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- Tasks: Lead technical SEO strategies for Shopify stores, driving organic traffic and enhancing site performance.
- Company: Join Velstar, a Shopify Premier Partner Agency dedicated to optimising e-commerce success.
- Benefits: Enjoy a full-time role with opportunities for growth and collaboration in a dynamic team environment.
- Why this job: Make a real impact on clients' online presence while working with cutting-edge SEO tools and trends.
- Qualifications: 3+ years in SEO, experience with tools like Google Analytics and Ahrefs, and strong Shopify knowledge required.
- Other info: This is a mid-senior level position based in Liverpool or Chester, UK.
The predicted salary is between 36000 - 60000 £ per year.
You’re our skilled Technical SEO Specialist with a specific focus on Shopify. You play a pivotal role in making sure that our clients' Shopify stores are optimised for search engines. You collaborate with cross-functional teams to implement technical SEO strategies tailored to the Shopify platform, drive organic traffic, and improve overall site performance.
Here’s an overview of your responsibilities and the tasks that you’re expected to do as part of your role:
- Conducting in-depth technical SEO audits for Shopify websites, identifying and resolving issues impacting search engine performance.
- Implementing and optimising Shopify store structures, meta tags, schema markup, and other on-page elements for improved SEO.
- Collaborating closely with Shopify developers to implement technical SEO enhancements and make sure that best practices are followed.
- Monitoring and analysing Shopify store performance using SEO tools and Shopify analytics, staying abreast of Shopify updates, SEO trends and algorithm changes, and adapting strategies accordingly.
- Optimising Shopify stores for mobile and desktop platforms, focusing on page speed and user experience.
- Providing strategic guidance on content optimisation, including product descriptions, collections, and blog content.
- Conducting keyword research specific to clients and industries.
- Generating regular reports on SEO performance, highlighting key metrics and actionable insights.
- Collaborating with the content team to ensure SEO best practices are integrated into product listings and other content.
What we need from you:
Technical Skills & Experience- Ideally at least 3 years of experience of working in an SEO role in an agency environment.
- Experience of using a suite of technical SEO tools including: Screaming Frog, Google Analytics, Google Search Console, Ahrefs, SEMRush, Sistrix.
- The ability and experience to lead the technical SEO aspect of client calls and monthly client performance updates (with support from the wider SEO and Content Marketing team).
- Demonstrated experience in delivering organic search success for clients (e.g. increases in traffic, keyword rankings, conversion and revenue).
- A strong knowledge of Shopify’s architecture, limitations and functionality.
- You’re adaptable and open to new ways of thinking and working.
- You’re collaborative and comfortable working across cross-functional teams.
- You have excellent analytical, communication, and project management skills.
SEO Manager employer: Velstar | Shopify Premier Partner Agency
Contact Detail:
Velstar | Shopify Premier Partner Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager
✨Tip Number 1
Familiarise yourself with Shopify's architecture and limitations. Understanding how Shopify works will allow you to demonstrate your expertise during interviews and show that you're ready to tackle the specific challenges of the platform.
✨Tip Number 2
Stay updated on the latest SEO trends and algorithm changes. Being knowledgeable about current best practices will not only help you in your role but also impress potential employers when discussing strategies during interviews.
✨Tip Number 3
Prepare to discuss your experience with technical SEO tools like Screaming Frog, Google Analytics, and SEMRush. Be ready to share specific examples of how you've used these tools to drive organic traffic and improve site performance.
✨Tip Number 4
Highlight your collaborative skills by preparing examples of successful teamwork. Since the role involves working closely with developers and content teams, showcasing your ability to work cross-functionally will set you apart from other candidates.
We think you need these skills to ace SEO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in technical SEO, particularly with Shopify. Include specific tools you've used, such as Screaming Frog and Google Analytics, and any measurable successes you've achieved in previous roles.
Craft a Compelling Cover Letter: In your cover letter, emphasise your passion for SEO and your understanding of Shopify's architecture. Mention how your skills align with the responsibilities outlined in the job description, and provide examples of past projects that demonstrate your expertise.
Showcase Your Technical Skills: When detailing your experience, focus on your proficiency with technical SEO tools and your ability to conduct audits. Highlight any specific instances where you improved site performance or increased organic traffic for clients.
Prepare for Potential Questions: Anticipate questions related to your experience with cross-functional teams and your approach to staying updated on SEO trends. Be ready to discuss how you would implement strategies tailored to Shopify stores and improve overall site performance.
How to prepare for a job interview at Velstar | Shopify Premier Partner Agency
✨Showcase Your Technical Skills
Be prepared to discuss your experience with technical SEO tools like Screaming Frog, Google Analytics, and Ahrefs. Highlight specific projects where you successfully improved search engine performance for Shopify stores.
✨Demonstrate Collaboration
Since the role involves working closely with cross-functional teams, share examples of how you've collaborated with developers or content teams in the past. Emphasise your ability to communicate effectively and lead discussions on technical SEO.
✨Stay Updated on SEO Trends
Show your passion for SEO by discussing recent trends or algorithm changes that could impact Shopify stores. This demonstrates your commitment to continuous learning and adapting strategies based on the latest information.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle specific SEO challenges on Shopify. Think through scenarios such as optimising a slow-loading site or improving keyword rankings, and be ready to explain your thought process and solutions.
