At a Glance
- Tasks: Lead product marketing for innovative payment solutions and enhance merchant experiences.
- Company: Global payments business focused on cutting-edge technology.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career development.
- Why this job: Make a real impact in the fintech space and drive customer satisfaction.
- Qualifications: Experience in product marketing or related fields, with a passion for payments.
The predicted salary is between 60000 - 80000 £ per year.
I’m currently supporting a global payments business that is looking to hire a Manager, Product Marketing to lead product marketing across a key area of its payments performance proposition. This role will focus on Credential Lifecycle, covering capabilities such as vaulting, network tokens, real-time account updater, digital wallets and future credential-related products as the portfolio expands. The role is focused on helping merchants understand how to store, update and use payment credentials more effectively, improving acceptance rates, reducing payment failures and creating a smoother customer experience.
This is a hands-on product marketing role with ownership across go-to-market execution, product launches, feature rollouts, adoption campaigns, positioning, messaging and commercial enablement.
Key responsibilities:- Own product marketing for credential lifecycle products, including vaulting, network tokens, account updater, digital wallets and future payment credential capabilities.
- Translate technical payment features into clear, outcome-led value for merchants.
- Develop positioning and messaging that connects credential lifecycle capabilities to merchant outcomes such as higher acceptance, fewer failed payments and improved customer experience.
- Own go-to-market execution across launches, feature rollouts and adoption campaigns.
- Deliver integrated product marketing campaigns across digital, brand, regional and commercial channels.
- Partner closely with Product, Commercial, Marketing and Performance Product Marketing teams to ensure a clear and consistent payments performance narrative.
- Create sales enablement materials and collateral that help commercial teams communicate the value of credential lifecycle products.
- Track campaign and launch performance, using data to identify opportunities and improve adoption.
- Build subject matter expertise across tokenisation, payment credentials, digital wallets and emerging payment capabilities.
- Contribute to improving product marketing processes and ways of working as the function scales.
- Experience in product marketing, go-to-market, payments marketing or a closely related commercial marketing role.
- Experience supporting or executing product launches, adoption campaigns or integrated GTM initiatives.
- Payments, fintech, PSP, acquiring, payment gateway or merchant payments experience would be highly relevant.
- Exposure to areas such as tokenisation, network tokens, digital wallets, card-on-file, account updater, vaulting, payment optimisation or credential lifecycle would be a strong advantage.
- Strong ability to simplify complex technical products into clear, compelling customer value.
- Commercially minded, with an understanding of how product marketing supports adoption, engagement and business impact.
- Comfortable working cross-functionally with Product, Sales, Marketing, Regional and Commercial teams.
- Data-driven, organised and confident owning projects through to completion.
Product Marketing Manager (Credential Lifecycle) employer: Vend Tech Group
Join a dynamic global payments business that prioritises innovation and collaboration, offering a vibrant work culture where your contributions directly impact merchant success. As a Product Marketing Manager, you'll enjoy opportunities for professional growth while working alongside talented teams in a fast-paced environment, all within a company that values creativity and data-driven decision-making. With a focus on meaningful projects in the evolving payments landscape, this role promises a rewarding career path in a supportive and forward-thinking organisation.
