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- Tasks: Lead email marketing and retention strategies to drive growth and engagement.
- Company: Join a dynamic D2C challenger brand making waves in the market.
- Benefits: Enjoy a competitive salary, performance bonuses, casual dress code, and staff discounts.
- Why this job: Shape a global brand while working in a collaborative, start-up environment.
- Qualifications: 3+ years of email marketing experience, especially with Klaviyo, and strong analytical skills.
- Other info: Office-based in South London with hybrid working options available.
The predicted salary is between 36000 - 60000 £ per year.
Are you a data-driven CRM Strategist with a creative edge? We’re partnering with a D2C challenger brand, and are on the search for an CRM Specialist to drive revenue growth and customer retention across their direct-to-consumer (D2C) and B2B channels.
You’ll take the reins of their email marketing and retention strategy, leveraging tools like Klaviyo to deliver measurable results. Develop and execute bold retention strategies to boost engagement and growth across global customer databases. Analyze performance metrics and consumer behavior to optimize campaigns and hit ambitious KPIs. Collaborate with marketing, creative, and operations teams to align retention efforts with broader goals.
- 3+ years of email marketing experience with a focus on retention (Klaviyo expertise is a must).
- Strong analytical skills with a knack for turning data into actionable insights.
- Creative flair, entrepreneurial mindset, and a proactive attitude.
Competitive salary with an incredible performance bonus scheme. Start-up vibe with the chance to shape a global brand. Mentorship, skill-building, and a collaborative team culture. Casual dress code, staff discounts, pension, and on-site parking. Office based role in South London with a hybrid working and incredible bonus scheme.
CRM and Marketing Executive/Senior Executive employer: Vertical Advantage
Contact Detail:
Vertical Advantage Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM and Marketing Executive/Senior Executive
✨Tip Number 1
Familiarise yourself with Klaviyo and its features. Since expertise in this tool is a must for the role, consider taking online courses or tutorials to enhance your skills and demonstrate your commitment to mastering it.
✨Tip Number 2
Showcase your analytical skills by preparing case studies or examples of past campaigns where you successfully turned data into actionable insights. This will help you stand out as a candidate who can drive measurable results.
✨Tip Number 3
Network with professionals in the D2C space, especially those who have experience in CRM and email marketing. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your creative strategies during the interview. Think of innovative retention tactics you've implemented in the past and be ready to explain how they contributed to customer engagement and growth.
We think you need these skills to ace CRM and Marketing Executive/Senior Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in email marketing and CRM strategies, especially with tools like Klaviyo. Use specific examples of how you've driven revenue growth and customer retention in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven marketing and your creative approach to retention strategies. Mention your analytical skills and provide examples of how you've turned data into actionable insights.
Showcase Relevant Experience: When detailing your work history, focus on your 3+ years of email marketing experience. Highlight any successful campaigns you've managed, particularly those that align with the company's goals of boosting engagement and growth.
Demonstrate Cultural Fit: Research the company culture and mention how your entrepreneurial mindset and proactive attitude align with their start-up vibe. Emphasise your willingness to collaborate with various teams to achieve broader marketing goals.
How to prepare for a job interview at Vertical Advantage
✨Showcase Your Data-Driven Mindset
Be prepared to discuss specific examples of how you've used data to drive CRM strategies in your previous roles. Highlight your analytical skills and how you've turned insights into actionable marketing campaigns.
✨Demonstrate Klaviyo Expertise
Since Klaviyo experience is a must, make sure to talk about your familiarity with the platform. Share any successful email marketing campaigns you've executed using Klaviyo and the results they achieved.
✨Emphasise Your Creative Edge
While data is crucial, creativity plays a key role in retention strategies. Prepare to discuss innovative ideas you've implemented in past roles that boosted customer engagement and retention.
✨Align with Company Goals
Research the company and its broader marketing goals. Be ready to explain how your strategies can align with their objectives and contribute to their growth, especially in the D2C and B2B channels.
