At a Glance
- Tasks: Lead the strategy and execution for Captify’s CTV advertising solutions.
- Company: Join Verve, a global leader in innovative advertising technology.
- Benefits: Enjoy health care, pension contributions, personalised benefits, and generous vacation days.
- Other info: Be part of a fast-paced team with excellent career development opportunities.
- Why this job: Shape the future of CTV advertising and drive real growth in a dynamic environment.
- Qualifications: Proven success in CTV revenue growth and strong agency relationships required.
The predicted salary is between 60000 - 80000 £ per year.
Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers–no matter the screen or location, no matter who, what, or where a customer is. With 30 offices across the globe and with an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
We are now looking for a commercially driven leader to own the strategy and go-to-market execution for Captify’s CTV advertising solutions. This role will sit at the heart of UK commercial and product leadership, shaping the future of our CTV offering, accelerating revenue growth, and establishing Captify as a standout partner in the rapidly evolving connected TV landscape across agencies and brands.
What we're looking for:
- Own the commercial strategy for delivering accelerated revenue growth across Captify’s CTV business through both programmatic and managed service channels.
- Drive adoption and demand for Captify’s CTV offering across key agency holding groups and direct brand relationships.
- Position Captify as a premium and innovative CTV partner for advertisers seeking scalable audience-led TV solutions.
- Act as the CTV subject matter expert internally and externally, partnering with sales, marketing, product, and commercial teams to strengthen Captify’s CTV market proposition.
- Drive growth of CTV revenue streams in the UK through strategic positioning, partnerships, and unlocking new client relationships across agencies, AV teams, and trading desks.
- Build and manage strategic partnerships across the CTV ecosystem including broadcasters, streaming platforms, SSPs, DSPs, and device manufacturers.
- Lead the UK CTV working group and develop go-to-market plans that maximize revenue opportunities across advanced TV environments.
- Support sales and trading teams with packaging, positioning, and selling compelling CTV media solutions to clients.
- Collaborate with global video and CTV leads to share best practices, insights, and innovation opportunities.
- Stay ahead of CTV industry trends, measurement developments, and competitive activity to ensure Captify remains market-leading in the space.
- Provide regular market feedback on advertiser and agency needs to help shape future CTV product development and commercial strategy.
- Represent Captify’s CTV business at industry events, panels, PR opportunities, and through thought leadership initiatives.
KPI's:
- Deliver accelerated year-on-year growth across Captify’s CTV revenue streams.
- Drive net new revenue through the launch and scaling of CTV solutions in market.
- Increase market validation of Captify’s CTV offering through PR, case studies, awards, and client success stories.
- Build and grow a strong CTV sales pipeline through agency relationships, partnerships, and industry expertise.
- Increase adoption of Captify’s CTV products across key holding groups and strategic accounts.
What you need to be successful:
- Proven track record of outperforming revenue targets and driving accelerated growth within CTV and advanced TV environments.
- Deep understanding of the CTV ecosystem including programmatic TV, measurement, identity, and audience targeting.
- Strong agency and advertiser relationships across AV, investment, and programmatic teams.
- Experience launching and scaling CTV or advanced TV products in market.
- Exceptional communication, presentation, and stakeholder management skills.
- Ability to evangelize Captify’s CTV proposition both internally and externally.
- Comfortable building new revenue streams and identifying emerging market opportunities.
- Entrepreneurial mindset with the ability to thrive in a fast-paced, high-growth environment.
- Confident collaborating cross-functionally to deliver commercial success across the CTV business.
What We Offer:
- Stay healthy with our Bupa HealthCare Plan with easy access to medical care.
- Support your long-term financial security with our Aviva Corporate Pension Scheme, with Verve contributing 5% of your qualifying earnings.
- Pick what matters most to you in our Personalized Benefits Platform, with a budget of £50/month.
- Recharge with 25 paid vacation days + 3 Wellness days throughout the year, in addition to the public holidays.
- Boost your professional knowledge with our annual training budget & internal webinars.
Verve provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
CTV Sales Lead in London employer: Verve Group
Verve is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the CTV Sales Lead role. With a strong focus on employee well-being, we offer comprehensive benefits including a Bupa HealthCare Plan, a generous pension scheme, and a personalised benefits platform, all while promoting professional growth through training opportunities. Our collaborative environment encourages creativity and strategic thinking, making it an ideal place for those looking to make a significant impact in the rapidly evolving advertising landscape.
StudySmarter Expert Advice🤫
We think this is how you could land CTV Sales Lead in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the CTV industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge of the CTV landscape. Whether it’s a blog post, a video, or even a podcast, sharing your insights can position you as a thought leader and attract the attention of hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its CTV offerings. Understand their market position and be ready to discuss how you can contribute to their growth. Tailor your responses to show you’re not just a fit for the role, but also passionate about their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. So, get your application in and let’s make some waves in the CTV space together!
We think you need these skills to ace CTV Sales Lead in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CTV Sales Lead role. Highlight your experience in CTV and advanced TV environments, and show us how you can drive revenue growth. We want to see how your skills align with our needs!
Showcase Your Achievements:Don’t just list your responsibilities; tell us about your successes! Use specific examples of how you've exceeded revenue targets or launched successful CTV products. We love numbers and results, so make them shine!
Be Authentic:Let your personality come through in your application. We’re looking for someone with an entrepreneurial mindset who can thrive in a fast-paced environment. Share your passion for CTV and why you want to join our team at Verve!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Verve Group
✨Know Your CTV Stuff
Make sure you brush up on your knowledge of the CTV ecosystem. Understand programmatic TV, audience targeting, and measurement techniques. Being able to speak confidently about these topics will show that you're not just interested in the role but are genuinely knowledgeable about the industry.
✨Showcase Your Relationships
Prepare to discuss your existing relationships with agencies and advertisers. Highlight specific examples where you've successfully driven revenue growth or launched CTV products. This will demonstrate your ability to leverage connections for Captify’s benefit.
✨Be a Strategic Thinker
Think about how you can contribute to Captify's commercial strategy. Come prepared with ideas on how to drive adoption of their CTV offerings and identify new market opportunities. Showing that you can think strategically will set you apart from other candidates.
✨Practice Your Pitch
Since communication is key, practice pitching Captify’s CTV solutions as if you were presenting to a potential client. Focus on clarity and persuasion, and be ready to answer questions. This will help you feel more confident during the actual interview.
