- Set or contribute to content strategy and editorial planning
- Monitor performance and report on engagement, growth, and conversion
- Identify buying signals and experiment with turning attention into demand
- Test ideas rigorously and iterate based on data and feedback
- Collaborate with product and founder to align story with execution
- Writes with clarity, confidence, and point of view
- Understands social media as conversation first, not broadcast
- Thinks in audience, not campaigns
- Is comfortable with ambiguity and fast iteration
- Wants to shape a voice, not just execute tasks
- Strong writing and communication skills
- Experience with social or content, through a role, internship, side project, or personal channels
- Comfort using social platforms and basic analytics
- A testing mindset with ideas supported by data
- Curiosity about recruitment, SaaS, and marketplace businesses
- Experience building an audience on any platform
- Familiarity with content planning and calendars
- Experience working with founders or early-stage teams
- Knowledge of recruitment or HR technology
This is a rare chance to help define a brand voice at the very beginning. You are not a social media operator. You are a voice creator and narrative builder. You will learn by doing, collaborate directly with the founder, and help shape how a company challenges an entire market. The impact is real, visible, and fast.
Growth Marketing Manager employer: Via
Contact Detail:
Via Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those connected to Via. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your personality! When you get the chance to interview or chat with someone from Via, let your passion for growth marketing shine through. They want to see the real you, not just a polished version.
✨Tip Number 3
Be ready to discuss your ideas! Think about how you would approach building Via's brand voice and community engagement. Having a few creative strategies up your sleeve can really impress the team.
✨Tip Number 4
Don't forget to apply through our website! It’s quick and keeps your profile anonymous until you match. Plus, it’s the best way to ensure your application gets seen by the right people at Via.
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your true self shine through. We want to see your personality and how you can bring that unique voice to our team. Don't be afraid to show us what makes you, you!
Tailor Your Content: Make sure to customise your application to reflect the role of Growth Marketing Manager. Highlight your relevant experiences and skills that align with our mission at Via. This shows us that you understand what we're about and how you can contribute.
Show Your Passion for Storytelling: Since this role is all about shaping narratives, share examples of how you've crafted compelling stories in your past work. We love seeing creativity and clarity in communication, so let us know how you've engaged audiences before!
Keep It Concise: We appreciate clarity and brevity. Make your points clear and direct, avoiding unnecessary fluff. Remember, we’re looking for someone who can communicate effectively, just like you would on social media!
How to prepare for a job interview at Via
✨Know Your Brand Narrative
Before the interview, dive deep into Via's brand story and mission. Understand how they view the recruitment landscape and be ready to discuss how you can contribute to shaping their voice and narrative.
✨Showcase Your Writing Skills
Prepare samples of your writing that demonstrate clarity and confidence. Whether it's social media posts or content pieces, be ready to discuss your thought process behind each piece and how it aligns with audience engagement.
✨Engagement Over Metrics
Be prepared to talk about your approach to building real community engagement rather than just focusing on vanity metrics. Share examples of how you've driven meaningful conversations on social platforms in the past.
✨Embrace Ambiguity and Iteration
Via values a testing mindset, so come equipped with ideas that you've iterated based on data and feedback. Discuss how you've navigated ambiguity in previous roles and how you adapt quickly to change.
