Assistant Store Manager in London

Assistant Store Manager in London

London Full-Time 28800 - 43200 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Support the Store Manager and drive sales while mentoring a passionate team.
  • Company: Join The North Face, part of VF, a global leader in sustainable apparel.
  • Benefits: Enjoy 50% staff discounts, tailored training, and a supportive culture.
  • Other info: Flexible hours required; embrace diversity and authenticity in the workplace.
  • Why this job: Be part of a community that values curiosity, integrity, and personal growth.
  • Qualifications: Experience in retail, strong communication skills, and a passion for customer service.

The predicted salary is between 28800 - 43200 £ per year.

Assistant Store Manager

Do you want to join one of our exceptional management teams and help drive consumer experience in one of our stores?

We’re looking for a passionate Assistant Store Manager to join our The North Face team based in our flagship store in Regent Street, London.

As an Assistant Store Manager your input will be vital in supporting your Store Manager, helping contribute to the success of your store.

The North Face is part of the VF family. VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling.

The North Face is the premier exploration company in the world. We spark curiosity. We dare to disrupt. We create communities. And we lead with integrity. We are a community of explorers and are constantly looking for new ideas, places and people to connect with.

Let’s talk about the role!

We believe that our Assistant Store Managers have a great opportunity to develop their full potential with us. That’s because we offer the support of a global organisation but empower our people to take responsibility at store level.

How you’ll make a difference

We expect that our Assistant Store Managers help deliver a memorable retail experience by:

  • Driving sales and profitability in synergy with your Store Manager

  • Motivating, mentoring, and coaching sales associates

  • Assisting your Store Manager in implementing our established retail processes whilst looking for ways to improve them

  • Staying on top of core retail operational procedures such as inventory, P&L etc

  • Reporting performance metrics and demonstrate your understanding of KPIs to improve your store results

  • Making sure your store looks great, in line with the brand’s visual merchandising guidelines

  • Providing cover in the store manager’s absence

What makes you the perfect Assistant Store Manager?

  • You love interacting with customers. You set a great example for the rest of the team with your hands-on mentality, enthusiasm, and passion for delivering a fantastic customer experience.

  • You are not afraid to take the initiative where your Store Manager is absent. That’s the sign of a great Assistant Store Manager!

  • You know how to play a part in creating a great team who share your passion and vision to make every shopping experience outstanding. You take pride in mentoring employees, seeing them grow and having fun too!

  • You have experience in opening and closing a store, helping to lead and motivate a team and leading from the front to maximise sales and boost productivity

  • You have excellent written and verbal communication in English (another language is a plus but not necessary)

  • You are proficient in the use of MS Office and different POS systems

  • You are flexible when it comes to working weekends, evenings and holidays as necessary

On top of this, we expect that you will live and demonstrate our Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Persevere.

What’s in it for you?

We offer comprehensive benefits that encourage mental, physical, and financial well-being for all VF associates. When it comes to benefits, we’re the total package.

Most companies say they offer a competitive salary, an amazing bonus and pension scheme and staff discounts (btw we offer 50%!). And we offer the same. Only different. Along with this you will have:

  • Career ownership, enabling you to build your knowledge and experience across different brands

  • A supportive feedback-based culture where respect and integrity guide us in what we do

  • Tailored training. From an induction to ongoing online and face-to-face training sessions, we are committed to helping you grow, both professionally and personally

Free to Be

We strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.

If you liked what you have read and want to join our team then we would be keen to hear from you!

Due to the high volume of candidates we receive, we will only contact successful applicants for the interview stage.

#readytoapply

#LI-FM1

R-20260608-0035

Assistant Store Manager in London employer: VF Corporation

At VF CORPORATION, we pride ourselves on being an exceptional employer, offering a dynamic work environment that champions inclusivity and employee growth. Our hybrid work model allows for flexibility while you engage in meaningful HR initiatives that shape a respectful workplace culture. With comprehensive health benefits and generous holiday allowances, we ensure our employees feel valued and supported in their professional journey.

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Contact Details:

VF Corporation Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Assistant Store Manager in London

Tip Number 1

Familiarise yourself with The North Face brand and its values. Understanding their commitment to sustainability and active lifestyles will help you connect with the company's mission during your interactions.

Tip Number 2

Prepare to discuss your previous retail experience, especially any roles where you led a team or improved sales. Highlight specific examples that demonstrate your ability to motivate others and drive results.

Tip Number 3

Showcase your customer service skills by sharing stories of how you've created memorable experiences for customers in the past. This will illustrate your passion for delivering exceptional service.

Tip Number 4

Be ready to discuss how you handle challenges and adapt to change. The role requires flexibility, so examples of how you've successfully navigated difficult situations will be beneficial.

We think you need these skills to ace Assistant Store Manager in London

Customer Service Skills
Leadership Skills
Sales and Profitability Management
Team Motivation and Mentoring
Retail Operations Knowledge
Performance Metrics Reporting
Visual Merchandising

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience in retail management, customer service, and team leadership. Use keywords from the job description to demonstrate that you understand the role and its requirements.

Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for retail and your alignment with The North Face's values. Mention specific examples of how you've driven sales or improved customer experiences in previous roles.

Showcase Your Leadership Skills:In your application, emphasise your experience in mentoring and coaching team members. Provide examples of how you've motivated a team to achieve sales targets or improve store performance.

Highlight Your Communication Skills:Since excellent communication is key for this role, ensure your application reflects your written and verbal skills. You might want to include any relevant experiences where effective communication led to positive outcomes.

How to prepare for a job interview at VF Corporation

Show Your Passion for Customer Experience

As an Assistant Store Manager, your love for interacting with customers is crucial. Be prepared to share examples of how you've previously enhanced customer experiences and how you plan to do the same at The North Face.

Demonstrate Leadership Skills

Highlight your experience in mentoring and motivating teams. Discuss specific instances where you've taken the initiative or led a team to achieve sales goals, especially in the absence of a manager.

Understand Retail Metrics

Familiarise yourself with key performance indicators (KPIs) relevant to retail. Be ready to discuss how you have used metrics to drive sales and improve store performance in your previous roles.

Emphasise Your Flexibility

The role requires flexibility in working hours. Be honest about your availability and willingness to work weekends, evenings, and holidays, as this shows your commitment to the team's success.