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- Tasks: Support customer advocacy initiatives and engage with advocates to promote our products.
- Company: Join Verint, a leader in customer engagement solutions, making a real impact in the industry.
- Benefits: Enjoy flexible working options, corporate perks, and the chance to attend exciting events.
- Other info: This role is UK-based and involves collaboration across multiple teams and time zones.
- Why this job: Be part of a dynamic team, enhance your marketing skills, and celebrate customer success at our annual awards.
- Qualifications: Experience in customer engagement, understanding of advocacy principles, and CRM knowledge required.
The predicted salary is between 30000 - 42000 £ per year.
The Associate within Customer Advocacy Program is responsible for supporting the development and execution of customer advocacy initiatives within the marketing team. This person will play a key role in identifying, engaging, and nurturing customer advocates to help champion our products and services.
The Customer Referral & Advocacy Executive EMEA will report to the Senior Manager, Customer Marketing and Advocacy EMEA in a team of three. The person will also work closely with the wider Marketing EMEA team, Customer Success, Professional Services, Sales Operations and regional sales teams as well as partner teams.
The Customer Referral & Advocacy Executive EMEA will be responsible for managing a number of initiatives and supporting on wider programmes within the Customer Marketing Team in EMEA.
Some of your responsibilities:
- Identify potential customer advocates and build relationships.
- Assist in organizing customer advocacy events and webinars.
- Recruit and brief Verint customer advocates for public speaking or other engagements across Verint internal and third-party events.
- Coordinate the collection of customer testimonials and case studies.
- Assist in maintaining the customer advocacy database.
- Assist in the creation of customer advocacy content together with the Senior Content Writer EMEA and an external agency.
- Support in customer advocacy program reporting including activities in supporting new business and cross/up sell opportunities.
- Manage requests from internal teams for referencing opportunities – including requests for calls/visits and information to support new business opportunities/RFP’s.
- Ensure timely and high-quality responses to teams to support goals for driving sales pipeline.
- Support delivery of Verint’s annual Customer Awards event in London, a highly renowned evening which celebrates our customers’ achievements and their project’s visibility. Responsibilities will include venue booking, internal and external event promotion, management of event logistics and customer travel.
Essential:
- Experience of customer engagement and advocacy principles.
- Understanding of competitor customer advocacy programs.
- Awareness of industry regulations related to customer data.
- Ability to work within a geographically distributed team spread between multiple time zones and cultures.
- Ability to work across different business functions and external stakeholders.
- Working knowledge of using customer relationship management (CRM) systems.
- Ability to create and edit simple marketing collateral.
Associate Customer Advocacy employer: Verint
Contact Detail:
Verint Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Customer Advocacy
✨Tip Number 1
Familiarise yourself with customer advocacy principles and best practices. Understanding how successful companies engage their customers can give you a competitive edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the marketing and customer advocacy fields. Attend relevant events or webinars to connect with potential colleagues and learn more about the industry, which can help you stand out as a candidate.
✨Tip Number 3
Research StudySmarter's current customer advocacy initiatives and think of ways you could contribute. Being able to discuss specific ideas during your interview will demonstrate your enthusiasm and proactive approach.
✨Tip Number 4
Prepare to discuss your experience with CRM systems and how you've used them to enhance customer engagement. Highlighting your technical skills in this area can show that you're ready to hit the ground running.
We think you need these skills to ace Associate Customer Advocacy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer engagement and advocacy. Use specific examples that demonstrate your ability to build relationships and manage initiatives, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Associate Customer Advocacy position. Mention how your skills align with the responsibilities outlined in the job description, such as organizing events and managing customer testimonials.
Showcase Relevant Skills: Emphasise your understanding of CRM systems and your ability to create marketing collateral. Provide examples of how you've successfully engaged customers or supported advocacy initiatives in previous roles.
Proofread Your Application: Before submitting, carefully proofread your application materials. Ensure there are no spelling or grammatical errors, and that your documents are formatted professionally. A polished application reflects your attention to detail.
How to prepare for a job interview at Verint
✨Know Your Customer Advocacy Principles
Make sure you understand the key principles of customer engagement and advocacy. Be prepared to discuss how you've applied these in previous roles or how you would approach them in this position.
✨Showcase Your Event Management Skills
Since the role involves organising customer advocacy events, be ready to share examples of events you've managed. Highlight your ability to handle logistics, promote events, and ensure a great experience for attendees.
✨Familiarise Yourself with CRM Systems
As the job requires working with customer relationship management systems, brush up on your knowledge of these tools. Be prepared to discuss any relevant experience you have and how you can leverage these systems to support customer advocacy initiatives.
✨Demonstrate Cross-Functional Collaboration
This role involves working closely with various teams. Be ready to provide examples of how you've successfully collaborated with different departments in the past, and how you plan to build relationships across functions in this new role.