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For Companies At a Glance
- Tasks: Lead Amazon advertising strategy and optimise campaigns for maximum performance.
- Company: Fast-growing FMCG with a focus on innovation and collaboration.
- Benefits: Competitive salary, bonus potential, flexible hybrid work, and career development.
- Why this job: Make a real impact in a high-visibility role across international markets.
- Qualifications: 3+ years in Amazon Advertising, strong analytical skills, and a collaborative mindset.
- Other info: Join a supportive team that values creativity and ownership.
Weâre hiring an experienced Amazon Advertising Lead to take ownership of paid media strategy and execution across Amazon marketplaces in Europe, for a high growth FMCG.
This is a high-visibility role where youâll work cross-functionally with brand, digital, media, and commercial teams to drive growth through smart, performance-led advertising across Amazonâs ecosystem.
đ The Role
As Amazon Advertising Manager, youâll be responsible for developing and executing lower-funnel strategies across the Amazon Marketing Cloud, Advertising Console, and DSP. You\âll be hands-on with campaign optimisation, budget ownership, and performance reportingâwhile working closely with internal stakeholders to align on commercial goals.
đź Key Responsibilities
- Own full-funnel Amazon advertising strategy across key EU markets, with a strong focus on lower-funnel performance.
- Daily and weekly optimisation of campaigns to maximise ROI and meet performance targets.
- Manage AMS and DSP campaigns end-to-end, including bid strategy, audience targeting, and creative testing.
- Monitor KPIs such as ROAS, TACoS, CTR, and CVR, and implement ongoing optimisations.
- Conduct regular competitor and category analysis to identify growth opportunities.
- Collaborate with internal creative, media, and brand teams to develop high-impact content for advertising use.
- Work cross-functionally with commercial and eCommerce stakeholders to ensure campaigns support broader business objectives.
- Present performance insights and strategic recommendations to senior leadership.
đ§ What Youâll Bring
- 3+ years of experience managing Amazon Advertising campaigns (AMS and DSP).
- Hands-on experience with both Seller Central and/or Vendor Central.
- Strong analytical skills and a performance marketing mindset.
- Experience using Amazon Advertising Console, Attribution, Brand Analytics, and tools like Helium 10 or Stackline.
- Proven ability to manage multiple campaigns and prioritise effectively in a fast-paced environment.
- Strong communication skills, including the ability to present strategy and performance to senior stakeholders.
- Collaborative, proactive, and results-driven approach.
- Fluency in English is essential; additional EU language skills are a plus.
đ Whatâs on Offer
- Competitive salary and bonus potential.
- A flexible hybrid working model.
- Autonomy to lead high-impact projects from strategy through execution.
- A collaborative and supportive team environment with strong values.
- Exposure to international markets and a wide-ranging consumer product portfolio.
- A people-first culture that values development, ownership, and innovation.
Ads Manager (Amazon)- FMCG employer: Vertical Advantage
Contact Detail:
Vertical Advantage Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Ads Manager (Amazon)- FMCG
â¨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work with Amazon advertising. A friendly chat can lead to insider info and even job leads that arenât advertised.
â¨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past Amazon campaigns. This will give potential employers a taste of what you can bring to the table.
â¨Tip Number 3
Prepare for interviews by brushing up on key metrics like ROAS and CTR. Be ready to discuss how you've used these in your previous roles to drive performance.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV speaks directly to the role of Ads Manager. Highlight your experience with Amazon Advertising, especially any hands-on work with AMS and DSP. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why youâre passionate about Amazon advertising and how your previous experiences have prepared you for this role. Keep it engaging and relevant to the FMCG sector.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, donât shy away from sharing specific examples of how you've used data to drive campaign performance. We love numbers, so letâs see those KPIs in action!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you donât miss out on any important updates. Plus, we love seeing applications come directly from our site!