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- Tasks: Support customer advocacy initiatives and engage with advocates to promote our products.
- Company: Join Verint, a leader in customer engagement solutions, making a real impact.
- Benefits: Enjoy flexible working options and the chance to attend exciting events like the Customer Awards.
- Why this job: Be part of a dynamic team, enhance your marketing skills, and contribute to meaningful customer stories.
- Qualifications: Experience in customer engagement and understanding of advocacy principles is essential.
- Other info: This role is UK-based and involves collaboration across various teams and time zones.
The predicted salary is between 30000 - 42000 £ per year.
The Associate within Customer Advocacy Program is responsible for supporting the development and execution of customer advocacy initiatives within the marketing team. This person will play a key role in identifying, engaging, and nurturing customer advocates to help champion our products and services.
The Customer Referral & Advocacy Executive EMEA will report to the Senior Manager, Customer Marketing and Advocacy EMEA in a team of three. The person will also work closely with the wider Marketing EMEA team, Customer Success, Professional Services, Sales Operations and regional sales teams as well as partner teams.
The Customer Referral & Advocacy Executive EMEA will be responsible for managing a number of initiatives and supporting on wider programmes within the Customer Marketing Team in EMEA.
Some of your responsibilities:
- Identify potential customer advocates and build relationships.
- Assist in organizing customer advocacy events and webinars.
- Recruit and brief Verint customer advocates for public speaking or other engagements across Verint internal and third-party events.
- Coordinate the collection of customer testimonials and case studies.
- Assist in maintaining the customer advocacy database.
- Assist in the creation of customer advocacy content together with the Senior Content Writer EMEA and an external agency.
- Support in customer advocacy program reporting including activities in supporting new business and cross/up sell opportunities.
- Manage requests from internal teams for referencing opportunities – including requests for calls/visits and information to support new business opportunities/RFP’s.
- Ensure timely and high-quality responses to teams to support goals for driving sales pipeline.
- Support delivery of Verint’s annual Customer Awards event in London, a highly renowned evening which celebrates our customers’ achievements and their project’s visibility. Responsibilities will include venue booking, internal and external event promotion, management of event logistics and customer travel.
Essential:
- Experience of customer engagement and advocacy principles.
- Understanding of competitor customer advocacy programs.
- Awareness of industry regulations related to customer data.
- Ability to work within a geographically distributed team spread between multiple time zones and cultures.
- Ability to work across different business functions and external stakeholders.
- Working knowledge of using customer relationship management (CRM) systems.
- Ability to create and edit simple marketing collateral.
Associate Customer Advocacy employer: Verint
Contact Detail:
Verint Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Customer Advocacy
✨Tip Number 1
Familiarise yourself with customer advocacy principles and best practices. Understanding how successful companies engage their customers can give you a competitive edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the marketing and customer advocacy fields. Attend relevant webinars or local events to meet people who can provide insights into the role and potentially refer you.
✨Tip Number 3
Research StudySmarter’s current customer advocacy initiatives. Being knowledgeable about our projects and demonstrating your enthusiasm for our mission can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss how you would manage customer relationships and advocate for our products. Think of specific examples from your past experiences that showcase your skills in building rapport and driving engagement.
We think you need these skills to ace Associate Customer Advocacy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer engagement and advocacy. Use specific examples that demonstrate your ability to build relationships and manage initiatives, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Associate Customer Advocacy position. Mention how your skills align with the responsibilities outlined in the job description, such as organizing events and managing customer testimonials.
Showcase Relevant Skills: Emphasise your understanding of CRM systems and your ability to create marketing collateral. Provide examples of how you've successfully engaged customers or supported advocacy initiatives in previous roles.
Proofread Your Application: Before submitting, carefully proofread your application materials. Ensure there are no spelling or grammatical errors, and that your documents are formatted professionally. A polished application reflects your attention to detail.
How to prepare for a job interview at Verint
✨Know Your Customer Advocacy Principles
Make sure you understand the key principles of customer engagement and advocacy. Be prepared to discuss how you've applied these in previous roles or how you would approach them in this position.
✨Familiarise Yourself with the Company
Research the company’s customer advocacy initiatives and any recent events they’ve hosted. This will show your genuine interest and help you ask insightful questions during the interview.
✨Highlight Your CRM Experience
Since the role requires working knowledge of CRM systems, be ready to share specific examples of how you've used these tools to manage customer relationships and support marketing efforts.
✨Prepare for Team Collaboration Questions
Given that the role involves working across various teams, think of examples that demonstrate your ability to collaborate effectively with different stakeholders, especially in a geographically distributed environment.
