At a Glance
- Tasks: Drive demand generation and lead programs to fuel growth at Verisk Maplecroft.
- Company: Join a leading global data and analytics firm with a people-first culture.
- Benefits: Competitive salary, health coverage, flexible work, and professional development opportunities.
- Other info: Be part of a diverse team dedicated to innovation and meaningful work.
- Why this job: Make a real impact by turning insights into engaging narratives that drive business growth.
- Qualifications: Experience in integrated marketing and a passion for understanding target audiences.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for an experienced Senior Integrated Growth Marketing Manager to build the demand generation engine needed to drive the next phase of growth for Verisk Maplecroft. You will turn strategic prospects into active pipeline through integrated demand and lead generation programs, working closely with the Marketing and Business Development Sales teams to develop a deep understanding of our target audiences and segments, drive qualified opportunities and support revenue growth.
Our trusted Global Risk Data and expertise empower multinational organizations to enhance resilience, drive sustainable growth, and secure competitive advantage by identifying, analyzing and monitoring external business risks and opportunities across operations, supply chains and investments. This creates a fast-paced, intellectually demanding environment where marketing must do more than generate awareness; it must translate technical insight into compelling, audience-first narratives that drive engagement, pipeline and new business growth within corporates and investor segments (excluding insurance).
You will work as part of the Verisk international marketing team and report to the Senior Director of Marketing for Verisk Maplecroft.
At Verisk, your growth is a priority—from professional development and tuition benefits to a supportive, flexible workplace culture, we support your continued growth.
Verisk Analytics is an equal opportunity employer. All members of the Verisk Analytics family of companies are equal opportunity employers. We consider all qualified applicants for employment without regard to race, religion, color, national origin, citizenship, sex, gender identity and/or expression, sexual orientation, veteran's status, age or disability.
At Verisk, we provide a competitive compensation package aligned with market benchmarks and individual experience, disclosed transparently in accordance with applicable pay transparency regulations. In addition to base salary, eligible roles may include a range of incentive opportunities designed based on market research and our internal grading structure.
Our benefits portfolio varies by location; however, a typical package includes medical coverage, life insurance, pension plans, and paid time off in line with local labor laws. We also foster a work environment focused on well-being and career development.
Senior Integrated Growth Marketing Manager in London employer: Verisk
Verisk Maplecroft is an exceptional employer that prioritises employee growth and well-being within a dynamic, inclusive culture. With a commitment to professional development, competitive compensation, and a supportive work environment, employees are empowered to thrive while contributing to meaningful projects that drive global resilience and sustainable growth. Join a diverse team of over 7,500 professionals dedicated to making impactful decisions in a fast-paced industry, all while enjoying the benefits of a Great Place to Work certified organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Integrated Growth Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their values, culture, and recent projects. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're proactive and really keen on joining the team.
We think you need these skills to ace Senior Integrated Growth Marketing Manager in London
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the values and goals of Verisk Maplecroft. Show us that you get what we do and how you can contribute!
Be Specific and Relevant:When detailing your experience, focus on specific achievements that align with the role. Use metrics and examples that highlight your success in demand generation and integrated marketing strategies. We want to see how you've made an impact!
Show Your Passion:Let your enthusiasm for the role shine through! Share why you're excited about the opportunity to work with us at Verisk and how our mission aligns with your career aspirations. A genuine connection can make all the difference.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re proactive and keen to join our team!
How to prepare for a job interview at Verisk
✨Know Your Audience
Before the interview, take some time to research Verisk Maplecroft and their target audiences. Understand their business model and how your role as a Senior Integrated Growth Marketing Manager can contribute to their growth. This will help you tailor your responses and demonstrate that you’re genuinely interested in their mission.
✨Showcase Your Strategic Thinking
Prepare examples of past campaigns where you successfully turned strategic prospects into active pipelines. Be ready to discuss how you developed integrated demand and lead generation programmes, and how these efforts supported revenue growth. Highlight your ability to translate technical insights into compelling narratives that resonate with corporate and investor segments.
✨Collaborate and Communicate
Since this role involves working closely with marketing and business development teams, be prepared to discuss your experience in cross-functional collaboration. Share specific instances where your communication skills helped bridge gaps between teams and led to successful outcomes. This will show that you can thrive in a fast-paced, intellectually demanding environment.
✨Emphasise Cultural Fit
Verisk values inclusivity and employee engagement, so make sure to convey how your personal values align with their culture. Share experiences that highlight your commitment to teamwork, innovation, and continuous learning. This will help you stand out as a candidate who not only has the skills but also fits well within their people-first culture.
