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For Companies At a Glance
- Tasks: Create engaging casino content and drive brand loyalty through innovative strategies.
- Company: Join Verified Global, a leader in sports betting and casino gaming insights.
- Benefits: Enjoy competitive salary, uncapped bonuses, private health insurance, and free lunches.
- Why this job: Be part of a dynamic team shaping the future of casino content and player engagement.
- Qualifications: Passion for gaming, strong writing skills, and experience in casino content creation required.
- Other info: This is an on-site role in London, working five days a week.
The predicted salary is between 36000 - 60000 £ per year.
Location: London (On-Site, 5 Days a Week)
Job Type: Full-Time
About Verified Global
Verified Global creates cutting-edge algorithms to turn the tables in sports betting and casino gaming. Every hour, millions of players lose money due to suboptimal strategies and a lack of quality insights—we’re here to change that. We empower players with market-beating insights, expert strategies, and data-driven recommendations, all powered by our world-class in-house algorithms.
We’re seeking a creative and strategic Casino Content Specialist with a strong understanding of the casino industry, exceptional writing skills, and a passion for gaming. In this role, you will:
- Develop compelling, high-quality content that engages players and builds brand loyalty.
- Take ownership of content strategy, ensuring consistency across platforms.
- Create promotional content to market casino offers and game strategies.
- Engage with audiences, fostering a community of loyal players.
- Optimize content performance using analytics and platform insights.
This on-site role is based in London and requires working five days a week to collaborate closely with our fast-moving team.
Key Responsibilities
- Develop and execute high-quality content across multiple formats, including articles, blog posts, social media, website copy, and promotional materials.
- Ensure all content is engaging, informative, and aligned with the brand’s voice.
- Identify and create compelling content around the latest casino promotions.
- Use various content formats (social media, email campaigns, blog posts) to drive engagement.
- Build a strong casino gaming community by creating interactive content.
- Respond to followers, answer questions, and develop content that resonates with their interests.
- Use data insights and platform analytics to refine content strategies.
- Ensure content is optimized for discoverability, engagement, and reach.
- Work closely with marketing, design, and product teams to align content with brand initiatives.
- Stay ahead of industry trends, including new casino games, gambling regulations, and betting strategies.
Ideal Candidate Profile
- Deep understanding of casino games (Slots, Blackjack, Poker, Roulette, Baccarat, Jackpot and other table games).
- Knowledge of casino player psychology and engagement strategies.
- Excellent written and verbal communication skills.
- Ability to work well within a team, contributing to a collaborative content strategy.
- Experience in casino content creation, marketing, or social media management.
- Strong copywriting and editorial skills with the ability to write for multiple platforms.
- Ability to identify fresh content ideas and craft engaging narratives.
- Strong knowledge of current social media trends and engagement strategies.
- Experience with TikTok, Instagram, and Snapchat, and an understanding of how to tailor content for each platform.
- Proficiency in Canva or other design tools to create visually appealing graphics and assets.
- Strong understanding of betting odds, casino mechanics, and gaming strategies.
- Ability to create insightful, data-driven content that educates and engages players.
- Self-motivated, driven, and able to manage multiple projects simultaneously.
- Highly organized, detail-oriented, and results-driven in content execution.
What We Offer
- Take full ownership of content strategy and execution for a fast-growing casino brand.
- Collaborate with a young, ambitious team in a rapidly evolving industry.
- Competitive base salary + uncapped bonus potential.
- Private health insurance, free lunches and additional perks.
Join Verified Global and help shape the future of casino content, engagement, and player strategy!
Casino Content Manger employer: Verified Global
Contact Detail:
Verified Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Casino Content Manger
✨Tip Number 1
Familiarise yourself with the latest trends in the casino industry. Follow relevant blogs, podcasts, and social media accounts to stay updated on new games and player engagement strategies. This knowledge will help you speak confidently about the industry during interviews.
✨Tip Number 2
Engage with online casino communities and forums. By participating in discussions, you can gain insights into what players are looking for and how they interact with content. This will not only enhance your understanding but also demonstrate your passion for the industry.
✨Tip Number 3
Showcase your content creation skills by developing a portfolio that includes various formats like articles, social media posts, and promotional materials. Tailor some pieces specifically to the casino niche to highlight your expertise and creativity.
✨Tip Number 4
Network with professionals in the gaming and casino sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the company culture at Verified Global. Building these relationships can give you an edge in the hiring process.
We think you need these skills to ace Casino Content Manger
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Casino Content Manager position. Tailor your application to highlight your relevant experience in casino content creation and engagement strategies.
Craft a Compelling CV: Your CV should reflect your expertise in the casino industry, showcasing your writing skills and any previous roles related to content management or marketing. Use clear headings and bullet points for easy readability.
Write a Tailored Cover Letter: In your cover letter, express your passion for gaming and your understanding of casino player psychology. Mention specific examples of how you've successfully engaged audiences through content in the past.
Showcase Your Creativity: If possible, include links to your previous work or a portfolio that demonstrates your ability to create engaging content across various platforms. Highlight any experience with social media trends and tools like Canva.
How to prepare for a job interview at Verified Global
✨Show Your Passion for Gaming
Make sure to express your enthusiasm for the casino industry during the interview. Share your experiences with different games and how they inspire your content creation. This will demonstrate your genuine interest and understanding of the field.
✨Prepare Examples of Your Work
Bring along samples of your previous content, whether it's articles, social media posts, or promotional materials. Be ready to discuss the strategies behind your work and how you engaged audiences. This will showcase your skills and creativity.
✨Understand Their Brand Voice
Familiarise yourself with Verified Global's brand voice and content style before the interview. Tailor your responses to reflect their tone and values, showing that you can align with their content strategy and contribute effectively.
✨Discuss Data-Driven Insights
Be prepared to talk about how you use analytics to optimise content performance. Share specific examples of how data has influenced your content decisions in the past, demonstrating your ability to create effective, engaging material.
