At a Glance
- Tasks: Lead exciting marketing events and PR initiatives that drive real revenue.
- Company: Join Vertiv, a Fortune 500 leader in critical digital infrastructure.
- Benefits: Enjoy remote work, travel opportunities, and a dynamic team environment.
- Other info: Collaborate with cross-functional teams and grow your career in a fast-paced environment.
- Why this job: Make an impact in the AI-driven digital landscape while enhancing your marketing skills.
- Qualifications: Degree in marketing or related field with 3+ years of experience.
The predicted salary is between 40500 - 49500 £ per year.
The AI revolution is reshaping the digital landscape, and Vertiv is helping power what's next. As a global leader in critical digital infrastructure, we bring together power, cooling, IT, and services to support the world's most demanding applications.
This is marketing where it matters most, in the field, face-to-face, and directly tied to revenue. As our EMEA Field Marketing Specialist at Vertiv, you'll be the engine behind event delivery, PR coordination and narrative, lead management, and brand-perfect execution across Northern Europe.
You won't just plan marketing; you'll make it happen. From packed trade show floors to the precision of perfectly routed leads to sales, you will owe the execution that turns marketing activity into measurable pipeline. You'll be the trusted day-to-day marketing partner for field sales teams, navigating complex stakeholder landscapes both face-to-face and through remote connections to ensure every activation, campaign, and touchpoint is delivered with the quality and consistency that builds real commercial momentum.
Location & Working Arrangement
This is a remote role; however, you will be travelling regularly (up to 3 months per year) within the UK, Ireland, and the Nordics. You will also be expected to attend face-to-face meetings at our London or Southampton offices on a regular basis.
What You'll Own
- PR, Narrative & Communications: Shape and amplify Vertiv's regional narrative through coordinated PR activity, thought leadership placement, and media engagement. Work alongside the PR Agencies and EMEA PR team to ensure consistent messaging across earned, owned, and paid channels.
- Event Execution & Lead Conversion: Run the full operational playbook for marketing events, trade shows, and field activations end-to-end. Ensure every lead is accurately captured, CRM-routed, qualified, and delivered to Sales with zero pipeline leakage.
- Revenue PODs & Pipeline Contribution: Work closely with Revenue PODs to align field marketing execution with commercial targets. Ensure marketing activities directly feed into POD-level revenue goals.
- Pipeline & Demand Generation: Connect the dots between activity and impact. Track marketing-sourced pipeline contribution and report on the commercial value of every initiative.
- Brand, Content & Communications: Enforce global guidelines across all outputs while ensuring every piece of messaging aligns with the broader GTM strategy and commercial objectives.
- Multi-Stakeholder Interface & Sales Alignment: Serve as the go-to marketing contact for field sales teams, channel partners, and cross-functional stakeholders.
- AI-Powered Efficiency & Innovation: Leverage the latest AI-powered content creation, research, productivity, and workflow automation tools to improve efficiency.
- Data Governance & Accountability: Ensure all data handling, lead capture, and communications comply with privacy regulations.
Qualifications Required
- Bachelor’s degree in marketing, Communications, Business, or related field.
- 3+ years of professional experience in field marketing.
- Demonstrated experience managing event logistics and post-event lead processes.
- Familiarity with CRM tools and marketing automation platforms.
- Experience using Canva Pro.
- Excellent written and verbal English.
- Willingness to travel regularly within the UK, Ireland, and the Nordics.
Desired Profile
- Strong interest in and understanding technology and digital infrastructure markets.
- Ability to quickly learn and communicate complex technical subjects.
- Experience in B2B technology marketing preferred.
- Proven PR experience and event management skills.
Skills & Competencies
- End-to-end event delivery and logistics management.
- Lead management mastery and CRM routing.
- Proven ability to interface with multiple stakeholders.
- Strong project management and stakeholder coordination skills.
- Marketing analytics and pipeline reporting.
- Proficiency in leveraging AI-powered tools to improve efficiency.
The successful candidate will embrace Vertiv’s Core Principles & Behaviors to help execute our Strategic Priorities.
OUR CORE PRINCIPLES: Safety. Integrity. Respect. Teamwork. Inclusion.
OUR STRATEGIC PRIORITIES: High-Performance Culture, Customer Focus, Operational Excellence, Innovation, Financial Strength.
About Vertiv: Vertiv brings together hardware, software, analytics and ongoing services to enable its customers’ vital applications to run continuously, perform optimally and grow with their business needs.
Equal Opportunity Employer: Vertiv promotes equal opportunities for all without discrimination.
Marketing Field Specialist - Events & PR in Bedford employer: Vertiv Holdings
As a Project Manager in our dynamic team, you will thrive in a supportive work culture that prioritises collaboration and innovation. We offer competitive benefits, including professional development opportunities tailored to enhance your skills and career growth, all while working in a vibrant location that fosters creativity and engagement. Join us to make a meaningful impact on projects that matter, with the backing of a company that values your contributions and invests in your future.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Field Specialist - Events & PR in Bedford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vertiv Holdings and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vertiv Holdings are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vertiv Holdings on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vertiv Holdings. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Field Specialist - Events & PR in Bedford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vertiv Holdings. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vertiv Holdings:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vertiv Holdings’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vertiv Holdings
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vertiv Holdings will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vertiv Holdings, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
