At a Glance
- Tasks: Lead SEO strategy and execution for diverse clients, driving commercial success.
- Company: Dynamic search marketing agency with a focus on innovation and growth.
- Benefits: Competitive salary, training budget, extra leave, and pension cover.
- Other info: Collaborative environment with clear progression and personal development opportunities.
- Why this job: Shape the future of SEO in a growing agency and work with high-profile brands.
- Qualifications: Proven SEO leadership experience and strong commercial acumen required.
The predicted salary is between 70000 - 90000 £ per year.
We are working with a leading search marketing agency looking to appoint a Head of SEO to lead, scale, and evolve its core revenue‑driving function. This is a senior leadership role with full ownership of SEO across a diverse client base, spanning high street brands, enterprise organisations, and international businesses.
Location: Hybrid or Remote (Hertford)
The Opportunity
SEO sits at the centre of the agency’s proposition, fully integrated with Paid Media and Digital PR as part of a Connected Search model. You will define what best‑in‑class SEO looks like, leading both strategy and execution while ensuring all activity is aligned to meaningful commercial outcomes. This role sits on the leadership team and will play a key part in shaping the agency’s future direction.
What You’ll Be Doing
- Leading senior client relationships with a clear commercial focus
- Acting as the strategic SEO lead across key enterprise and high‑growth accounts
- Defining and evolving SEO strategies aligned to wider business objectives
- Translating complex SEO into clear, actionable recommendations
- Collaborating closely with Paid Media and Digital PR teams to deliver integrated campaigns
- Ensuring KPIs are aligned to revenue, leads, and commercial performance
- Overseeing delivery quality, performance, and account health across the SEO function
- Building scalable frameworks across technical SEO, content, and authority building
- Leading complex projects including site migrations, international SEO, and large‑scale optimisation
- Supporting new business through pitches, proposals, and strategic input
- Identifying growth opportunities across existing client accounts
- Managing team structure, resourcing, and workflow efficiency
- Hiring, mentoring, and developing a high‑performing SEO team
- Contributing to thought leadership and market positioning
What We’re Looking For
- Proven experience leading SEO strategy across multiple clients or brands
- Strong background working with enterprise or large‑scale websites
- Strong commercial acumen with a clear understanding of how SEO drives growth
- Deep expertise across technical SEO, content strategy, and authority building
- Experience managing and developing teams in an agency environment
- Ability to simplify complex concepts into clear, compelling narratives
- Experience supporting or leading new business pitches
- Operational strength with the ability to manage multiple priorities effectively
- Collaborative mindset with experience working across multiple marketing channels
Why This Role
- Opportunity to lead and shape a core function within a growing agency
- SEO is central to the business, offering real influence and ownership
- Work within a fully integrated search model across SEO, Paid Media, and Digital PR
- Exposure to high‑profile brands across multiple sectors
- Ability to define frameworks, processes, and standards across the organisation
- Genuine leadership position with influence on overall agency direction
- Work with well‑known brands in an established agency environment
- Clear progression and personal development plan
- Training budget and access to industry events
- Additional leave for your birthday and Christmas Eve
- Pension and critical illness cover
- Regular team and social events
If you’re looking to step into a role where you can define strategy, lead from the front, and directly impact commercial outcomes, this is a standout opportunity.
Head of SEO in Hertford employer: Versende Ltd
Join a leading search marketing agency as the Head of SEO, where you will have the opportunity to shape and lead a core function within a dynamic and high-growth environment. With a strong focus on employee development, you will benefit from a clear progression plan, a training budget, and unique perks such as additional leave for your birthday and Christmas Eve. The collaborative work culture fosters innovation and allows you to work with high-profile brands while making a meaningful impact on the agency's direction.
StudySmarter Expert Advice🤫
We think this is how you could land Head of SEO in Hertford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Versende Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Versende Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Versende Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Versende Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of SEO in Hertford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Versende Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Versende Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Versende Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Versende Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Versende Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Versende Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
