At a Glance
- Tasks: Lead innovative marketing campaigns and develop engaging financial communications strategies.
- Company: Join Vested, a top consultancy focused on making finance accessible and engaging.
- Benefits: Enjoy hybrid working, ongoing learning, and a collaborative culture.
- Other info: Be part of a diverse team that values curiosity and growth.
- Why this job: Make a real impact in the financial services sector with leading brands.
- Qualifications: 4+ years in PR or marketing, with a passion for personal finance.
The predicted salary is between 45000 - 60000 £ per year.
Vested is a world-leading integrated marketing and communications consultancy focused exclusively on financial services. Founded with a mission to help shape a financial services system that is more accessible, transparent and sustainable, today we work with some of the most exciting brands across banking, fintech, investing, wealth management, insurance and personal finance.
Our team combines deep financial services expertise with creative thinking, helping clients solve business challenges through integrated communications, content, social media, creative campaigns and earned media. As a Vestie, you'll be part of a business that values curiosity, entrepreneurship and continuous learning. We're proud to challenge the status quo, support one another and create work that makes finance easier to understand and engage with.
We're looking for an experienced Senior Account Manager, Account Director or Associate Director to join our growing UK team, leading integrated communications programmes for some of the most recognised and innovative brands in personal finance. This role is ideal for someone who combines deep finance services expertise with strong campaign instincts and a passion for creating work that genuinely resonates with audiences, be that retail consumers, institutional audiences or SMEs.
You will lead client relationships, develop integrated communications strategies, mentor team members and play an active role in growing both our clients and our business. We are looking for somebody with the experience of driving forward proactive newsroom accounts, with strong media connections to make them successful.
It is desirable that candidates have experience working with brands across areas such as mortgages, savings, investing, wealth management, pensions, retirement and broader financial wellbeing.
Responsibilities Include:
- Leading integrated communications programmes from strategy through execution
- Acting as a trusted advisor to clients, providing strategic counsel and creative ideas that support business objectives
- Developing campaigns that combine earned, owned, shared and paid channels
- Building compelling narratives that make complex financial topics engaging and accessible
- Leading content programmes including thought leadership, executive profiling, social media and campaign assets
- Identifying proactive opportunities to generate awareness, engagement and business impact
- Managing and mentoring account teams to ensure work is delivered to the highest standard
- Building strong relationships with senior client stakeholders
- Helping lead planning workshops, annual strategy sessions and campaign development meetings
- Supporting and contributing to new business pitches and agency growth initiatives
- Working closely with specialists across content, creative, social and digital disciplines to deliver integrated programmes
The Ideal Candidate:
- Has 4+ years (Senior Account Manager) 5+ years (Account Director) 7+ years (Associate Director) experience in communications, PR or integrated marketing
- Has substantial experience working with personal finance brands
- Demonstrates expertise across one or more of the following sectors: Mortgages, Savings, Wealth management, Investing, Pensions and retirement, Financial wellbeing
- Understands how consumers engage with financial products and services
- Has experience developing integrated campaigns that combine content, social media, earned media and creative storytelling
- Can confidently lead strategic discussions with senior stakeholders
- Has a track record of generating creative ideas and translating them into successful campaigns
- Is passionate about making financial services more accessible and engaging
- Demonstrates excellent organisational and project management skills
- Can effectively manage, motivate and develop teams
- Maintains high standards and takes pride in delivering exceptional work
- Brings curiosity, energy and a collaborative mindset to everything they do
Why Join Vested?
- Work with leading and emerging brands across financial services
- Be part of a specialist agency recognised globally for financial services expertise
- Collaborate with talented colleagues across communications, content, creative and digital disciplines
- Access ongoing learning and development opportunities through VestED and our wider network
- Join a culture built on curiosity, ownership, collaboration and growth
- Enjoy the flexibility of our hybrid working model
Vested is committed to creating an inclusive environment where everyone can thrive. We welcome applications from candidates of all backgrounds and experiences. Qualified candidates will not require sponsorship to work in the UK.
Marketing And Public Relations Manager employer: Vested
Vested is an exceptional employer that champions curiosity, entrepreneurship, and continuous learning within the dynamic field of financial services marketing. As part of our UK team, you'll collaborate with leading brands while enjoying a culture that prioritises inclusivity, flexibility, and professional growth through ongoing development opportunities. Join us to make finance more accessible and engaging, all while working in a supportive environment that values your contributions and fosters innovation.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing And Public Relations Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vested and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vested are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vested on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vested. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing And Public Relations Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vested. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vested:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vested’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vested
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vested will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vested, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
