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- Tasks: Manage and scale TikTok Shop performance, driving revenue through creators and affiliates.
- Company: Fast-growing consumer brand focused on digital-first growth and social commerce.
- Benefits: Direct ownership of a high-growth channel and real commercial impact.
- Other info: Opportunity to work in a test-and-learn culture with excellent growth potential.
- Why this job: Join a dynamic team and make a significant impact in a fast-paced environment.
- Qualifications: Experience with TikTok Shop or creator-led commerce and a strong commercial mindset.
The predicted salary is between 40000 - 50000 £ per year.
This is a fast-scaling consumer brand building across multiple categories, with a strong focus on digital-first growth and social commerce.
The business is investing heavily in TikTok Shop as a core revenue channel, leveraging creators and affiliates to drive high-volume, performance-led sales.
We’re hiring a TikTok Shop Account Manager to own and scale the brand’s TikTok Shop performance. This is not a brand marketing role - it’s a commercial, revenue-driving position focused on turning creators into a consistent, scalable sales channel.
You’ll take ownership of the TikTok Shop ecosystem, managing creators, affiliates, and campaigns to drive GMV growth at pace.
What You’ll Do:- Own day-to-day performance of TikTok Shop as a revenue channel
- Build, onboard, and manage a high-volume network of creators and affiliates
- Launch and optimise always-on affiliate and creator campaigns
- Identify and scale winning products, creators, and content formats
- Brief creators with clear, conversion-focused direction (hooks, formats, CTAs)
- Track and optimise performance across GMV, CPA, ROAS
- Rapidly test content and iterate based on performance data
- Work closely with paid social and eCommerce teams to maximise conversion
- Experience managing TikTok Shop, affiliate, or creator-led commerce channels
- Proven track record of driving revenue (not just engagement) through creators
- Strong understanding of short-form, conversion-led content
- Highly commercial mindset with confidence owning GMV and performance metrics
- Comfortable operating at pace with high content and creator volume
- Organised and confident managing multiple campaigns and stakeholders
- DTC / eCommerce background
- Experience scaling TikTok Shop or affiliate programmes
- Experience working alongside paid social teams
- Direct ownership of a high-growth revenue channel
- Opportunity to scale TikTok Shop from a key channel into a major growth driver
- Fast-paced, test-and-learn environment with real commercial impact
Stores Manager/ Account Manager in City of London employer: Vertical Advantage
Contact Detail:
Vertical Advantage Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Stores Manager/ Account Manager in City of London
✨Tip Number 1
Get to know the TikTok Shop scene inside out! Spend some time on the platform, check out what creators are doing, and see how they engage their audience. This will help you speak their language when you connect with them.
✨Tip Number 2
Networking is key! Reach out to creators and affiliates who align with your brand. Don’t just wait for them to come to you; slide into their DMs or comment on their posts to start building those relationships.
✨Tip Number 3
When you get the chance to chat with potential employers, be ready to showcase your past successes. Bring data to the table that highlights how you've driven revenue through creators before. Numbers speak louder than words!
✨Tip Number 4
Finally, don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Stores Manager/ Account Manager in City of London
Some tips for your application 🫡
Show Your Passion for TikTok Shop: When writing your application, let us see your enthusiasm for TikTok Shop and social commerce. Share any relevant experiences or projects that highlight your understanding of the platform and how you can drive revenue through creators.
Be Data-Driven: We love numbers! Make sure to include any metrics or KPIs you've achieved in previous roles. This could be anything from GMV growth to successful campaign performance. It shows us you’re not just about engagement but real results.
Tailor Your Application: Don’t send a generic application! Customise your CV and cover letter to reflect the specific skills and experiences that match the job description. Highlight your experience with managing creators and affiliates, as this is key for us.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Vertical Advantage
✨Know Your TikTok Shop Inside Out
Before the interview, make sure you’re well-versed in how TikTok Shop operates. Familiarise yourself with its features, best practices, and recent trends. This will show your potential employer that you’re not just interested in the role but also passionate about the platform.
✨Showcase Your Revenue-Driving Experience
Prepare specific examples from your past roles where you successfully drove revenue through creators or affiliates. Use metrics to back up your claims, as this will demonstrate your commercial mindset and ability to own GMV and performance metrics.
✨Be Ready to Discuss Campaign Optimisation
Think of instances where you launched and optimised campaigns. Be ready to discuss your approach to tracking performance and iterating based on data. This will highlight your analytical skills and your comfort operating in a fast-paced environment.
✨Demonstrate Your Organisational Skills
Since the role involves managing multiple campaigns and stakeholders, come prepared with examples of how you’ve successfully juggled various projects. Highlight any tools or methods you use to stay organised, as this will reassure them of your ability to handle the workload.