At a Glance
- Tasks: Drive media relations and create compelling stories that capture attention.
- Company: Join Vertice, a dynamic company shaping the future of B2B PR.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Be part of a supportive culture that values curiosity and collaboration.
- Why this job: Make an impact in the tech and finance sectors with your creativity and insights.
- Qualifications: 5+ years in B2B PR, strong communication skills, and project management experience.
The predicted salary is between 60000 - 80000 £ per year.
Your role at Vertice involves driving media relations, shaping market positioning, and turning complex procurement and SaaS insights into compelling stories that earn attention. This role supports content initiatives and amplifies stories across owned and paid channels.
Responsibilities
- Develop and execute the PR strategy across key regions, ensuring a continuous global cadence of media coverage.
- Create and manage the PR calendar.
- Develop and own relationships with key journalists across procurement, tech, SaaS, and business.
- Work with the content team to align the content calendar with PR needs and translate PR stories into high-performing media content.
- Own media outreach: pitching stories, securing coverage, and managing press cycles.
- Identify and create newsworthy angles from product launches, data insights, and customer wins.
- Draft press releases and reactive commentary; manage executive profiling.
- Own the awards and corporate profile calendar.
- Monitor the media landscape and position Vertice within key industry conversations.
- Own the case study, customer references, and reviews programme.
- Support the AR programme.
- Support owned events and trade shows where necessary.
Requirements
- Minimum 5 years of experience in a B2B PR role with recent experience; preference for those targeting finance, fintech, or procurement trade media.
- Familiarity with UK and US media landscapes, ideally plus EMEA and APAC.
- Extensive experience in multi-format B2B content creation.
- Evidence of having material impact on commercial performance through PR efforts.
- Exceptional project management skills.
- Creativity and attention to detail.
- Strong written and oral communication skills.
- Ability to prioritize and manage multiple projects simultaneously.
- Experience working with senior-level executives.
- Demonstrable equal focus on ROI and creativity.
Things we like to see
- Proven self-starter and individual contributor mentality.
- Strong work ethic with a get-stuff-done mentality.
- Ability to copywrite and craft messaging, as well as interpret numbers and data.
- A helpful, humble attitude that loves contributing to a healthy work culture.
- A natural curiosity to try new things and commit to ambitious plans.
Final things to note
Vertice is an equal opportunities employer, although you must be legally able to work in the specified region of the job.
Global B2B PR & Content Leader in London employer: Vertice
At Vertice, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. Our commitment to employee growth is evident through continuous learning opportunities and a supportive environment that encourages creativity and collaboration. Located in a vibrant region, we offer unique advantages such as access to key industry events and a network of influential media contacts, making this role not only rewarding but also pivotal in shaping the future of B2B communications.
StudySmarter Expert Advice🤫
We think this is how you could land Global B2B PR & Content Leader in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in B2B PR and SaaS. Whether it's a blog post or a video, let your voice be heard and attract attention.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like Vertice, and express your interest. Sometimes, the best opportunities are created!
✨Tip Number 4
Keep your online presence sharp! Make sure your LinkedIn profile is up-to-date and reflects your skills in media relations and content creation. It’s your digital handshake!
We think you need these skills to ace Global B2B PR & Content Leader in London
Some tips for your application 🫡
Show Off Your Storytelling Skills:Since this role is all about turning complex insights into compelling stories, make sure your application reflects your storytelling prowess. Use examples from your past experiences to showcase how you've crafted narratives that have captured attention.
Tailor Your Application:We want to see how you fit into our world! Customise your CV and cover letter to highlight your relevant experience in B2B PR, especially in finance or procurement. This shows us you understand the role and are genuinely interested in joining our team.
Highlight Your Media Connections:Having strong relationships with journalists can set you apart. Mention any key contacts you have in the procurement, tech, or SaaS sectors. This will demonstrate your ability to hit the ground running and secure media coverage for us.
Keep It Professional Yet Personal:While we love professionalism, don’t be afraid to let your personality shine through. A friendly tone can make your application stand out. Remember, we’re looking for someone who fits into our culture, so show us who you are!
How to prepare for a job interview at Vertice
✨Know Your Stuff
Before the interview, dive deep into Vertice's recent media coverage and understand their market positioning. Familiarise yourself with their products and any recent news in the procurement and SaaS sectors. This will help you speak confidently about how your experience aligns with their needs.
✨Showcase Your Creativity
Prepare examples of past PR campaigns where you turned complex insights into compelling stories. Be ready to discuss how you identified newsworthy angles and the impact those stories had on commercial performance. This will demonstrate your ability to think creatively while focusing on ROI.
✨Build Connections
Highlight your existing relationships with key journalists in the finance, fintech, and procurement sectors. Discuss how you’ve successfully pitched stories in the past and secured coverage. This shows that you can hit the ground running and leverage your network for Vertice.
✨Project Management Skills Matter
Be prepared to talk about how you manage multiple projects simultaneously. Share specific tools or methods you use to stay organised, especially when aligning PR and content calendars. This will showcase your exceptional project management skills, which are crucial for this role.
