Chief Financial Officer (CFO) - UK in London

Location: Remote/Hybrid working (UK-based).

Salary: Up to £130k depending on experience, plus equity and benefits

Hours: Full-Time 37.5 hours per week

Please note: All communication regarding your application should go through the official application channels or our company careers page. Contacting Vestd employees via email, personal social media, or other informal routes is not appropriate. We also have a zero-tolerance approach to any form of harassment or abuse directed at our team. Candidates who do not respect these boundaries may be disqualified from the recruitment process and, in serious cases, barred from applying in future.

About Vestd: Vestd is a leading sharetech platform for equity management - shares schemes, fund raising, company secretarial and much more. Our regulated platform makes light work of all of the most popular and tax-efficient share scheme types, empowering businesses to attract and retain their talent. Our powerful software also helps investors, and founders seeking investment. Vestd was founded by Ifty Nasir, who lives and breathes our mission. Vestd's big moonshot aim is to see one billion people worldwide invested in the companies they work hard to grow by 2030. We are all about inclusion and fairness for our customers and our team. Vestd is also a B Corp-certified company, which means we're committed to balancing profit with purpose. We care about our people, our customers, and the wider world – and we hold ourselves to the highest social and environmental standards.

Equality, diversity and inclusion (EDI) at Vestd: At Vestd, we prioritise equality, diversity, and inclusion, so we write about it here rather than at the end of the job advertisement. We're committed to building a respectful, inclusive, and diverse team. Trust is one of our core values; with that comes a commitment to fairness and transparency. We want to be open about our EDI efforts. Research shows that while men are likely to apply when they meet 60% of a job's requirements, women and individuals from underrepresented groups often apply only when they meet every criterion. We understand the value of transferable skills and the unique perspectives that diversity brings. That's why we encourage applications from candidates with unique strengths and experiences. If you need any adjustments or support with your application, please let us know in your application or throughout the process.

The role: We are looking for a commercial, strategic, and hands‐on Chief Financial Officer (CFO) to lead our Finance function and help guide the business through its next phase of growth. This role is pivotal in shaping the financial strategy, ensuring operational excellence, and preparing the organisation for investment, scale, and long‐term sustainability. As an FCA regulated SaaS business, we need a CFO who not only understands traditional finance disciplines and is comfortable with FCA reporting requirements, but is also fluent in SaaS metrics, revenue modelling, ARR/NRR mechanics, pricing strategy, and investor expectations. You'll be a core partner to the CEO and senior leadership team aligning financial strategy with product, GTM, operational and organisational decisions. This is both a strategic and operational role: you will oversee all aspects of financial planning, reporting, compliance, risk, commercial modelling, and investor relations, while also building a scalable finance function suited to a high‐growth SaaS environment. We are looking for individuals who are not only passionate about our mission but also comfortable and confident using cutting‐edge technologies and AI tools to streamline processes, drive innovation, and contribute to the growth of Vestd.

The primary responsibilities of this role:

• Strategic Financial Leadership: Own and define the long‐term financial strategy aligned to company goals and growth ambitions. Serve as a key advisor to the CEO and a core member of the Senior Leadership Team. Lead financial forecasting, modelling, and scenario planning — particularly ARR, NRR, churn, CAC, lifetime value and cash runway. Ensure the business is prepared for investment rounds, due diligence, and board‐level scrutiny.
• Financial Planning & Analysis (FP&A): Build robust budgeting processes, rolling forecasts, and variance analysis. Translate complex financial data into actionable insights for GTM, Product, and People teams. Drive unit economics discipline across the organisation. Ensure commercial decisions (pricing, segmentation, hiring, product investment) align with financial strategy.
• SaaS Metrics, Revenue and Commercial Insight: Lead on identification, definition and performance management of key SaaS financial indicators: ARR, NRR, GRR, CAC payback, gross margin, cost to serve. Support CRO and GTM leaders with revenue modelling, commission structures, and pipeline economics. Partner with Product on pricing/packaging optimisation and investment ROI.
• Finance Operations & Compliance: Oversee all financial operations: accounting, audit, regulatory reporting, tax, treasury, payroll, banking, and legal compliance. Ensure timely and accurate monthly, quarterly, and annual reporting. Lead annual budgeting process. Build scalable systems and processes that support a high‐growth organisation. Own risk management, governance frameworks, and financial controls.
• Investor Relations & Funding: Own the production of communications for investors, analysts, the Board and potential funding partners. Drive preparation for investment rounds, including financial models, due diligence documentation, and risk assessments. Build trust and confidence through transparent, data‐driven reporting.
• Operational Excellence: Use product analytics tools and dashboards to monitor adoption, retention, churn signals and feature utilisation. Measure and improve key product metrics. Establish a product decision‐making framework that balances speed with rigour.
• Leadership & Organisational Development: Build and develop a high‐performing Finance team with depth in FP&A, operations, and compliance. Support cross‐functional leaders on financial literacy and decision‐making. Promote a culture of accountability, clarity, and commercial awareness throughout the business.

