Field Marketing Manager - Northern Europe
Field Marketing Manager - Northern Europe

Field Marketing Manager - Northern Europe

Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead regional marketing strategy and execute innovative campaigns across Northern Europe.
  • Company: Join Verkada, a fast-growing tech leader in cloud physical security.
  • Benefits: Enjoy comprehensive health perks, flexible PTO, and daily healthy lunches.
  • Why this job: Be the driving force behind impactful marketing initiatives in a dynamic environment.
  • Qualifications: 5+ years in B2B events marketing with a proven track record.
  • Other info: Work onsite in London with a fun, collaborative team.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Verkada is transforming how organizations protect their people and places with an integrated, AI‑powered platform. A leader in cloud physical security, Verkada helps organizations strengthen safety and efficiency through one connected software platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management. Over 30,000 organizations worldwide, including more than 100 companies in the Fortune 500, trust Verkada as their physical security layer for easier management, intelligent control, and scalable deployments.

As the Field Marketing Manager for Northern Europe, you’ll own Verkada’s regional presence and play a key role in expanding our footprint across EMEA. You’ll work closely with a fun, collaborative marketing and sales team. We are committed to a thriving office culture; the role requires you to be onsite in our London office 5 days per week.

What You’ll Do

  • Serve as the “CMO” for your territory—owning regional marketing strategy while executing a diversified program mix that includes Verkada‑hosted events, regional trade shows, webinars, and other demand‑generating initiatives.
  • Become the ‘go‑to’ person for marketing in the Benelux and Nordic regions, and act as the advocate/evangelist for our marketing strategy.
  • Partner and develop a trusted peer relationship with the Regional Sales Directors, EMEA Marketing Leadership and cross‑functional leaders on the overall strategy and expected marketing results.
  • Build face‑to‑face relationships with these stakeholders on a regular basis.
  • Demonstrate ability to build relationships with European customers and thought‑leadership bodies, and use this input to enhance marketing outcomes.
  • Refine field marketing strategies & processes.
  • Develop and plan the regional field marketing plan to meet customer, growth, and revenue objectives for your region.
  • Execute best‑in‑class region and local language campaigns, both direct and with partners.
  • Partner closely with Sales leadership to tactically engage key target accounts.
  • Devise and execute marketing experiments to meet the unique requirements of your region and scale and automate successful campaigns that have shown strong ROI.
  • Closely track budgets, lead flow and follow‑up, and results against goals.
  • Communicate status, action items, results, and deliverables across marketing and sales.

What You Bring

  • 5+ years of events marketing and demand generation experience in B2B, preferably with a fast‑growing tech company.
  • Experience working across Northern Europe.
  • Proven track record executing innovative and multi‑part event and demand generation programs.
  • Experience using data and metrics to drive improvements, including a high level of expertise using Microsoft Excel to manipulate and analyse data.
  • Ability to travel as needed to events & conferences.
  • Bachelor's degree, preferably in business, finance, technology, or sciences.

Successful Candidates Will Have

  • A strong work ethic, team‑player mentality, and experience working in a fast‑paced, dynamic work environment out of our London office.
  • A self‑starter approach, willing to have full ownership of your region and projects from day one.
  • Understanding of how to work with Value Added Resellers and Distributors.
  • Ability to partner with and provide consultative input to senior sales leaders.
  • Ability to engage customers and partners in dialogue about their business needs and security solutions.

Employee Benefits

Verkada is committed to fostering a workplace environment that prioritises the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

  • Healthcare programs that can be tailored to meet the personal health and financial well‑being needs – Premiums are 100% covered for the employee under most plans and 100% for family premiums.
  • Private medical and dental coverage.
  • Paid parental leave policy & fertility benefits.
  • Retirement saving options.
  • Time off to relax and recharge through our paid holidays, firm‑wide extended holidays, flexible PTO and personal sick time.
  • Wellness/fitness benefits.
  • Healthy lunches provided daily.

Additional Information

You must be independently authorized to work in the U.K. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Field Marketing Manager - Northern Europe employer: Verkada

Verkada is an exceptional employer that prioritises employee wellbeing and growth, offering a vibrant work culture in the heart of London. With comprehensive benefits including fully covered healthcare, generous parental leave, and wellness perks, employees thrive in a supportive environment that encourages collaboration and innovation. As a Field Marketing Manager, you'll play a pivotal role in driving regional success while enjoying opportunities for professional development within a rapidly expanding tech company.
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Contact Detail:

Verkada Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Field Marketing Manager - Northern Europe

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, and trade shows related to field marketing. The more faces you know, the better your chances of landing that dream job!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This is your chance to shine and demonstrate how you can bring value to Verkada's regional marketing strategy.

✨Tip Number 3

Be proactive! Don’t just wait for job openings to pop up. Reach out directly to the hiring managers or team members at Verkada. Express your interest in the Field Marketing Manager role and share how you can contribute to their growth in Northern Europe.

✨Tip Number 4

Follow up! After interviews or networking events, send a quick thank-you note or email. It keeps you on their radar and shows your enthusiasm for the role. Plus, it’s a great way to reinforce your fit for the position!

We think you need these skills to ace Field Marketing Manager - Northern Europe

Event Marketing
Demand Generation
B2B Marketing
Regional Marketing Strategy
Data Analysis
Microsoft Excel
Relationship Building
Campaign Execution
Project Management
Stakeholder Engagement
Marketing Experimentation
Budget Management
Communication Skills
Self-Starter Approach
Understanding of Value Added Resellers

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the Field Marketing Manager role shine through. We want to see how excited you are about transforming security solutions and making an impact in Northern Europe!

Tailor Your Experience: Make sure to highlight your relevant experience in events marketing and demand generation. We’re looking for someone who can demonstrate a proven track record, so don’t hold back on showcasing your successes!

Be Data-Driven: Since we love using data to drive improvements, include examples of how you've used metrics in your previous roles. Show us how you’ve analysed data to refine strategies and achieve results – it’ll make your application stand out!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Verkada!

How to prepare for a job interview at Verkada

✨Know Your Stuff

Before the interview, dive deep into Verkada's products and services. Understand their AI-powered platform and how it transforms security for organisations. This knowledge will help you speak confidently about how your experience aligns with their mission.

✨Showcase Your Regional Expertise

Since the role focuses on Northern Europe, be prepared to discuss your understanding of the market dynamics in this region. Share specific examples of past campaigns or events you've executed that catered to this audience, highlighting your ability to connect with local customers.

✨Build Relationships

Emphasise your relationship-building skills during the interview. Discuss how you've successfully partnered with sales teams or other stakeholders in previous roles. This will demonstrate your ability to collaborate effectively, which is crucial for the Field Marketing Manager position.

✨Data-Driven Mindset

Be ready to talk about how you've used data to drive marketing decisions in the past. Prepare examples of how you've analysed metrics to refine strategies or improve ROI. This will show that you can bring a data-driven approach to the role at Verkada.

Field Marketing Manager - Northern Europe
Verkada

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