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- Tasks: Drive demand and deliver commercial plans for our FMCG brand on Amazon.
- Company: Join a dynamic team at a leading FMCG brand focused on innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Be at the forefront of e-commerce and make a real impact on brand success.
- Qualifications: 4+ years in Amazon seller roles; experience in shopper marketing is a plus.
- Other info: Collaborative environment with a focus on creativity and strategic thinking.
The predicted salary is between 36000 - 60000 £ per year.
The Amazon Growth Manager will play a central role in delivering our FMCG Brand's commercial plans. You will be part of an integrated Amazon commercial team that works together to deliver commercial targets. We are looking for an Amazon expert to build and deliver plans working with a cross-functional team. You’ll be accountable for building and engaging teams to drive demand off-site, working with marketing and performance teams. Additionally, you’ll ensure we have a strong plan on ratings and reviews, capturing and leveraging customer feedback to strengthen conversion and address any issues in our proposition.
Key Responsibilities:
- Build demand generating plans off site for key events and NPDS, bringing together teams from across the business to deliver one integrated plan.
- Lead the process to ensure we have perfect launch of new SKU’s and perfect delivery of key events, working with creative teams, marketing teams, trading teams and Amazon ads teams.
- Integrate commercial, creative and marketing teams' requirements while ensuring optimised experiences on our PDPs and in our content.
- Monitor competitive performance and Amazon best practice, helping the teams stay up to speed with latest trends.
- Support in Amazon ads, working closely with the Amazon ads manager as part of delivering integrated plans.
- Lead thinking on Amazon ratings and reviews, ensuring we have the strongest possible position through hands-on delivery and close collaboration with the brand team.
- Support in delivery of A/B tests on site to optimise merchandising and drive conversion.
- Feed Amazon teams' needs into social and CRM calendars, ensuring the commercial objectives are met.
Requirements:
- At least 4 years’ experience in working with Amazon in a seller role; additional experience in shopper marketing roles is advantageous.
- Expertise in generating and managing rating and review campaigns.
- Demonstrable experience in setting and delivering performance plans, optimising based on data.
- Strong operational discipline, ability to manage complex projects across stakeholders.
- Entrepreneurial spirit and hands-on mentality; motivated self-starter.
- Critical and strategic thinker with strong problem-solving and troubleshooting abilities.
- Experience in FMCG sectors is a plus.
- Fluency in English (written and spoken); German, French, Italian or Spanish language skills beneficial but not essential.
Amazon Marketing Manager employer: Vertical Advantage
Contact Detail:
Vertical Advantage Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Amazon Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Amazon or in FMCG. A friendly chat can lead to insider info and maybe even a referral!
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Amazon's latest trends and be ready to discuss how you can drive demand and improve ratings and reviews. Show them you’re the expert they need!
✨Tip Number 3
Don’t just apply anywhere; apply through our website! We want to see your passion for the role and your understanding of what it takes to succeed as an Amazon Marketing Manager.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind. Mention something specific from your conversation to show you were engaged and are genuinely interested in the role.
We think you need these skills to ace Amazon Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Amazon Marketing Manager role. Highlight your experience with FMCG brands and any specific achievements in managing Amazon campaigns. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about working with Amazon and how your background aligns with our goals. Be sure to mention any hands-on experience you've had with ratings and reviews, as that’s super important for this role.
Showcase Your Data Skills: Since this role involves optimising performance based on data, make sure to include examples of how you've used data to drive decisions in past roles. We love seeing candidates who can think critically and strategically about their work!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, we can't wait to hear from you!
How to prepare for a job interview at Vertical Advantage
✨Know Your Amazon Inside Out
Make sure you brush up on your Amazon knowledge before the interview. Understand the latest trends, best practices, and how Amazon's algorithms work. This will show that you're not just familiar with the platform but are genuinely passionate about it.
✨Showcase Your Cross-Functional Experience
Since the role involves working with various teams, be ready to share specific examples of how you've successfully collaborated with marketing, creative, and trading teams in the past. Highlight any projects where you led a cross-functional initiative to achieve a common goal.
✨Prepare for Data-Driven Questions
Expect questions that assess your ability to set and deliver performance plans based on data. Be prepared to discuss how you've used data to optimise campaigns or improve ratings and reviews. Bring along metrics or case studies that demonstrate your impact.
✨Demonstrate Your Problem-Solving Skills
The job requires a critical thinker who can troubleshoot effectively. Think of scenarios where you've faced challenges in previous roles and how you overcame them. This will help illustrate your hands-on mentality and entrepreneurial spirit.
