At a Glance
- Tasks: Execute marketing events and manage leads to drive revenue growth.
- Company: Dynamic company focused on impactful field marketing across EMEA.
- Benefits: Competitive salary, remote work options, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on collaboration and community engagement.
- Why this job: Be the driving force behind exciting marketing initiatives that make a real difference.
- Qualifications: Bachelor's degree in Marketing or related field; 2-4 years of marketing experience required.
The predicted salary is between 50000 - 70000 £ per year.
This is marketing where it matters most, in the field, face-to-face, and directly tied to revenue. As our EMEA Field Marketing Specialist, you'll be the engine behind flawless event delivery, razor-sharp lead management, and brand-perfect execution across the region.
You won't just plan marketing, you'll make it happen. From the buzz of a packed trade show floor to the precision of a perfectly routed lead hitting Sales at exactly the right moment. You will own the execution that turns marketing activity into measurable pipeline. You'll be the trusted day-to-day marketing partner for field sales teams, ensuring every activation, campaign, and touchpoint is delivered with the quality and consistency that builds real commercial momentum.
What You'll Own- Event Execution & Lead Conversion: Run the full operational playbook for marketing events, trade shows, and field activations end-to-end. Then own the critical handoff, ensuring every lead is accurately captured, CRM-routed, qualified, and delivered to Sales with zero pipeline leakage. Go beyond attendance numbers by analysing engagement depth, lead quality, and conversion potential to prove what's actually working.
- Pipeline & Demand Generation: Connect the dots between activity and impact. Track marketing-sourced pipeline contribution, monitor channel metrics (CTR, opens, engagement, brand mentions), and report on the commercial value of every initiative using Power BI, Oracle Analytics, and marketing automation platforms daily.
- Brand, Content & Communications: Be the guardian of the brand. Enforce global guidelines across all outputs, agency-produced, partner-generated, or internal, while ensuring every piece of messaging aligns with the broader GTM strategy and commercial objectives. Develop compelling customer case studies with Sales, and manage local social media that balances global consistency with local relevance.
- Sales Alignment & Stakeholder Management: Serve as the go-to marketing contact for field sales teams, aligning on priorities, event participation, and campaign execution. Brief agencies with clarity and hold the line on timelines and quality. Strengthen Vertiv's presence in the local industry ecosystem through meaningful community engagement and connections.
- Data Governance & Accountability: Ensure all data handling, lead capture, and communications comply with privacy regulations. Track KPIs consistently, maintain data accuracy, and share performance openly reinforcing a culture of transparency and continuous improvement.
- Required: Bachelor's degree in Marketing, Communications, Business, or related field. 2–4 years in marketing execution, field marketing, or a marketing coordinator role. Demonstrated experience managing event logistics and post-event lead processes. Familiarity with CRM tools (Salesforce) and marketing automation platforms (Marketo, HubSpot). Excellent written and verbal English; additional regional languages are a strong advantage.
- End-to-end event delivery and logistics management.
- Lead management mastery, CRM routing, qualification, and follow-up frameworks.
- Brand enforcement with a keen eye for visual and messaging consistency.
- Social media content development and performance monitoring across B2B platforms.
- Clear, compelling copywriting for case studies, sales enablement, and event collateral.
- Cross-functional collaboration with sales teams, agencies, and internal stakeholders.
- Marketing analytics and pipeline reporting.
- Highly organised with the ability to manage multiple concurrent projects in a fast-paced environment.
Marketing Field Specialist in Southampton employer: Vertiv
At Vertiv, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. As a Marketing Field Specialist, you'll enjoy the benefits of working in a fast-paced environment where your contributions directly impact revenue and brand presence across the EMEA region. With ample opportunities for professional growth, access to cutting-edge marketing tools, and a commitment to employee development, you'll find a rewarding career path that aligns with your ambitions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Field Specialist in Southampton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vertiv and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vertiv are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vertiv on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vertiv. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Field Specialist in Southampton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vertiv. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vertiv:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vertiv’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vertiv
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vertiv will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vertiv, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
