At a Glance
- Tasks: Drive product lifecycle and marketing strategy for patient hygiene products.
- Company: Join Vernacare, a leader in sustainable healthcare solutions.
- Benefits: Enjoy life insurance, generous leave, and wellness support.
- Other info: Hybrid working with opportunities for international travel.
- Why this job: Make a real impact on patient care while promoting sustainability.
- Qualifications: 5+ years in healthcare marketing and strong communication skills required.
The predicted salary is between 50000 - 60000 £ per year.
Location: Chorley, UK (Hybrid working)
Division: Marketing
Reports to: Head of Marketing – PHIC & CWM
About Vernacare
At Vernacare, we proudly protect the safety and dignity of patients and healthcare professionals. We lead the way in sustainable manufacturing, reducing environmental impact while delivering superior product quality and exceptional customer service through our UK-based operations and resilient supply chain.
Our C.A.R.E values guide everything we do:
- Customer First – Patient-centric approach to serving our customers
- Accountability – Delivering exceptional standards and innovative healthcare solutions
- Recognition – Celebrating best practice and continual innovation
- Environment & Social Wellbeing – Industry-leading carbon reduction strategy and community support
The Role
We are seeking a Global Product Manager – Patient Hygiene to join our team in Chorley. This pivotal role supports UK and international markets for our patient hygiene portfolio (currently valued at £22.5M). You will drive product lifecycle management, marketing strategy, and new product launches, working closely with sales teams, distributors, and key opinion leaders.
Key Responsibilities:
- Manage full product lifecycle and category performance
- Develop global marketing plans and differentiated product positioning
- Create compelling content (sales collateral, videos, blogs, website copy)
- Conduct market and competitor research to inform strategy
- Lead product launches and promotional campaigns
- Support sales teams with training tools and resources
- Drive product development projects and ensure timely delivery
- Ensure compliance with regulatory and quality standards
- Manage CRM campaigns and sales demand planning
- Build strong cross-functional relationships and clinical advisory boards
About You
Essential:
- Postgraduate degree or equivalent experience
- Minimum 5 years’ experience in medical or healthcare markets (marketing or sales)
- Strong communication, presentation, and analytical skills
- Proven project and time management abilities
- Willingness to travel (UK & International – approx. 20%)
Desirable:
- CIM or Business/Marketing postgraduate qualification
- Knowledge of NHS and UK healthcare market; international experience a plus
- CRM platform experience; Power BI skills
Why Join Vernacare?
We offer a competitive benefits package designed to support your wellbeing and reward your contributions:
- Life Insurance – 4x salary
- 25 Days Annual Leave + Bank Holidays
- Enhanced Sick Pay Scheme
- EV & Cycle to Work Salary Sacrifice Schemes
- Employee Assistance Programme – includes 24/7 GP access
- Mental Health First Aiders
- Refer a Friend Scheme – up to £1,000
- Company Pension Scheme
- Quarterly Impact Awards – up to £2,500
- Manager Recognition Awards
Be the driving force behind Vernacare and work with a company committed to sustainability and innovation.
Ready to make an impact? Apply now and help us advance patient care worldwide.
Global Product Manager - Patient Hygiene (Chorley - Hybrid) employer: Vernacare International
Vernacare is an exceptional employer that prioritises the wellbeing of its employees while fostering a culture of innovation and accountability. With a hybrid working model based in Chorley or Bolton, we offer a supportive environment where you can thrive, alongside competitive benefits such as enhanced sick pay, life insurance, and opportunities for professional growth. Join us to be part of a dynamic team dedicated to making a meaningful impact in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Global Product Manager - Patient Hygiene (Chorley - Hybrid)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vernacare International and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vernacare International are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vernacare International on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vernacare International. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Product Manager - Patient Hygiene (Chorley - Hybrid)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vernacare International. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Vernacare International:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vernacare International’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Vernacare International
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vernacare International will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Vernacare International, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
