At a Glance
- Tasks: Lead AEO/SEO strategies and optimise client visibility across search engines.
- Company: Join Veuno, a forward-thinking tech company with a supportive culture.
- Benefits: Enjoy remote work, unlimited PTO, and competitive salary.
- Why this job: Make an impact in the evolving world of AI-driven SEO.
- Qualifications: Experience in SEO and AEO strategies, with strong analytical skills.
- Other info: Flexible working hours and excellent career growth opportunities.
The predicted salary is between 28000 - 36000 ÂŁ per year.
AEO/SEO Specialist
We need an experienced Answer Engine Optimization (AEO) and Search Engine Optimization (SEO) Specialist to join the Veuno team. You will be the primary AEO/SEO strategist and execution lead for our clients.
This client‑facing role requires listening to and understanding project objectives and devising appropriate strategies and implementation plans. You will work closely with the PPC Manager to maximize ROI across Google, Yahoo and Bing.
Responsibilities
- Execute tests, collect and analyze data and results, identify trends and insights to maximize ROI across organic search channels
- Track, report, and analyze website analytics, AI search visibility (SGE, ChatGPT, Perplexity), and local SEO performance
- Advise on optimizing copy and landing pages to improve rankings and AEO performance using structured answers and semantic relevance
- Optimize for Featured Snippets, AI‑generated answers, and other SERP and AI placements
- Create scalable templates for short‑form, long‑form, evergreen, and programmatic SEO content
- Advise on optimizing social and video content for visibility in search engines and AI‑driven answer platforms
- Perform continuous keyword discovery, clustering, and intent‑based expansion using AI‑enhanced SEO tools
- Ensure correct implementation of structured data, schema markup, and entity tagging to support answer engine visibility
- Research and implement SEO recommendations that align with evolving search engine and LLM answer behavior
- Analyze competitor visibility across Google, SGE, Perplexity, Bing Chat, and GEO‑targeted queries
- Develop and execute white‑hat link acquisition strategies to improve topical authority and domain strength
- Optimize and manage Google Business Profiles, local citations, and service‑area/location pages for multi‑location clients
- Implement GEO strategies targeting city‑level, regional, and “near me” search intent
- Monitor AI answer sources to identify opportunities for brand mentions and inclusion in answer engine citations
- Recommend and implement on‑site SEO improvements to boost crawlability, indexation, and Core Web Vitals
- Review and improve local and national landing pages for conversion performance and search alignment
- Detect and resolve SEO performance issues including crawl errors, incorrect markup, and local ranking drops
- Collaborate with the PPC team to align keyword strategies and improve Quality Score through SEO insights
- Maintain client relationships by clearly communicating performance metrics, trends, and recommendations
- Lead regular client performance reviews, with actionable insights tied to AEO/GEO/SEO KPIs
- Track key success metrics including AI visibility, local pack rankings, keyword improvements, and client satisfaction
Key Success Measures
Organic CVR for key KPIs, AI referral traffic increase and visibility, client satisfaction, client growth targets, and account retention.