Essential elements for this role: These are the skills and qualifications we consider important for this role: 7+ years of finance leadership experience, including CFO or VP Finance roles in SaaS or high‐growth tech. Strong understanding of SaaS unit economics, metrics and revenue dynamics. Experience raising capital and working closely with investors and Boards. Expertise in forecasting, financial modelling, FP&A, and budget management. Experience of working within a regulated sector and the associated reporting requirements and financial constraints (eg ICARA, FOR). Strong command of financial operations, governance, compliance and reporting. Proven ability to build and scale teams and systems. Excellent communication and influencing skills with senior stakeholders.

Nice to have: These will help you stand out from the pack: Qualified accountant (ACA, ACCA, CIMA), or equivalent experience. Experience in international operations (India, EU, US markets). Exposure to M&A activity, due diligence, or exit planning. Experience working alongside Product and GTM leadership teams.

What does success look like in this role? Within 12 months, you will have: Built a scalable, high‐performing Finance function. Delivered accurate, timely reporting that supports strategic decisions. Established strong SaaS financial discipline across GTM, Product and Operations. Strengthened cash management, forecasting, and financial controls. Supported successful investment/governance activities. Provided clear financial leadership that drives growth, efficiency, and accountability. Build trust with investors, board members, and internal leaders.

Culture fit: What makes Vestd folk collaborative, adaptable, and eager to grow? Thrives in a startup environment, ready to tackle diverse challenges with enthusiasm. Adaptable - open to taking on responsibilities beyond the defined role as needed. Passionate about contributing to a culture of innovation, collaboration, and continuous improvement. Embraces technology to improve processes and drive efficiency.

While the above describes the core responsibilities, this role may from time to time involve tasks beyond this list — as needed to respond to evolving business needs.

What you can expect: Our culture is our backbone (BreatheHR named us one of the 'Top 3 Companies in the UK for Company Culture'), and we take team happiness seriously. Vestd strives to be as principled as possible. We're all about Goal 8 of the United Nations 'Sustainable Development Goals'. This goal is about 'Decent work and economic growth,' and we consider it both with our external activities and internal workings. We'll do everything we can to help you grow in your role. In return, you'll want to learn all about our industry and do all you can to help us continue leading it. Vestd is remote‐first, so in return for your commitment, diligence, and productivity, you'll have a lot of autonomy during your working day. Some roles demand office hours (to fit our customers' schedules), but we are committed to offering flexibility where possible. Happy employees make for happy customers, as demonstrated in our five‐star reviews. Vestd's excellence has also been recognised by The Europas, The Fintech Awards London, The Hustle Awards, TechRound, and BusinessCloud's Fintech50.

This could be the perfect opportunity if you're an autonomous, self‐driven individual passionate about contributing to a meaningful mission and value being part of a supportive, close‐knit team.

Why work at Vestd? Vestd is a great place to work. Don't just take our word for it - take a look at the award‐winning suite of benefits that you can look forward to as one of our folk: This job remote‐first, although attendance is required twice yearly at our in‐person get‐togethers. A flexible environment to help you achieve the best work/life balance. Equity, of course! (After the qualifying period). Monthly recognition scheme, where we celebrate our folk. Support with home working equipment. A personal training and development budget to keep your career and professional growth on track. Private medical insurance (after the qualifying period). Team retreats are held twice a year. They can include an overnight stay and focus on fun and team cohesion. Great team ethos, connect through regular team and company socials. 25 days annual leave plus one extra day per year of service (up to five days). Employer contribution pension scheme (after the qualifying period).

We're looking for somebody with initiative who can focus on the business and their personal growth path. This is a great time to join our team, and it would be a superb role for the right person.

At Vestd we provide our folk with the hardware and software required to support them in their role. As a remote‐first business, we expect anyone applying for a job to have a suitable, quiet working space. You must have an appropriate desk/table and chair, with a reliable internet connection.

Our application process: We are accepting rolling applications for this role with no fixed end date - if you are interested in joining the Vestd folk, please apply when you can. We will respond to every applicant, but we may only screen some candidates depending on the number of applications received. Our recruitment pipeline has a few stages, giving you plenty of opportunities to learn about Vestd as we take the time to find someone who is the best fit for the role. We aim to complete the selection process as efficiently as possible, and we are committed to making our candidate experience as inclusive as we can, so please get in touch with us if you require any information or support during the application process or need to ask for any adjustments.

The selection process for this role might be: Apply online, 20‐minute screening call, 45‐minute interview with the COO, Task‐based assignment, 30‐45 minute interview with the CEO. We are excited to receive your application. When a role is filled, we will let all the applicants know to let them know. This job is based within the UK. You must be primarily UK‐based and eligible to work in the country.