At a Glance
- Tasks: Lead sales strategy and drive growth in health-conscious FMCG brands.
- Company: Dynamic SME in the health and wellness sector with ambitious goals.
- Benefits: Competitive daily rate, hybrid working, and opportunity to shape a growing brand.
- Other info: Collaborate with founders and senior leaders for strategic growth.
- Why this job: Join a fast-paced environment and make a real impact on health-focused products.
- Qualifications: Proven sales leadership experience in FMCG, preferably in health and wellness.
Are you an experienced commercial sales leader with a passion for scaling purpose-led, health-conscious brands? We are partnering with an ambitious, high-growth SME FMCG business operating within the health and wellness space. With strong momentum, an expanding customer base, and increasing consumer demand for better-for-you products, the business is entering a pivotal growth phase and is seeking an Interim Head of Sales to help shape and accelerate the next stage of its commercial journey.
Working closely with the leadership team, you will lead the sales agenda across grocery, high street, specialist retail, and selected distributor partnerships, while developing a scalable route-to-market strategy aligned with ambitious commercial goals. Leading a small but capable commercial team, you will bring pace, clarity, and commercial rigour to the organisation — balancing strategic thinking with day-to-day execution in a fast-moving SME environment.
- Develop and execute a clear sales strategy to accelerate growth across grocery, retail, and wholesale channels.
- Identify and unlock new commercial opportunities, partnerships, and routes to market for a growing health-conscious FMCG portfolio.
- Lead key customer relationships and commercial negotiations, including JBPs, pricing strategy, promotional planning, and margin optimisation.
- Manage and mentor a lean sales team, creating clear accountability, capability development, and high performance.
- Strengthen forecasting, pipeline management, and sales processes to support scalable growth.
- Partner closely with founders and senior leadership to shape commercial priorities and support wider business objectives.
- Bring an agile, hands-on approach to solving challenges in a growing SME environment.
We’re looking for a commercially astute and entrepreneurial sales leader with strong FMCG experience, ideally within health, wellness, food, drink, natural products, or better-for-you consumer brands.
Experience operating at Head of Sales, Commercial Lead, Controller level, or as a senior National.
Sales Director - Housing in London employer: Vertical Advantage
Join a dynamic and purpose-driven SME in the health and wellness sector, where your expertise as a Sales Director will directly influence the growth trajectory of innovative, better-for-you products. With a collaborative work culture that values agility and entrepreneurial spirit, you'll have the opportunity to lead a talented team while benefiting from a supportive environment that fosters professional development and meaningful contributions to a healthier future. Located in London, this role offers a hybrid working model, allowing for flexibility and work-life balance as you drive impactful sales strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Director - Housing in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, values, and market position. We want you to walk in feeling confident and ready to show how you can drive their sales agenda forward.
✨Tip Number 3
Practice your pitch! You need to be able to articulate your vision for scaling their sales strategy clearly and concisely. We suggest rehearsing with a friend or in front of a mirror until you feel like a sales superstar.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. We’re here to help you every step of the way, so let’s get you that Sales Director role!
We think you need these skills to ace Sales Director - Housing in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Sales Director - Housing. Highlight your experience in FMCG and any relevant achievements that showcase your ability to drive growth in health-conscious brands.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the health and wellness space and how your skills align with our ambitious goals. Be specific about what you can bring to the table.
Showcase Your Leadership Skills:As a Sales Director, you'll be leading a team. Make sure to highlight your experience in managing and mentoring teams, as well as any successful strategies you've implemented in previous roles that led to high performance.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Vertical Advantage
✨Know Your Numbers
Before the interview, brush up on key sales metrics and figures relevant to the FMCG sector. Be ready to discuss your past achievements in terms of revenue growth, market share, and customer acquisition. This will show that you understand the commercial landscape and can drive results.
✨Showcase Your Strategic Thinking
Prepare to talk about how you've developed and executed sales strategies in previous roles. Think about specific examples where you identified new opportunities or partnerships that led to significant growth. This will demonstrate your ability to think strategically while executing day-to-day operations.
✨Engage with the Company’s Mission
Research the company’s health-conscious brand values and be ready to discuss how your personal values align with theirs. Showing genuine passion for their mission will help you connect with the interviewers and illustrate that you’re not just looking for any job, but a role that resonates with you.
✨Prepare Questions for Them
Have a list of insightful questions ready to ask the interviewers. Inquire about their current challenges in the market, their vision for the sales team, or how they measure success. This shows that you’re proactive and genuinely interested in contributing to their growth.