Non‑negotiables
- Up‑to‑date knowledge of ranking factors, search engine algorithms, and how AI‑driven engines like Google SGE, ChatGPT, and Perplexity generate and cite answers
- Proven strategies and tactics to improve SEO in a scalable way across traditional, local (GEO), and AI‑powered search platforms (AEO)
- Expert knowledge of both technical and non‑technical SEO best practices, including schema, entity optimization, and answer engine formatting
- Proficiency with third‑party tools (e.g. SpyFu, SEMrush, Ahrefs, ScreamingFrog) for keyword, competitor, and AI visibility analysis
- In‑depth experience with website analytics tools: GA4, Firebase, NetInsight, Omniture, WebTrends
- Google Tag Manager – advanced tags, triggers, and variables for SEO, GEO, and content tracking
- Google Looker Studio (formerly Data Studio) – linking accounts, building dashboards, and tracking AEO/GEO metrics
- Strong proficiency in Google Drive – Sheets, Docs, shared drives, permissions, and access management
- Prior experience with SEM campaign management and understanding of how SEO, AEO, and local targeting impact ad performance and Quality Score
- Experience designing and executing A/B and multivariate tests to improve content ranking, engagement, and AI summarization accuracy
- Up‑to‑date with the latest trends and best practices in SEO, local SEO (GEO), and Answer Engine Optimization (AEO) across both web and AI‑first platforms
Optional Skills (but not essential)
- Proficiency in HTML and CSS
- Google Ads Certification (will be required on joining)
- Google Analytics Certification
- Experience with bid management tools
- Paid Social campaign management: Pinterest, Twitter
- Understanding of business model economics
- Landing Page CRO: cloning for marketing testing/optimization
- Advanced spreadsheet functions, including formulas, arrays, pivot tables, and charts
- Solid understanding of performance marketing, conversion, and online customer acquisition
Qualities
- Actively educate yourself on the latest tech and marketing trends
- Collaborate naturally without ego
- Dedicated to ensuring clients are happy and informed
- Never leave things to the last minute
- Pride in work
- Develop workarounds and see alternatives
- Loves data and can translate complex analytics into a cohesive story
- Surfaces issues early with a solutions‑centric attitude
- Not afraid to speak truthOrganized and meets commitments on time
- Visible to both clients and teammates
- Defaults to positivity
- Has a naturally inquisitive mind
Salary
£32,000 – £42,000 per year, depending on skills, experience, and location.
Why Join Veuno
Our goal is to offer everything our team needs to feel supported, healthy, and successful.
Benefits
- Work remotely from anywhere with good wifi
- Unlimited PTO – take time off without guilt
- Fair pay – salaries benchmarked and adjusted for cost of living
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing and Sales
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AEO/SEO Specialist employer: Veuno
Contact Detail:
Veuno Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land AEO/SEO Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or other platforms. Let them know you're on the hunt for an AEO/SEO Specialist role. You never know who might have a lead or can refer you to someone in their network.
✨Tip Number 2
Get your portfolio ready! Showcase your best SEO projects and results. Having tangible evidence of your skills will make you stand out when chatting with potential employers. Make sure to highlight any AI-driven strategies you've implemented!
✨Tip Number 3
Practice your pitch! Be prepared to discuss your experience and how it aligns with the AEO/SEO role. Think about specific examples where you've maximised ROI or improved search visibility. Confidence is key!
✨Tip Number 4
Apply through our website! We love seeing applications directly from candidates who are excited about joining us. Plus, it shows you're proactive and serious about landing that AEO/SEO Specialist position.
We think you need these skills to ace AEO/SEO Specialist
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the AEO/SEO Specialist role. Highlight your relevant experience and skills that match the job description, especially your hands-on experience with AI-driven SEO strategies.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements and results you've delivered in previous roles. Use metrics where possible to demonstrate how you maximised ROI or improved search visibility.
Be Client-Focused: Since this is a client-facing role, emphasise your communication skills and ability to understand client objectives. Share examples of how you've successfully collaborated with clients to achieve their goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Veuno
✨Know Your AEO/SEO Stuff
Make sure you brush up on the latest trends in AEO and SEO. Familiarise yourself with AI-driven strategies and tools like Google SGE, ChatGPT, and Perplexity. Being able to discuss these topics confidently will show that you're not just knowledgeable but also passionate about the field.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with data analysis and how you've used it to drive results. Be ready to share specific examples of how you've tracked metrics, identified trends, and optimised campaigns. This role is all about maximising ROI, so demonstrating your analytical prowess is key.
✨Client Communication is Key
Since this is a client-facing role, practice articulating complex SEO concepts in simple terms. Think about how you would explain your strategies to a client who might not be as tech-savvy. Clear communication can set you apart from other candidates.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific SEO challenges or client scenarios. Think through potential problems and your solutions ahead of time. This will help you demonstrate your strategic thinking and problem-solving skills during the interview.