At a Glance
- Tasks: Lead innovative marketing strategies for breakthrough treatments in Cystic Fibrosis.
- Company: Join Vertex, a top biotech company known for scientific innovation.
- Benefits: Enjoy hybrid work options, competitive salary, and a supportive culture.
- Other info: Be part of a diverse team committed to transforming healthcare.
- Why this job: Make a real difference in patients' lives while advancing your career.
- Qualifications: Experience in specialty pharmaceuticals and strong analytical skills required.
The predicted salary is between 60000 - 80000 £ per year.
This is an exciting opportunity to be a part of the Team launching innovative breakthrough treatments for Cystic Fibrosis patients. The Senior Marketing Manager position is responsible for developing and executing UK/Ireland Marketing plans for several in-line CF medicines. This would include all elements of commercial product management and working with a cross functional team to deliver successful achievement of agreed objectives.
Key responsibilities- Lead the UK/Ireland marketing activities for 5 in-line products including our latest medicine launched recently.
- Lead planning, development and approval of key programs and materials in close collaboration with cross functional teams.
- Lead brand planning exercise and ensure all year-round monitoring of plan.
- Identify knowledge gaps and information needs and then implement market research to answer these.
- Develop and implement the UK/Ireland omnichannel strategy and deliver progress against our digital maturity targets in the affiliate.
- Develop the UK/Ireland congress strategy, promotional tactics and engagement plans at key International, regional and local meetings.
- Manage line extensions and launch-readiness meetings and tracker.
- Communicate effectively with cross functional team to ensure implementation of launch plan.
- Manage and maximize brand budget and develop / track KPIs for all key projects.
- Manage budget for all assigned projects.
- Contribute to a number of other EU & global marketing efforts including, but not limited to: lifecycle management and global brand development.
- A Bachelor's degree in marketing, business and/or a science discipline or equivalent qualifications.
- Significant experience in the specialty pharmaceutical and/or biotech industries; comprised of at relevant marketing, demonstrating progression of responsibility.
- Results oriented and excellent analytical, communication and collaboration skills.
- Orphan drug / rare disease experience preferred.
- Demonstrated excellence in strategic & tactical implementation and project planning.
- An entrepreneurial spirit and ability to develop creative solutions to complex problems.
- Proven ability to work effectively as part of highly matrixed, cross functional team.
- Proven ability to meet deadlines on multiple projects.
- Proven ability to work with outside business partners and vendors.
- A strong understanding of the UK legal and regulatory environment.
- Ability to work independently and make decisions with occasional consultation from supervisor is critical.
- Willingness to travel within Europe as required.
Flex Eligibility Status: In this Hybrid-Eligible role, you can choose to be designated as: 1. Hybrid: work remotely up to two days per week; or select 2. On-Site: work five days per week on-site with ad hoc flexibility.
Senior Marketing Manager in City of Westminster employer: Vertex Pharmaceuticals
Vertex is an exceptional employer located in Paddington, UK, renowned for its commitment to scientific innovation and employee well-being. With a strong focus on diversity and inclusion, Vertex fosters a collaborative work culture that encourages personal and professional growth, offering employees the opportunity to contribute to groundbreaking treatments for serious diseases. The hybrid work model provides flexibility, while the company's consistent recognition as a top workplace highlights its dedication to creating a rewarding and meaningful environment for all staff.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their marketing strategies and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate, but someone who truly gets what they do.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the role of Senior Marketing Manager. Use specific examples that highlight your skills in strategic planning and cross-functional collaboration.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at Vertex.
We think you need these skills to ace Senior Marketing Manager in City of Westminster
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your relevant experience in specialty pharmaceuticals and any specific achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the biotech industry and how your skills can help us achieve our mission. Keep it engaging and personal, and don’t forget to mention your entrepreneurial spirit!
Showcase Your Analytical Skills:Since this role requires excellent analytical skills, make sure to include examples of how you've used data to drive marketing decisions in the past. We love seeing candidates who can back up their strategies with solid insights!
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Vertex Pharmaceuticals
✨Know Your Products Inside Out
Before the interview, make sure you have a solid understanding of the in-line CF medicines you'll be marketing. Research their unique selling points, recent developments, and how they fit into the broader market landscape. This will show your potential employer that you're genuinely interested and knowledgeable about their products.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience with strategic and tactical implementation in previous roles. Think of specific examples where you've successfully led marketing initiatives or managed cross-functional teams. Highlight your ability to identify knowledge gaps and how you've used market research to inform your strategies.
✨Demonstrate Your Analytical Skills
As a Senior Marketing Manager, you'll need to manage budgets and track KPIs. Be ready to talk about how you've used data to drive decisions in past projects. Bring examples of how your analytical skills have led to successful outcomes, especially in the specialty pharmaceutical or biotech industries.
✨Emphasise Your Collaborative Spirit
This role requires working closely with various teams, so it's crucial to demonstrate your ability to collaborate effectively. Prepare anecdotes that showcase your experience in matrixed environments and how you've successfully communicated with different stakeholders to achieve common goals.
