IT Lead Generation Executive

IT Lead Generation Executive

Entry level 30000 - 32000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Identify and engage potential clients through research-led outreach and relationship building.
  • Company: Leading UK tech company specialising in IT infrastructure and cybersecurity.
  • Benefits: Competitive salary, hybrid working, commission on appointments, and growth opportunities.
  • Other info: Join a small, high-impact sales team with strong visibility across the business.
  • Why this job: Move beyond cold calling and develop a strategic approach in the tech sector.
  • Qualifications: Background in technology or sales; confident communicator with research skills.

The predicted salary is between 30000 - 32000 £ per year.

Basic salary: £30k-£32k plus OTE package

Location: West London

Working environment: Hybrid working following successful completion of induction/probation period

Our client is a leading UK technology company specialising in IT infrastructure, cybersecurity, cloud solutions, and consultancy services for mid-market and growing organisations.

About the Role

We are looking for a proactive and commercially minded Lead Generation Executive to support our sales function by identifying, engaging, and nurturing potential clients across the technology and managed services space. This is not a traditional high-volume cold calling role. Instead, the focus is on intelligent, research-led outreach, relationship building, and timely engagement with prospects using multiple data sources.

Key Responsibilities

  • Identify and research new business opportunities via LinkedIn, CRM data, and online sources
  • Re-engage dormant or previous clients at the appropriate stage in their buying cycle
  • Work closely with marketing and email campaigns to nurture prospects
  • Monitor website traffic and engagement to identify warm leads
  • Engage prospects through calls, email, and LinkedIn messaging in a consultative way
  • Build long-term relationships and pass qualified opportunities to the sales team
  • Attend industry events and invite prospects to company events (e.g. cybersecurity briefings, networking sessions)

About You

  • Background in technology, MSP, SaaS, IT services, or channel sales is highly desirable
  • Experience in B2B sales, lead generation, SDR/BDR, or telemarketing preferred
  • Confident communicator with strong telephone and written communication skills
  • Comfortable researching prospects and working in a data-driven environment
  • Motivated, articulate, and eager to develop into a broader sales role
  • Graduate or early-career applicants welcome if highly driven and commercially aware

What We Offer

  • Hybrid working model (3 days office / 2 days remote)
  • Opportunity to grow into Account Management or Business Development roles
  • Commission on appointments (attended) and additional performance related incentives (to be discussed)
  • Exposure to a small, high-impact sales team with strong visibility across the business
  • Development within a growing technology-focused organisation

Why Join

This role is ideal for someone who wants to move beyond traditional cold calling and develop a more strategic, insight-led approach to lead generation and sales development within the tech sector.

IT Lead Generation Executive employer: vertex-it-solutions

As a leading UK technology company, we pride ourselves on fostering a dynamic and inclusive work environment that encourages innovation and professional growth. Our hybrid working model allows for flexibility, while our commitment to employee development offers clear pathways into Account Management or Business Development roles. Join us in West London to be part of a small, high-impact sales team where your contributions are valued and rewarded.

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Contact Details:

vertex-it-solutions Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land IT Lead Generation Executive

Tip Number 1

Get to know the company inside out! Research their products, services, and recent news. This will help you tailor your conversations and show genuine interest when you reach out.

Tip Number 2

Leverage LinkedIn like a pro! Connect with potential clients and engage with their content. A thoughtful comment or message can go a long way in building relationships before you even pick up the phone.

Tip Number 3

Don’t just rely on cold calls. Use a mix of emails and social media to reach out. Craft personalised messages that resonate with the prospect’s needs and pain points to make a lasting impression.

Tip Number 4

Attend industry events and network like there’s no tomorrow! These are golden opportunities to meet prospects face-to-face and build rapport. Plus, don’t forget to invite them to your company’s events for added engagement!

We think you need these skills to ace IT Lead Generation Executive

Lead Generation
B2B Sales
Research Skills
Data Analysis
Communication Skills
Relationship Building
Consultative Selling

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Lead Generation Executive role. Highlight any relevant background in technology, B2B sales, or lead generation to catch our eye!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your proactive approach can benefit our sales function. Keep it engaging and personal.

Showcase Your Research Skills:Since this role involves intelligent, research-led outreach, demonstrate your ability to identify and engage potential clients. Mention any tools or methods you’ve used to gather insights on prospects.

Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates!

How to prepare for a job interview at vertex-it-solutions

Know Your Tech

Make sure you brush up on the latest trends in IT infrastructure, cybersecurity, and cloud solutions. Being able to discuss these topics confidently will show that you're not just interested in the role but also passionate about the industry.

Research the Company

Dive deep into the company’s background, their services, and recent projects. Understanding their approach to lead generation and how they engage with clients will help you tailor your responses and demonstrate your genuine interest.

Prepare Your Questions

Think of insightful questions to ask during the interview. This could be about their sales strategies or how they measure success in lead generation. It shows that you’re proactive and engaged, which is exactly what they’re looking for.

Showcase Your Communication Skills

Since this role requires strong communication abilities, practice articulating your thoughts clearly. Use examples from your past experiences to illustrate how you've successfully engaged with prospects or nurtured leads in a consultative manner.