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- Tasks: Lead marketing strategies for innovative Liquid Cooling products and drive impactful campaigns.
- Company: Join a forward-thinking tech company focused on innovation and teamwork.
- Benefits: Competitive salary, career growth opportunities, and a dynamic work environment.
- Why this job: Be at the forefront of technology and make a real difference in the industry.
- Qualifications: 5+ years in product marketing with strong communication and analytical skills.
- Other info: Onsite role with potential flexibility; great for collaborative and driven individuals.
The predicted salary is between 36000 - 60000 £ per year.
The Product Marketing Manager for Liquid Cooling serves as an expert for the Liquid Cooling product portfolio in customer applications, market trends, competitive landscape, buyer personas and product positioning. This role is responsible for developing the marketing strategy, including, but not limited to value propositions, creating marketing collateral, sales enablement, go-to-market plans, events, and campaigns. They are the strategic lead when planning and executing Marketing initiatives that drive business and revenue goals.
This is an onsite role at our Global HQ in Westerville, Ohio. For the right candidate, we would consider onsite work from St. Louis, Missouri, Excelsior, Minnesota, or Redhill, Great Britain.
Responsibilities- Own product COE relationship as single point of contact (SPOC) and acts as product expert for holistic positioning, solutions and marketing initiatives across the Liquid Cooling portfolio.
- Develop comprehensive product launch and program plans for new and existing products that drive a solutions marketing mindset across the business unit.
- Act as first layer subject matter expert (SME) on Marketing content (written, media, events, planning, etc.) for Liquid Cooling.
- Own product messaging & expertise that drive product campaigns – drive depth of knowledge in external product communications, promotion and sales enablement.
- Conduct competitive analysis and positioning strategy.
- Research market trends, industry trends, and competitive landscape.
- Track and provide offering trend analysis and insights to Marketing and Global Offering Management Teams.
- Work closely to enable sales teams via training materials and tools for solutions.
- Develop sales tools and materials, including presentations, brochures, and case studies.
- Assist in creating sales strategies and tactics to effectively position and sell solutions.
- Collaborate with Offering Management and Sales teams to ensure effective sales enablement tools and strategies.
- Present portfolio marketing initiatives, plans and outcomes to leadership and other cross functional teams.
- Support regional marketing programs to address market opportunities and customer needs.
- Develop and continuously improve customer facing collateral: data sheets, brochures, website, and other.
- Other duties and responsibilities as assigned.
- Bachelors in Engineering or similar technical fields preferred.
- Minimum 5 years’ experience in product marketing, engineering, or product management for B2B in a technical industry.
- At least 3 years in a technical industry (data centers is a plus).
- Engineering background a plus.
- Strong presentations and public speaking skills.
- Experience with data analysis and ability to effectively communicate findings while tailoring to a variety of different audiences.
- Ability to create value propositions and messaging strategies.
- Ability to develop strategies for creating marketing driven pipeline for new and existing offerings as well as upsell, cross-sell and account-based marketing programs to grow existing relationships.
- Goal oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results.
- Highly collaborative, able to work across functional teams.
- Must be able to prioritize many projects and work well under pressure.
- Proactive communicator with strong attention to detail.
- Ability to pick up technical concepts quickly.
- Enthusiastic and persistent problem solver.
- Excellent organizational skills and process-oriented.
- Strong written and verbal communication skills.
- Self-motivated; comfortable owning processes/projects and seeing them through to completion.
- Knowledge of data center software/hardware solutions and industry trends.
- None
- 10%
- Safety, Integrity, Respect, Teamwork, Diversity & Inclusion.
- Customer Focus
- Operational Excellence
- High-Performance Culture
- Innovation Financial Strength
- Own It
- Act With Urgency
- Foster a Customer-First Mindset
- Think Big and Execute
- Lead by Example
- Drive Continuous Improvement
- Learn and Seek Out Development
Product Marketing Manager - Liquid Cooling in Redhill employer: Vertiv
Contact Detail:
Vertiv Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - Liquid Cooling in Redhill
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Product Marketing Manager gig.
✨Tip Number 2
Show off your expertise! Prepare to discuss market trends and competitive landscapes during interviews. Bring examples of how you've tackled similar challenges in the past to demonstrate your value.
✨Tip Number 3
Practice makes perfect! Rehearse your presentation skills and be ready to showcase your product messaging strategies. This role is all about communication, so nail those public speaking skills!
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our company. Tailor your application to highlight your relevant experience in product marketing and technical industries.
We think you need these skills to ace Product Marketing Manager - Liquid Cooling in Redhill
Some tips for your application 🫡
Know Your Stuff: Make sure you really understand the Liquid Cooling product portfolio and the market trends. We want to see that you can talk the talk and walk the walk when it comes to product positioning and buyer personas.
Tailor Your Application: Don’t just send a generic application! Show us how your experience aligns with the responsibilities listed in the job description. Highlight your skills in developing marketing strategies and creating sales enablement tools.
Show Off Your Communication Skills: Since this role involves a lot of written content, make sure your application is clear, concise, and free of errors. We love strong written communication, so let your personality shine through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Vertiv
✨Know Your Product Inside Out
As a Product Marketing Manager for Liquid Cooling, you need to be the go-to expert on the product portfolio. Brush up on the technical details, market trends, and competitive landscape. This will not only help you answer questions confidently but also demonstrate your passion and commitment to the role.
✨Craft Your Value Proposition
Prepare a clear and compelling value proposition for the Liquid Cooling products. Think about how these products solve customer problems and what sets them apart from competitors. Being able to articulate this during the interview will show that you understand the market and can effectively position the products.
✨Showcase Your Collaboration Skills
This role requires working closely with various teams, so be ready to discuss your experience in cross-functional collaboration. Share specific examples of how you've successfully worked with sales, engineering, or marketing teams to drive initiatives. Highlighting your teamwork skills will resonate well with the interviewers.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and strategic thinking. Think of past experiences where you had to develop marketing strategies or launch products under pressure. Use the STAR method (Situation, Task, Action, Result) to structure your responses and showcase your achievements.