At a Glance
- Tasks: Build strong customer relationships and drive new business opportunities in the food service sector.
- Company: Join a family-owned enterprise with 50 years of industry experience.
- Benefits: Competitive salary, commission potential, company car, and flexible working hours.
- Other info: Enjoy 28 days holiday, learning opportunities, and a supportive work environment.
- Why this job: Make an impact in a dynamic field sales role with real earning potential.
- Qualifications: 2+ years of field sales experience and excellent relationship-building skills.
The predicted salary is between 37000 - 39000 £ per year.
We are the internal recruitment partner for our client, a well‑established, independent, family‑owned enterprise that has been a cornerstone of the UK food‑service distribution sector for five decades.
They are seeking an Area Sales Manager to develop and grow customer relationships while identifying new business opportunities across the south west.
This is a field‑based role, working closely with the Telesales team to focus on face‑to‑face account development, category growth, and new business acquisition.
The role is contracted at 45 hours per week, offers flexibility to meet customer needs, and requires effective diary management rather than a traditional 9–5 approach.
Responsibilities
- Represent the company professionally and deliver a high level of service to all customers
- Develop existing customer relationships, identifying opportunities to introduce new products and categories
- Proactively identify, target, and open new business accounts
- Respond to incoming sales leads and work closely with the telesales team
- Plan and manage a structured customer visit schedule across your territory
- Drive category growth across ambient, frozen, fish, fats, and oils
- Support the Accounts team in maintaining agreed credit terms
- Maintain accurate daily call reports and CRM records
- Monitor and report on competitor activity within your territory
- Produce regular sales activity and performance reports
- Support company‑wide sales campaigns and attend weekend exhibitions when required
- The successful candidate will be able to demonstrate the following
- Proven field sales experience (minimum 2 years)
- Strong relationship‑building skills with owner‑managed and independent businesses
- Excellent organisation and time‑management skills to manage a flexible, field‑based working pattern
- A clean UK driving licence
- Foodservice or food industry experience is advantageous but not essential
- In return we are offering
- Quarterly commission, with earning potential of up to £2,500 per quarter (up to £10,000 per year), with realistic earnings around £500‑£1000 per quarter.
- Additional new business incentives
- Company car
- Mobile phone & laptop
- Monday to Friday working
- 28 days holiday including Bank Holidays
- Pension scheme
- Life Assurance
- Employee Assistance Programme
- Cycle to Work Scheme
- Staff discounts
- Learning and development opportunities
Interested? Then APPLY now for immediate consideration.
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Field Sales Manager in Bath employer: Vero HR Ltd
As a Remote Business Development Manager with our client, you will join a dynamic team that values innovation and collaboration in the financial services sector. The company fosters a supportive work culture that prioritises employee growth through continuous training and development opportunities, all while offering the flexibility of remote work. Located in the Midlands, this role provides a unique chance to contribute to a mission-driven organisation that is committed to making a positive impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Field Sales Manager in Bath
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Vero HR Ltd as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Vero HR Ltd and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Vero HR Ltd’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Field Sales Manager in Bath
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Vero HR Ltd, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Vero HR Ltd, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Vero HR Ltd.
How to prepare for a job interview at Vero HR Ltd
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Vero HR Ltd offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Vero HR Ltd but also helps you get a feel for whether you’d thrive in that environment.
