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- Tasks: Lead the sales strategy and drive growth in a revolutionary fintech company.
- Company: Velocity is transforming global finance with innovative stablecoin technology.
- Benefits: Competitive salary, shared ownership, generous holiday, and health benefits.
- Why this job: Join a mission-driven team shaping the future of financial operations.
- Qualifications: 8+ years in B2B sales, ideally in payments or fintech.
- Other info: Dynamic work environment with regular retreats and learning opportunities.
The predicted salary is between 150000 - 180000 £ per year.
Velocity is revolutionising the global financial landscape by unifying fiat and digital assets through regulated stablecoin technology. We are tackling some of the most significant inefficiencies in global payments - from the limitations of SWIFT to the cost and delays of cross-border transactions.
Founded by seasoned operators Tom Greenwood and Eric Queathem, with decades of experience founding, scaling, and leading payments businesses, Velocity combines deep expertise in regulated financial systems with a fast-growing team of around 15 people across London and Warsaw. Our platform enables businesses to manage payments, treasury functions, and liquidity in real time, operating 24/7/365. We remove friction in global payouts, cross-border settlements, and treasury operations - seamlessly integrating stablecoin-powered speed with the reliability of traditional finance.
Backed by robust partnerships, including strategic collaborations with Fireblocks and other leading technology providers, we are building trusted infrastructure for scalable global growth.
In May 2025, we announced a $10m pre-seed round led by Activant Capital, with participation from Fuel Ventures, Triton Capital, Fabric Ventures, Commerce Ventures, Digital Space Ventures, and Preface Ventures - alongside strategic shareholders from Stripe, Worldpay, Visa, Circle, PayPal, and Google.
Key responsibilities:- Drive the build-out of Velocity’s sales capability as one of the first members of our commercial team
- Lead the full lifecycle of deals from sourcing and qualifying leads to pitching, structuring, negotiating, and closing - with support from leadership, strategy, and operations
- Proactively originate new opportunities through a hunter mentality, combining your network with targeted outbound to build a strong pipeline
- Develop and refine Velocity’s sales strategy and playbook in partnership with leadership, product and strategy
- Establish and manage a scalable sales funnel with clear reporting and disciplined CRM usage
- Ensure client needs and market feedback directly inform product development and commercial priorities
- Represent Velocity externally with clients and at industry events and conferences
- 8+ years of experience in B2B sales, ideally within payments or digital assets
- Strong personal network across the cross-border payments, payouts, or fintech ecosystem
- Proven track record of winning and closing complex, multi-stakeholder enterprise deals
- Both strategic and hands-on able to shape approach while executing directly on opportunities
- Experience in fast-paced, high-growth environments
- Excellent communicator, confident engaging with C-suite and enterprise stakeholders
- London-based; available to work 3+ days per week from our office with frequent travel
- Work on a groundbreaking, forward-thinking solution. Be part of a team leveraging cutting-edge technologies to transform the global financial landscape
- Mission-driven environment with purpose. At Velocity, we prioritise security, and user empowerment, ensuring our solutions are built with integrity and designed to make a difference
- Backed by top-tier venture capital. Velocity is supported by premier investors, providing the resources and backing necessary to scale rapidly and execute on our ambitious vision
- Shape the future of global finance. Join an innovative team working on a revolutionary solution that is changing the long-term trajectory of financial operations
- Shared ownership. Everyone owns a share of the company - no exceptions
- Company retreats. Regular whole-company get-togethers in great places - at least twice a year
- L&D budgets. We’ll support you with training and development related to your role - or your next role. This could be funding a course, or giving you time to work on a new skill - we’ll do our best to make it happen
- Offices. We’re a dispersed team but one that likes spending time together. We have an office in London, and we aim to work together there the majority of the time. We also believe in working with the best talent wherever it is in the world, so we also have great people who work remotely but join us f2f as much as possible
- Equipment. It is important to have the best tools for the job. We will provide you with a high end Macbook and will update them regularly. We use all the best modern tools - and if you find an even more efficient way of doing something, we’ll adopt it
- Health and Wellbeing. Paid sick leave for physical and mental health. Depending on your location, private health cover, and extras like dental coverage
- Pension. Enrolment in our pension scheme
- Holiday. Everyone gets 25 days of holiday, plus bank holidays and your birthday off – or opt out of bank holidays and take 33 days whenever you like
- Family. Paid maternity, paternity, adoption or shared parental leave, if you’ve been with us for at least 20 weeks. At least 30 week primary caregiver leave at 100% pay and at least 10 weeks secondary caregiver leave. Life insurance (4x base salary). Up to 12 weeks of paid Neonatal Leave when a baby requires neonatal care
- Community. Monthly budgets for team activities, free company merch, hot lunch twice a week on us if you are based in an office
Sales Director in City of London employer: Velocity
Contact Detail:
Velocity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in City of London
✨Network Like a Pro
Get out there and connect with people in the fintech and payments space. Attend industry events, join relevant online forums, and don’t be shy about reaching out to your contacts. Remember, it’s all about who you know!
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your past successes in B2B sales. Share specific examples of how you've closed complex deals and driven growth. Numbers speak louder than words!
✨Be a Problem Solver
During interviews, focus on how you can tackle the challenges Velocity is facing in the global payments landscape. Show them you understand their pain points and have innovative ideas to help them overcome these hurdles.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It not only shows your enthusiasm but also ensures your application gets the attention it deserves. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Sales Director in City of London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role and the company shine through. We want to see that you’re genuinely excited about revolutionising the financial landscape with us!
Tailor Your CV: Make sure your CV is tailored to the Sales Director role. Highlight your experience in B2B sales, especially in payments or digital assets, and don’t forget to showcase your proven track record of closing complex deals.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. We appreciate a well-structured application that gets straight to the good stuff!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive – a quality we love!
How to prepare for a job interview at Velocity
✨Know Your Stuff
Before the interview, dive deep into Velocity's mission and products. Understand how their stablecoin technology works and the specific challenges they aim to solve in global payments. This knowledge will not only impress your interviewers but also help you articulate how your experience aligns with their goals.
✨Showcase Your Network
As a Sales Director, your connections are invaluable. Be ready to discuss your personal network within the cross-border payments and fintech ecosystem. Share specific examples of how you've leveraged these relationships to close deals or create opportunities in the past.
✨Demonstrate a Hunter Mentality
Velocity is looking for someone who can proactively originate new opportunities. Prepare to share stories that highlight your 'hunter' mentality—how you've identified leads, qualified them, and turned them into successful sales. Use metrics to back up your claims!
✨Engage with Confidence
You'll be interacting with C-suite executives, so practice your communication skills. Be clear, concise, and confident in your responses. Prepare to discuss how you would represent Velocity at industry events and how you can effectively communicate their value proposition to potential clients.
