At a Glance
- Tasks: Lead ecommerce analytics to drive business performance and uncover growth opportunities.
- Company: Join a dynamic FMCG business focused on innovation and collaboration.
- Benefits: Competitive salary, career development, and a chance to shape the future of ecommerce.
- Other info: Be part of a vibrant team with excellent growth potential and a clear vision.
- Why this job: Make a real impact in a leadership role while working with top-tier teams.
- Qualifications: 5+ years in digital analytics, expertise in Amazon and Shopify tools required.
The predicted salary is between 36000 - 60000 £ per year.
We are partnered with a growing FMCG business who are looking for a Ecommerce Analytics Lead.
You will work with a talented team across the business on driving the ecommerce agenda. This is not a business reporting or data quality role, it is a business partnering role where you work with commercial and trading teams to find opportunities to improve top and bottom line performance. The ideal candidate will have a good understanding of D2C ecommerce ecosystem with in depth skills in Amazon and Shopify tools. You’ll be able to blend different data sources together to make recommendations that move the business forward. You’ll do it in a way where you play a meaningful role in diving the outcome and sitting as part of a commercial organisation’s leadership team.
Key Responsibilities:
- Run in depth analysis on complex business problems and questions that help improve top and bottom-line performance. You’ll blend commercial insights with financial data to give a true P&L impact on opportunities.
- Drive a culture of data analysis and usage, everyone should have a base level of fluency in the systems and this role will help enhance this knowledge and drive capability in the team
- Be the right hand to the MD on business performance and voice of channel performance to C Suite.
- Collaborate with business insights, Business intelligence teams on drive wholistic stories on opportunities and business performance.
- Play a leading role in driving the trading cadence and rhythm of the team. This may well also involve into hands on delivery and management of cross functional project delivery that improve performance.
- Lead the interaction with the BI team on new views and reports that they can automate that drive value
- Collaborate cross-functionally with brand, operations, finance, performance marketing, other sales teams to ensure optimal running of day-to-day business as well as on strategic projects for the brand.
- As a senior leader in the ecommerce team you’ll be expected to play a broader leadership role in the organisation developing and nurturing talent as needed.
Requirements:
- Minimum 5 years of proven experience in digital analytics with a proven deep expertise in Amazon Seller Eco System.
- Comfortable in navigating D2C webshop tools such as GA and Shopfiy
- Motivated and driven by commercial outcomes, with a proven track record of driving insights that improve sales in a sustainable and profitable manner. This role comes with targets and an ambitious 5-year vision, with the successful candidate expected to own this challenge and drive the brand forward.
- Strong technical knowledge of the D2C ecosystem, comfortable in navigating marketplaces and shopify tools and systems.
- Demonstrated skill set in commercial problem solving, curiosity and flowing between strategy and operational opportunities.
- Comfortable in analysing digital methodologies such as A/B testing. Play a role in overseeing how tests are set up to ensure robust outcomes
- Strong communication and teamwork skills to collaborate with cross-functional teams (brand, marketing, finance, sales, etc). This role will involve close collaboration with the brand manager, stock planners, design, and performance marketing.
- Presentation skills & stakeholder management skills – the successful candidate will need to report regularly on strategy & performance to senior management (including up to the C-Suite if necessary).
Fluency in English (written and spoken). German, French, Italian or Spanish language skills beneficial but not essential.
Ecommerce Analytics Lead in Watford employer: Vertical Advantage
Join a dynamic FMCG business as an Ecommerce Analytics Lead, where you will be part of a collaborative and innovative team dedicated to driving the ecommerce agenda. With a strong focus on employee growth and development, this role offers unique opportunities to influence business performance while working closely with senior leadership. Enjoy a vibrant work culture that values data-driven insights and fosters cross-functional collaboration, all within a supportive environment that encourages professional advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Analytics Lead in Watford
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Vertical Advantage are looking for when hiring for a Ecommerce Analytics Lead.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Vertical Advantage for the Ecommerce Analytics Lead, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Vertical Advantage as a Ecommerce Analytics Lead, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Vertical Advantage’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Analytics Lead.
We think you need these skills to ace Ecommerce Analytics Lead in Watford
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Vertical Advantage, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Vertical Advantage's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Vertical Advantage. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Vertical Advantage
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Vertical Advantage uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Vertical Advantage. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
